As brands revisit marketing strategies to best meet consumer needs during the COVID-19 pandemic, budget has shifted from more expensive channels to ...
Data feed aggregator, FMTC, has been a staple in affiliate since 2007 when they set out to solve a big problem they saw in the industry. Publishers ...
It’s an ongoing mission at CJ to improve everyday operations for our advertisers and publishers and to provide richer data sets to optimize ...
We tend to make a lot of analogies to describe CJ's Network Quality team: they're network watchdogs, the internet police, or affiliate detectives. ...
What’s going on with your content and influencer strategy these days? I'm here to tell you that you should still have one (we'll get into why below) ...
With the announcement of widespread changes to the Amazon Associates Programme, including 66% cuts to affiliate commissions on average, there is an ...
To help advertisers and publishers determine how to best respond to consumer needs in the current market, CJ created the weekly updated COVID-19 ...
New research from IAB UK and PwC reveals affiliate spend in the UK by advertisers increased by 8.4% in 2019, compared with 2018. This reflects the ...
Right now, during this global pandemic, the majority of consumers do want to receive adverts from brands, but many – including just over half of US ...
CJ Affiliate has been shortlisted for 12 Performance Marketing Awards (PMAs) in 2020. The UK based awards celebrate excellence within performance ...
Global expansion remains one of the most popular strategies for driving growth within the affiliate channel. During my nine years in the industry, ...
Partner marketing is affiliate marketing. Playful semantics do not change what is true and what has been true for the last 20+ years - this industry ...
For advertisers and publishers alike, data-enriched insights can lead to better business results and stronger, more creative partnerships. Last year, ...
Affiliate marketing is built on relationships. Relationships between publishers, advertisers, networks and consumers themselves. But what happens ...
CJ has been recognised as the #1 Affiliate Marketing Vendor by Internet Retailer with the highest number of IR Top 1000 clients choosing CJ as their ...
New research from CJ Affiliate has found that sales via browser tools like Honey and Piggy have increased by 349% year-on-year. As retail brands face ...
Watch this on-demand presentation to understand the consumer shopping trends that will shape the peak retail period leading up to 2020. Recorded live ...
CJ Affiliate helps drive successful expansion into the Asia Pacific region for world leader in design software. Results at a Glance: The Autodesk ...
Watch this on-demand video presentation, filmed live at PI: Live in London, for insight on understanding - and measuring - affiliate customer value. ...
To prove affiliate’s incrementality, CJ leveraged its powerful audience insights to compare affiliate customer behaviour, versus non-affiliate ...
CJ Affiliate has won two awards at the International Performance Marketing Awards (IPMAs) 2019. The affiliate network won Best Managed Affilitate ...
New report reveals Christmas sales could see double or triple revenue and orders growth, but marketers need to streamline the whole customer journey ...
As you may have already heard, as part of data company Epsilon, CJ Affiliate was recently acquired by Publicis Groupe and will now operate under the ...
Publishers and advertisers are constantly on the lookout for methods of increasing their sales or leads. From CJ Affiliate’s perspective - there are ...
With almost a decade working in the affiliate industry, CJ Affiliate caught up with Gabriel Akin, director of business development and marketing UK ...
"Hey Google, please tell me how my affiliate programme did last week." "Sure, let me look into that for you." "Last week, your affiliate programme ...
Alongside Debenhams, CJ Affiliate has won the Best Managed Affiliate Programme award at the Performance Marketing Awards (PMAs) 2019. The network ...
Fanatics, the leading e-commerce partner for the world’s top sports brands, leverages data through CJ Affiliate and publisher NMPi to dynamically ...
I love the affiliate industry and the people in it. Their drive and creativity are part of what has kept me working in this channel for the last ...
Over the last 20 years, affiliate marketing has evolved substantially in terms of the number of publishers and service providers available to brands. ...
A well-known financial services brand leveraged CJ Affiliate’s VIP Influencer Campaigns to connect with targeted influencers to grow lead quality and ...
A Fortune 500 retailer drives significant, incremental revenue by leveraging CJ’s Affiliate Customer Insights to understand offline consumer ...
With an increasing cost of sale due to consumer booking behaviour shifting to a reliance on third party vendors, InterContinental Hotels Group looked ...
Premium denim and apparel company, Lucky Brand, leverages the CJ Affiliate VIP Influencer Campaigns to connect with key influencers to drive ...
Lifestyle blogger Jo-Lynne Shane gained new advertisers, increased publisher commissions, and boosted ad sales revenue after a CJ Content-Certified ...
An online design marketplace increased brand engagement and sales by employing CJ's Content Solution and the VIP Influencer Campaign to drive ...
Finance content publishers Debt Roundup and Frugal Rules established new, relevant relationships leading to a year-over-year increase in revenue ...
An outerwear retail company increases YOY sales during the ever-important Thanksgiving sales week by leveraging CJ’s Affiliate Customer Insights to ...
A woman's specialty retailer increases new-to-file (NTF) customers—and revenue—while maintaining return on ad spend (ROAS), by tracking and analyzing ...
CJ Affiliate has won three awards at the International Performance Marketing Awards (IPMAs) 2018. The affiliate network won the Industry Choice of ...
New research reveals that when UK consumers receive promotional messages in September, they are three times more likely to buy products and services ...
Continuing a series of short articles on the positive aspects of GDPR, I’d like to explore the benefits I think marketers are going to see from the ...
Watch this on-demand webinar for actionable solutions to gaining GDPR compliant consent for digital advertising. With IAB Europe, IMRG, Conversant ...
In the run-up to the implementation of GDPR, most headlines have focussed on the negative aspects of the regulation - specifically for marketers, ...
CJ Affiliate has won three awards at the Performance Marketing Awards (PMAs) 2018: Best Account Management Team, as well as Best Paid Search Campaign ...
Join digital advertising experts for this podcast series, discussing the effects of the GDPR and ePD on the industry, with a special focus on ...
We've launched a free tool for advertisers and publishers to gather GDPR and ePD compliant consent from consumers for digital advertising - and it's ...
Understanding the GDPR The General Data Protection Regulation (GDPR) will become enforceable on 25th May, 2018, with a goal of harmonising data ...
Across Europe, early data from CJ Affiliate shows that the 2017 Black Friday period has been stronger than ever, with revenue increasing by over 50%, ...
With the majority (92%) of consumers’ shopping purchases expected to be influenced by offers and promotions this Christmas, it's essential for ...
Ambition is a trait shared by most senior marketers. In this infographic, we take a look at some of the results from Conversant's latest report into ...
...Yet 61% aspire to do exactly that. A new report reveals that while 61% of senior marketers’ top digital marketing strategy is to build customer ...
CJ Affiliate has won three awards at the International Performance Marketing Awards (IPMAs) 2017. The network won the Industry Network of Choice ...
Both Conversant and CJ Affiliate by Conversant support the principle of GDPR – to strengthen and unify data protection for all individuals in the EU ...
A new report reveals that 65% of consumers say companies, retailers, or brands send them too many irrelevant communications. Further, the research ...
Affiliate revenue in CJ’s global network of publishers and advertisers is up 16% year-on-year, with an average 4% increase in the number of orders, ...
CJ Affiliate has won two awards at the Performance Marketing Awards (PMAs) 2017: Best Managed Affiliate Programme alongside TUI, and Best Retail ...
New data reveals that customers referred via affiliate marketing spend more per order and per year, plus make a greater number of orders. Released ...
British multi-national retailer Debenhams has today joined CJ Affiliate's network. The network will now serve Debenhams’ affiliate marketing activity ...
Partnering with the right content publishers can ensure the success of an affiliate programme, so understanding these six affiliate publisher types ...
European adoption of the Black Friday and Cyber Monday shopping period is strong and expanding, according to new data gleaned from CJ Affiliate ...
Yet only 12% of businesses are equipped for it. In terms of personalised communication to prospects and customers, there’s a wide gap between current ...
There are many ways to go about international expansion within the affiliate channel. Which route to take is dependent on a number of variables based ...
If you’re reading this, you’ve likely experienced the long and arduous process of either searching for paid placement opportunities or, as a ...
At CJ, we’re passionate about bringing influencers into your affiliate marketing strategy. It’s something we really believe in but we’re realistic ...
We’re pleased to announce the launch of our most advanced service offering yet: Affiliate Customer Insights. Originally unveiled in September of ...
We are delighted to announce that CJ, a leading global affiliate network and part of Conversant, won two awards at the Performance Marketing Awards ...