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2020 Global Holiday and Retail Event Calendar: Must Know Dates

Jan 8, 2020
Written by Sandrine T.

It's the start of a new year, and optimism and ambition is at an all time high. We all want to be better, do more, and approach the plans for our year with a fresh set of eyes.

Of course, the best way to accomplish everything we're aspiring to in January is to plan ahead! To aid in your planning for a successful promotional strategy, we compiled a list of key dates by month for 2020 including global holidays and retail events.

Note: some dates haven't been announced yet and will be updated as necessary.

January

  • 1: New Year's Day
  • 16: Korea Grand Sale begins (South Korea)
  • 25: Chinese New Year

February

  • 14: Valentine's Day
  • 18: President's Day (US)
  • 29: Leap Day
  • 29: Korea Grand Sale ends

March

April

  • 1: April Fool's Day
  • 5-12: Semana Santa (Easter Week, Latin America)
  • 12: Easter Day
  • 22: Earth Day
  • 30: Children's Day (Mexico)

May

  • 10: Mother's Day
  • 25: Memorial Day (US)
  • Variable: Graduation season

June

July

  • 1: Canada Day
  • 4: Independence Day (US)
  • ~12: Back to School Season begins
  • Variable: Amazon Prime Day

August

  • 9: Father's Day (Brazil)
  • Back to School Season continues

September

  • 7: Labor Day (US)
  • ~21: Back to School Season Ends

October

  • 1-7: Chinese National Day (Golden Week, China)
  • 12: Thanksgiving (Canada)
  • 12: Children's Day (Brazil)
  • 31: Halloween

November

  • Variable: Korea Sale FESTA (South Korea)
  • 11: Singles' Day (China)
  • 11: Veteran's Day (US)
  • 14: Diwali (India, US, Canada)
  • 20: Children's Day (UK)
  • 20-23: El Buen Fin (Mexico)
  • 26: Thanksgiving (US)
  • 27: Black Friday
  • 28: Small Business Saturday
  • 30: Cyber Monday

December

  • 1: Giving Tuesday
  • 10-18: Hanukkah
  • 12: Double 12 Day (China)
  • 14: Free Shipping Day
  • 24: Christmas Eve
  • 25: Christmas Day
  • 26: Boxing Day
  • 26- Jan 1: Kwanzaa (US)
  • 31: New Year's Eve
  • Variable: Flipkart Big Billion Days (India)

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