CJ Affiliate has won three awards at the Performance Marketing Awards (PMAs) 2018: Best Account Management Team, as well as Best Paid Search Campaign and Best Travel & Leisure Campaign, both with NMPi and East Midlands Trains.
Further, the affiliate network was highly commended in three categories: Best Use of Automation, as well as Best Brand Engagement Campaign and Best Travel & Leisure Campaign, both with TUI.
While the Performance Marketing Awards are UK-based, at the global equivalent - the International Performance Marketing Awards - CJ Affiliate won three awards: Industry Network of Choice, Best Managed Affiliate Programme in Western Europe with TUI, and Best Managed Affiliate Programme in Eastern Europe with VIVNetworks.com and Zoot.cz.
“CJ winning three Performance Marketing Awards is a result of our focus on innovation and evolution within the performance marketing industry,” explains Jules Bazley, Regional Vice President at CJ Affiliate. “By launching true market differentiators such as Affiliate Customer Insights - which leverages the pseudonymous consumer profiles from Conversant’s single customer view - CJ has gained an incredible amount of unique, market-changing capabilities.
“Further, it’s about understanding the specific goals of our clients and possessing the knowledge and understanding to leverage our publisher-partners and in-house technology. We’ve got an incredible publisher network - one which we heavily invest in nurturing - and an envy inspiring suite of tools, so we make sure our team are enabled to harness them all in the most innovative ways.
“But let’s not forget the incredible collaboration and alliance between the CJ team and our partners - advertisers, publishers, agencies and partners. The teams at NMPi and East Midlands Trains, and all the other great brands, publishers and agencies we work with at CJ collaborate in harmony with the CJ team, and it's this that allows us to push the boundaries in terms of results - something these awards lay testament to."