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CJ’s Loyalty Exemption Solution Addresses a Critical Industry Challenge

CJ is deeply committed to both consumer privacy and tracking integrity. For many years, we’ve promoted the idea of win-win-win for our industry; ...

Redefine Campaign Success with CJ’s Publisher Audience Commissioning

Gone are the days of rigid, one-size-fits-all commission rates! While flat fees have been a staple in the performance marketing industry, ...

A Data-Driven Look at the Impact of Continual Publisher Recruitment on Long-Term Growth

As technology has gotten smarter over the years, the consumer has naturally followed suit. They now expect their needs to be met in a more immediate, ...

The Evolution of Influencer Marketing: Performance-Based Approaches Using the Fabletics Use case

In the dynamic world of influencer marketing, marketers and advertisers are constantly faced with new challenges. In order to operate successfully in ...

Identifying Cross-Channel Synergies in Affiliate

Successful marketing puts the customer journey at the center of strategy. In an omnichannel framework, each marketing channel serves as a lever to ...

CJ Shortlisted for 10 Global Performance Marketing Awards in 2024

CJ has been shortlisted for ten prestigious Global Performance Marketing Awards (GPMA) in 2024. The nominations include Global Affiliate Network, ...

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