Insights

Raise the Stakes on Affiliate Investment: Part 1
Raise the Stakes on Affiliate Investment: Part 1

As a channel, we’ve written about how affiliate has traditionally delivered strong revenue, a very strong ROI, and a healthy, high-value new customer rate. But...

Finding the Hidden Shopper with Cross-Device
Finding the Hidden Shopper with Cross-Device

Shoppers come in all shapes and sizes, with varied motivations to pull out their wallets and finally make a purchase. These purchases can take place at any time,...

Woman shopping during holidays
2017 Holiday Intelligence Report

CJ Affiliate’s Holiday Intelligence Report outlines global affiliate marketing trends and strategies for the holiday season. Planning for Holiday 2017 is well...

Craft Your Cross-Device Strategy
Craft Your Cross-Device Strategy

Since launch on May 24, we’ve shared a lot about what Cross-Device is, how it works, and why it’s valuable to you. But now that you’re informed on these topics, you...

Capitalize on Amazon Prime Day in Your Shopping Cart
Capitalize on Amazon Prime Day—in Your Shopping Cart

Amazon Prime Day began as a promotional holiday in 2015 to commemorate the 20th anniversary of the ecommerce giant. Each year the holiday has grown more successful....

Exploring Cross-Device at AM Days
Exploring Cross-Device at AM Days

On May 17th, CJ Affiliate was excited to take part in the Affiliate Management Days (AM Days) affiliate conference in San Francisco. Organized by industry veteran...

CJ Account Manager: Tell a Story with Your Data
CJAM: Tell a Story with Your Data

Here at CJ, we have no shortage of data. Everything you need to know about your consumers is flowing through our system, the CJ Account Manager (CJAM), and ready for...

Man on phone at train station
CJ's Cross-Device Solution: An Affiliate Game Changer

For years affiliate marketers have struggled to see the complete picture of a customer’s path to purchase. It’s known that activity often occurs on one device...

Woman looking out car window
Affiliate Customer Insights Offers a Competitive Edge

Marketers' spend in the affiliate channel is expected grow to $5.4B in 2017 and $6B in 2018 (on pace for a 10% CAGR between 2016 and 2020)*. It's no secret the...

Discover the Value of the Affiliate Shopper

In this infographic we outline how the affiliate channel outperforms other marketing channels in several key performance metrics. Learn more about the value of...

Sneak Peek into Holiday 2016 Benchmarks

Across the global CJ Affiliate network, Holiday 2016 followed many of same rules we’ve come to expect: Black Friday and Cyber Monday dominated and early to mid-...

The Holiday Retail Royal Flush

With Black Friday and Cyber Monday 2016 in the bag, which remaining days in December are the best bets for late-season sales? The five days of December 15 – 19...