Retail

2018 Holiday Peak Week Benchmarks

Purchases of computers, clothing, home goods and shoes led to strong year over year performance in the CJ network on Black Friday and Cyber Monday ...

Holiday Pulse: Thanksgiving & Black Friday 2018 Benchmarks

Strong sales on Thanksgiving Day and Black Friday set the stage for strong holiday performance that could exceed e-commerce growth forecasts. Based ...

2018 Holiday Calendar: Must-Know Dates & Strategies

As the holidays approach, professional and personal to-do lists get longer, and time seems to get shorter. To help keep you organized as we head into ...

Key Tactics for a Holiday Season That Will Keep on Giving

A review of last year’s affiliate shopping trends and what they mean for holiday 2018. One of the best guides to anticipate what will work for this ...

2018 Holiday Intelligence Report

Online shopping is the growth engine for US retail, in general, and especially during the holiday season. CJ Affiliate’s newly released 2018 Holiday ...

Lucky Brand Increases Traffic & Engagement through CJ's VIP Influencer Campaigns

Premium denim and apparel company, Lucky Brand, leverages the CJ Affiliate VIP Influencer Campaigns to connect with key influencers to drive ...

Gizmodo: Generating Scalable Revenue through Powerful Audience Engagement

Affiliate marketing has grown in appeal for large scale content publishers and the brands with whom they work. The performance transparency, ...

CJ’s Approach to In-App, Cookieless, and Cross-Device Tracking

Tracking affiliate engagement, influence, and transactions across both mobile and web environments is essential for a holistic understanding of true ...

Making the Most of CJ's Shopping Feed Format

A comprehensive product feed, also known as a product catalog, can enable opportunities between advertisers and publishers across all levels and ...

2017 Holiday Performance Benchmarks

Across CJ Affiliate’s global network, Holiday 2017 delivered strong revenue and order growth throughout the holiday season. Affiliate growth in the ...

Fortune 500 Retailer Drives Incremental Revenue using CJ Customer-Level Omni-Channel Insights

A Fortune 500 retailer drives significant, incremental revenue by leveraging CJ’s Affiliate Customer Insights to understand offline consumer ...

Access Your Most Valuable Customer through Affiliate

Recent data from 2016 and 2017 Affiliate Customer Insights proves that, in comparison to other channels, affiliate consumer behavior and overall ...

Raise the Stakes on Affiliate Investment: Part 2

In the first part of our deep dive on why affiliate should command more investment, we examined the purchase and brand engagement behavior that makes ...

2017 Holiday Peak Week Benchmarks: A High-Growth Story

Days of strong sales in the week leading up to Black Friday and through Cyber Monday show preparations and planning for Holiday 2017 paid off. Based ...

Holiday Pulse: Black Friday 2017 Benchmarks

Strong sales on the official start of the holiday shopping season signal online retail sales will meet growth expectations. Based on preliminary ...

3 Important Findings to Know for 2017 Holiday Shopping Season

This holiday season, shoppers will do even more of their gift shopping online—ecommerce sales are projected to increase 16% over last year and ...

Maximize Your Participation in Free Shipping Day

As one of Q4’s largest shopping events, Free Shipping Day is a cost-effective means of driving last-minute holiday sales and boosting brand presence. ...

How to Break into Single’s Day in a Big Way

The holiday shopping season seems to start earlier and earlier each year. For those brands that are looking to tap into China’s massive market, the ...

Bracing for Q4: 3 Strategies to Reach Cross-Device Shoppers

The Q4 shopping season is nearly upon us, and top of mind for many marketers is how to maximize opportunities to reach and convert shoppers. Given ...

The Crowning Jewel of Luxury Loyalty

In today’s world, consumers are making a notable shift from the in-store shopping experience to online shopping for many of their purchases. While ...

2017 Holiday Intelligence Report

CJ Affiliate’s Holiday Intelligence Report outlines global affiliate marketing trends and strategies for the holiday season. Planning for Holiday ...

Capitalize on Amazon Prime Day—in Your Shopping Cart

Amazon Prime Day began as a promotional holiday in 2015 to commemorate the 20th anniversary of the ecommerce giant. Each year the holiday has grown ...

Sneak Peek into Holiday 2016 Benchmarks

Across the global CJ Affiliate network, Holiday 2016 followed many of same rules we’ve come to expect: Black Friday and Cyber Monday dominated and ...

Lifestyle Blogger Sees Revenue Growth through Audience Expansion

Lifestyle blogger Jo-Lynne Shane gained new advertisers, increased publisher commissions, and boosted ad sales revenue after a CJ Content-Certified ...

Online Design Marketplace Connects with Influencers to Drive Targeted Traffic

An online design marketplace increased brand engagement and sales by employing CJ's Content Solution and the VIP Influencer Campaign to drive ...

The Holiday Retail Royal Flush

With Black Friday and Cyber Monday 2016 in the bag, which remaining days in December are the best bets for late-season sales? The five days of ...

Thanksgiving to Cyber Monday Success

During this year’s Thanksgiving – Cyber Monday sales period, retailers in the CJ Affiliate network experienced quite a bit of success in terms of YOY ...

Boxing Day Packs a Punch

The end of the year is full of retail shopping days that we plan for in a big way, all the way up to Christmas Day. Yet generations of UK and ...

CJ Offers More Reasons to Celebrate—and Sell!

Now that we're well into Q4, are you ready to celebrate the holidays? If you're like me, you're ready to gobble down that turkey on November 24! But ...

Holiday 2016: The Year of Experiential Gifting

According to our 2016 Holiday Intelligence Report, shoppers this holiday season will likely dedicate more of their holiday spend to gifts of ...

2016 Holiday Intelligence Report

Q4 started this week, and you know what that means! The holiday shopping season is just around the corner. Do you have your affiliate programs in ...

CJ Affiliate at Retail's Digital Summit by Shop.org

Next week from September 26-28, 5,000 of the digital retail industry's brightest will flock to Dallas, Texas for Shop.org's signature event, Retail's ...

Publisher Tricks & Treats: Get Ready for Halloween

October is almost here and with it comes the beginning of the holiday season; fall leaves lead to pumpkin flavored everything, which spills over into ...

Get Rid of Excess, Focus on Style with Epytom

You know the feeling of waking up on a Monday morning with nothing to wear as you stare into your closet full of hundreds of items that no longer ...

Valentine’s Day Sales Spike Just Around the Corner

With Valentine's Day less than two weeks away, shoppers are just about ready to finalize their buying decisions. Last year's data suggests that sales ...

CJ Affiliate Holiday Season Highlights

All the lights are down, Christmas trees composted, and decorations put away. The holidays may be over, but I gathered some great insights from the ...

Publisher Success: Where to Focus New Year Efforts

While some find relief that the hustle and bustle of the holidays has passed, others recognize that the New Year marks the start of another important ...

Outdoor Apparel Retailer Increases Revenue During Critical Holiday Sales Season

An outerwear retail company increases YOY sales during the ever-important Thanksgiving sales week by leveraging CJ’s Affiliate Customer Insights to ...

Specialty Retailer Increases NTF Customers & Revenue, Maintain ROAS

A woman's specialty retailer increases new-to-file (NTF) customers—and revenue—while maintaining return on ad spend (ROAS), by tracking and analyzing ...

From Singles Day to Holiday Success

E-commerce giant Alibaba.com raked in a massive $14 billion in sales on Singles Day, November 11, 2015. Up 54% from last year’s already impressive ...

Cutting Through the Q4 Clutter

With Q4 madness right around the corner, it's important to find a way to make your brand—and your holiday promotions—stand out. As an advertiser, ...

Everybody Benefits from Singles Day! [Interview]

Black Friday and Cyber Monday aren't the only shopping holidays coming up this month. The recently identified "Singles Day", taking place on 11/11 ...

Want to Be Featured in Holiday Gift Guides?

With the holiday season fast approaching, bloggers and content Publishers all over the web are planning their Holiday Gift Guides. These popular ...

Optimize for Q4: A Publisher’s Guide

Are you ready for the upcoming holiday season? With Q4 upon us and just 52 days until Black Friday, it's time to start thinking about how to best ...

Timing, Trends & Tips for 2015 Holiday Season

In this webinar recording we offer top level insights from our 2015 Holiday Intelligence Report. Highlights include the most import trends from 2014 ...

Top 5 Actionable Insights for Apparel Retailers

June 26 marked the first in a series of insightful webinars from one of CJ's affiliate marketing experts, Director of Strategic Insights Sandrine ...

CJ Affiliate Connects at eTail West 2015

Last week, CJ Affiliate and Conversant continued the tradition of participating in the eTail West Event in Palm Springs, CA. And as always, the ...

Combat the Short 2014 Holiday Sales Season

Forecasts expect a robust holiday sales season in which online sales growth will again outpace overall retail sales. Emarketer projects that ...

Father's Day Key Strategies to Maximize Sales

Father's Day 2014 shopping begins in earnest as soon as the calendar page turns to June. In anticipation, CJ Insights has analyzed the 2013 sales ...

CJ Affiliate at Luckyfabb West

Our CJ content team put on their best designer duds to attend the Luckyfabb Fashion and Beauty Blog Conference, connecting with influencers in the ...

CJ’s Coupon Shopper Study

In the competitive world of online commerce, understanding consumer behavior is critical to success. Yet, at best, marketers cobble together click ...

Mobile Insights: Integrated Reports

Did you know that more than half of US online shoppers make purchases on their mobile devices? In fact, an eMarketer mobile commerce forecast ...

Product Widgets are Here!

Just in time for the busy holiday season we have flipped the switch to our new “Widgets” tab in the publisher account manager to all English language ...

Travel, Finance and Fashion Oh My!

We hope everyone had a frightful and Happy Halloween last week! In Santa Barbara we are still recovering from our Halloween festivities. Commission ...

2013 Holiday Shopping – Breaking All the Rules!

A confluence of rare events will likely make this year's holiday shopping season a bit different than years past. The three events with the greatest ...

Christmas in October?!

If you feel like Christmas offers come earlier each year, this year you'll definitely feel like Christmas starts in October. That's because there are ...

Increase Holiday Sales Post Black Friday & Cyber Monday

Don’t think holiday shopping means serious affiliate business? Think again. Last week comScore reported that Black Friday sales topped $1 billion for ...