CJ 101

How to Execute a Successful Q4 Strategy

You’ve determined your Q4 strategy through promotional planning, historical analysis, and account review by reading our post How to Plan a Successful ...

The Power of Affiliate Marketing

Affiliate marketing is the only marketing channel that engages consumers both online and offline at every point of the customer journey, worldwide. ...

How to Plan a Successful Q4 Strategy

Q4 can be a busy time of year, as affiliate managers hustle to schedule and coordinate brand and site promotions as well as ensure they meet program ...

Making the Most of CJ's Shopping Feed Format

A comprehensive product feed, also known as a product catalog, can enable opportunities between advertisers and publishers across all levels and ...

Product Widgets for Publishers

Why display one product when you can showcase several? What is a Widget? A widget is a slideshow, collage or grid that allows a publisher to enhance ...

Deep Linking Tools for Publishers

These Deep Linking tools for Publishers will allow you to save time, increase opportunity, and easily scale your business.  Deep Link Generator ...

Get Ahead of Tax Season: A Top Category in Q1 & Q2

Tax services is one of the hottest advertiser categories in Q1 with its first sales peak hitting in late January/early February. Almost everyone will ...

Ready Yourself for Affiliate

Before jumping into affiliate, it’s important to assess what you’ll need to bring to the table. Many publishers dive in and expect quick results, but ...

Launch of CJ Ambassador Program

We are excited to announce the launch of our first CJ Ambassador Program, an annual certification for agency partners! This initiative allows ...

Best Practices for Communicating with Publishers

Recently, we shared the top reasons an advertiser would want to reach out to their publishers, like sharing program, company, and promotional ...

Potential Program Growth—Just a Call Away

Proper communication with your publishers is key to managing a successful affiliate program. But where do you start? This is a common question we ...

5 Reasons for Publisher Outreach

The affiliate space is an exceptionally relationship-oriented industry, and thus communication is key for any successful affiliate program.  A common ...

Craft Your Cross-Device Strategy

Since launch on May 24, we’ve shared a lot about what Cross-Device is, how it works, and why it’s valuable to you. But now that you’re informed on ...

Maximize Reach via Publisher Grouping

Publisher Groups allow you to organize publishers into categories or segments within your affiliate program. For example, you can build groups based ...

How to Best Survey Your Publisher Base

A key to growing your affiliate program is to understand how to communicate successfully with your publishers, and finding what works best to convert ...

How to Create an Attractive Program Description

The CJ Affiliate network is an expansive eco-system of advertisers and publishers that is constantly growing, offering both parties countless ...

CJ Affiliate Spotlight Interview on GroupHigh

Recently, our Senior Director of Publisher Development, Sarah Crosby, sat down with influencer marketing blog and software provider, GroupHigh. In ...

CJAM: Tell a Story with Your Data

Here at CJ, we have no shortage of data. Everything you need to know about your consumers is flowing through our system, the CJ Account Manager ...

CJ Affiliate's APIs: 5 Things You Should Know

Recently, one of our publishers said to me, “I didn’t know that your APIs at CJ did that!” After speaking with some other clients, it became clear ...

Affiliate Marketing 101: A Forrester Report

As marketers search for ways to exponentially grow their audience reach, and convert said audience into new and repeat customers, affiliate marketing ...

CJ Account Manager: Top-Notch Tactical Tips

Here at CJ Affiliate, we’re passionate about a number of critical things: how we can move the affiliate industry forward, enable client success, and ...

Disclosures: What You Need to Know

Affiliate marketing isn't just about helping advertisers and publishers, it's also about helping consumers find the products and services they want. ...

Keeping Track of Affiliate Tracking

As a new year starts it's easy to be so focused on rolling out new campaigns that you forget all about your affiliate tracking code. If your account ...

Scouting Advertisers for a Successful Season

As a member of the Publisher Development team, I am always searching for new advertisers to recommend to publishers. Like a baseball scout looking to ...

Get the Most Out of Client Support

We’ve all been there—completely confused and looking for a quick resolution. We follow our impulse to immediately call the 800 number or send an ...

How to Drive New-to-File Customers

Today's always-on, multi-channel ecosystem has impacted consumer buying behavior, brand loyalty, and overall lifetime value (LTV). Now is the time to ...

Get Accepted into More Programs, More Often

Have you tried applying to an Advertiser's program only to be stuck in "pending" forever or, worse, swiftly declined? It's a frustration many ...

Publishers: Know Your Terms, Be Compliant

Within the affiliate marketing space, compliance serves as an integral part of maintaining the Advertiser-Publisher relationship. There are "smash ...