Like most of us this January, we’re looking back on 2021 (specifically Q4) and organising the 167 newly joined global advertisers to CJ! Click on the ...
2021 Q4 Peak Shopping Benchmarks CJ knows that both advertisers and publishers need comparative data to understand how their affiliate programs are ...
Another year has gone by and my, oh, my, what a blur it’s been. Despite another year of pandemic life, we still found so much to celebrate - whether ...
The Performance Marketing Association (PMA) selected seven new additions to their Board of Directors including CJ's Nicole Ron.
Growth happens when you reach the right customers at the right time, and running your affiliate program is easier with CJ by your side. Join our ...
Every customer journey is unique. So, how can advertisers and publishers optimise these journeys to turbo-charge basket value, conversion rates, and ...
With stores reopened and shoppers able to buy in-store again this year, it’s been hard to know just how much Q4 shopping would stay online for Black ...
This list provides recognition for exceptional individuals in the performance marketing industry. CJ's SVP of Publisher Development, Kelly Merkel is ...
A PI Live chat with CJ's Ben Fisher, Sr. Client Development Director, following his session: ‘Magnifying Return Every Step of the Way: Unlocking the ...
We love thinking about consumer trends. So we thought it would be fun to invite CJ'ers from across the globe (aka some of the savviest consumers we ...
Making a list and checking it twice? Make sure to add CJ’s in-platform Affiliate Customer Journey data to your list for a successful Q4 shopping ...
At this stage in the pandemic, most brands are continuing to prioritise their marketing activities, however, the focus on marketing spend efficiency ...
Recruit new partners and reach new customers using the metrics that matter. We’re thrilled to announce that social media Engagement Rate metrics ...
Affiliate and partner marketing offers brands a vital opportunity to continue tracking diverse and valuable online publisher sales at a time when the ...
A collaboration between some of the largest affiliate businesses, this guide explains how affiliate marketing tracking works, why it is distinct from ...
The global CEO of CJ, Mayur Kshetramade, offers valuable - and inspiring! - insights with Affiliate Summit about the current and future state of the ...
The best thing about autumn? Watching the leaves turn and new advertisers! In Q3 of 2021, 168 new global advertisers turned over a new leaf and ...
In this episode of Affiliate Marketing Podcast, Lee-Ann is joined by Linda O’Connell, Senior Vice President of the UK and Ireland for CJ, to talk ...
For teams that have fallen behind during a season when holiday shopping is already underway, the following three strategies will give marketers a ...
CJ joins the Performance Marketing Association (PMA) as an Industry Champion Member and contributes to their Board of Directors and various councils.
Influencer Business Podcast sits down with CJ's Lindsay Alesso to discuss the intricacies and tactics of affiliate and influencer marketing.
In August 2021, we introduced Affiliate Customer Journey reporting for advertisers on-demand, and now, we’re launching Affiliate Customer Journey for ...
CJ has been shortlisted for seven International Performance Marketing Awards (IPMAs) in 2021. The IPMAs, hosted by industry thought leader, ...
Hot advertisers have been keeping cool in the shade of the CJ network umbrella! In Q2 of 2021 we welcomed 212 new global advertisers. Click on the ...
With performance marketing getting more recognition due to its strong growth throughout the pandemic, we can't shake the feeling that all eyes will ...
CJ’s partnership with CreatorIQ is in full bloom - CJ clients can now harness CreatorIQ’s unparalleled social reach metrics through CJ’s Recruit ...
We’re on a mission to make sure that everyone in the CJ community has a fruitful and positive experience - and part of that is preventing and ...
Take a peek at the CJU21 Virtual Connect session lineup and get excited for a virtual experience featuring thought leadership from industry experts ...
Hello there! Advertisers have been growing like ivy over the CJ Affiliate network! In Q1 of 2021 we welcomed 186 new global advertisers. Click on the ...
In this report we took a closer look at publishers. How do they affect the buyer’s journey? How do single-publisher and multi-publisher journeys ...
Grabbing a 'prime' opportunity to kick off summer shopping, the affiliate channel competed with Amazon’s Prime Day, growing affiliate revenue 17% ...
We’ve all heard it: There’s an imperative need to understand customer shopping behaviour beyond just looking at transactions. (And for good reason!) ...
In honor of Pride Month, CJ associates shared their favourite films and TV series with LGBTQ+ stories, themes, and characters. Get your remote ready ...
Alongside AT&T and RevLifter, CJ Affiliate has won the Global Excellence award at the Performance Marketing Awards (PMAs) 2021. Further, CJ was ...
In the last 12 months, we've seen mobile engagement surpass desktop usage for the first time ever. With apps being such an intrinsic part of the ...
Curious to know how Prime Day 2021 will impact the affiliate channel? CJ’s got you covered! We’ll be sharing Prime Day 2021 network performance next ...
If you’re a publisher, we hope you know just how dedicated we are to you and your success. If you appreciate our partnership, please consider giving ...
CJ Affiliate has been shortlisted for 12 Performance Marketing Awards (PMAs) in 2021. The UK-based awards celebrate excellence within performance ...
London-based Sr. Publisher Development Manager, Lizzy Mackay is a real go-getter. Voted CJ's 'Up & Comer of the Year' in 2020, her enthusiasm, ...
CJ catches up with Incubeta NMPi's Partnerships Manager, Callum Kennelly, to talk minimising risk via the performance channel, harnessing data and ...
At CJ, relationships grow where great people meet great products. We’re excited to announce a new platform feature that allows us to share our ...
There’s a simple equation for achieving more with your influencer partnerships and making them the high-ROI campaigns of your dreams. In this ...
Much like spring cleaning, you can declutter, organise, and optimise your CJ account to make it easier to run your program and set yourself up for ...
With an expert understanding of the Gen Z student demographic, CJ Affiliate caught up with global student loyalty and marketing platform Student ...
A lot goes into managing an affiliate program and the opportunities for growth can feel endless. To zoom in on the best ways to move the needle, we ...
With the recent surge in ecommerce, brands are looking for easy ways to expand their global reach and to tap into opportunities presented by the new ...
A respected thought leader on the future of retail and e-commerce, we catch-up with Increasingly's CEO and Co-Founder Sri Sharma. Here, Sri gives his ...
In a bold privacy-first move, Google recently announced plans to cease cross-site tracking. On March 3rd, citing privacy concerns and an interest in ...
With a 67% female executive leadership team, EVERY day is International Women’s Day at CJ. This culture of women in leadership extends beyond our ...
With a general easing of lockdown restrictions expected throughout the four UK nations in 2021, CJ’s team in London are gearing-up for a number of ...
Junction Live host and Global VP of Marketing at CJ Affiliate, Nicole Ron is joined by Jessica Spira from Ziff Media Group, Amar Shah from Affirm, ...
CJ continues to push the boundaries of tech and expertise to connect brands worldwide with the full spectrum of content and influencer personas as we ...
Global companies such as Albertsons and Overstock leverage reach of new CJ and Button partnership. We're thrilled to announce a new strategic ...
What do you get for the performance marketing platform that has everything? How about 185 new global advertisers! Q4 was shockingly good to us in ...
We made it! It’s finally 2021, and with a new year, comes new opportunities to grow and develop your affiliate program. Cultivate a winning approach ...
Valentine’s Day in these wild, modern times is a very important shopping event for retailers. Read on for CJ’s take on what shoppers will be looking ...
With online shopping playing a larger role in consumers' lives than ever before, expectations heading into this year’s peak shopping period were ...
Due to intense regulations in the financial industry, financial advertisers are known to be very selective when it comes to adding publishers to ...
It’s hard to reach new heights if you don’t hold yourself accountable to an action plan. Luckily, we’ve done the work for you this time with our ...
The new year brings new opportunities to expand your growth internationally and reach new customers. Whether you’re a publisher looking for ways to ...
Well, we made it to 2021. While the vibes may not seem so different from 2020 just yet, we’re feeling surprisingly optimistic! To focus on the year ...
It’s hard to believe 2020 is now in the rear-view mirror - a year that challenged us all beyond what we thought conceivable. In March, alongside the ...
The COVID-19 pandemic brought the world to a screeching halt and the travel, tourism, and hospitality sector has been among the worst affected. Due ...
This year shoppers began their online gift buying far earlier and with more enthusiasm than ever before. CJ Affiliate takes a look at 2020’s Q4 peak ...
Partnership development is a labour of love - we believe smart, intuitive, and flexible product design goes the distance in making your job easier. ...
CJ Affiliate won two awards at the 2020 International Performance Marketing Awards (IPMAs). The IPMAs, hosted by industry thought leader, ...
In a year of disruption and change, it feels familiar to focus on and anticipate the collective experience that is the winter peak shopping season. ...
Since the start of the pandemic, CJ has published the COVID-19 Network & Consumer Trends Report, an interactive view into consumer shopping ...
Executive Summary In CJ Affiliate’s whitepaper on Affiliate Incrementality we found that affiliate’s presence in the path-to-purchase produces 88% ...
Through a strategy fronted by the tactical use of cashback rates and adjustments to their referral window, RS Components managed to break their ...
To overcome the economic impact of the Coronavirus, affiliate programs this year have had to pivot to meet demand. The million-dollar question for ...
Norton, global leader in cyber safety and security, worked with CJ Affiliate to expand into the APAC region and experienced growth in sales, new ...
With Covid-19 impacting business the world-over, CJ Affiliate caught up with Josh Littler, co-founder of digital marketing agency and affiliate ...
All aboard! In Q3 2020 we launched 202 new advertisers in the CJ Affiliate Network. Now that's a fleet! Click on the logo of each Advertiser below to ...
In order for your affiliate program to reach its full potential during an important shopping season like Q4, it’s crucial that it’s attractive to ...
Black History Month is celebrated in the UK and parts of Europe in October. During the month, we celebrate the history, achievements, significance ...
There are many new factors for publishers to consider heading into the peak shopping season and this session recording from the CJU20 Digital Series ...
The annual PerformanceIN 50 list has been released for 2020, recognising CJ Affiliate’s Kate Knight and Aayush Bagadiya. PerformanceIN.com’s list ...
Born from a business trip to California, USA during a particularly bad year of wildfires, Green Friday is just one example of Webravo's focus on ...
It goes without saying that the pandemic has changed nearly every aspect of life in 2020. The affiliate industry is no exception, and with Q4 already ...
As marketers, we're all too familiar with the 'funnel'. Originally introduced way back in 1898, it's evolved a few times over the last century, but ...
Now we're in Q4 and with a new year quickly approaching, advertisers are in the thick of planning for peak shopping seasons. Layer on a global ...
The thing that makes us most excited about hosting a digital CJU? The ability to spread the magic further and wider, including more of our global ...
No need to pack a bag or board a plane to Santa Barbara—our highly-anticipated annual client conference, CJU, is combined with the comforts of home ...
The peak trading period is a 'make or break' time for retailers, and this year it will be impacted by the offline-to-online shopping shift brought ...
It’s that time of year, pandemic or not: our fourth annual CJ Ambassador Program has come and gone, bringing us a new class of CJ Ambassadors! This ...
For over 20 years, we’ve hosted our annual client conference, CJU, in sunny Santa Barbara, California, USA. This year, we’re excited to bring the ...
London-based Client Development Director, Jason Codrington, has only been with CJ for a little over a year and a half, but he's about to go down in ...
Do you believe in too much of a good thing? We certainly don't. In Q2 of 2020 we launched 166 global advertisers in the CJ Affiliate network and ...
In a year when business growth is more important than ever before, recruiting new publishers into your affiliate program is a no-brainer. We truly ...
A global home and business services brand leveraged CJ’s Affiliate Customer Journey reporting to diversify media partners which resulted in increased ...
Apple has been at it again, this time announcing updated tracking prevention and privacy measures that impact mobile ad targeting and in-app ...
A new-to-affiliate consumer electronics advertiser leverages CJ Affiliate to recruit and activate publishers to grow revenue internationally, ...
We're taking the best of CJU out of the venue and into your home! The CJU20 Digital Series is a virtual event featuring three half-days of thought ...
Throughout the COVID-19 pandemic, there’s no denying that brands with a strong brick and mortar presence have been severely impacted by stay-at-home ...
At just over halfway through the year, 2020 has been... different. CJ Affiliate caught-up with Rich Greenwell, Upsellit's Commercial Director to ...
If you follow CJ Affiliate on social media, you may have seen the statement we shared in response to the social justice movement that’s currently ...
As brands revisit marketing strategies to best meet consumer needs during the COVID-19 pandemic, budget has shifted from more expensive channels to ...
Data feed aggregator, FMTC, has been a staple in affiliate since 2007 when they set out to solve a big problem they saw in the industry. Publishers ...
It’s an ongoing mission at CJ to improve everyday operations for our advertisers and publishers and to provide richer data sets to optimize ...
We tend to make a lot of analogies to describe CJ's Network Quality team: they're network watchdogs, the internet police, or affiliate detectives. ...
What’s going on with your content and influencer strategy these days? I'm here to tell you that you should still have one (we'll get into why below) ...
With the announcement of widespread changes to the Amazon Associates Programme, including 66% cuts to affiliate commissions on average, there is an ...
New research from IAB UK and PwC reveals affiliate spend in the UK by advertisers increased by 8.4% in 2019, compared with 2018. This reflects the ...
Right now, during this global pandemic, the majority of consumers do want to receive adverts from brands, but many – including just over half of US ...
Epsilon-Conversant and CJ Affiliate found that the majority (62%) of consumers don’t think brands should stop advertising during the Coronavirus ...
Half (48%) of global consumers have received a marketing message in the past two weeks that they felt was poorly timed or inappropriate, new research ...
Starting at the beginning of this month, affiliate networks such as Skimlinks and Sovrn (which acquired VigLink) can no longer send traffic to Amazon ...
CJ Affiliate president Mayuresh Kshetramade takes a look at the unique capabilities that exist only in affiliate, which make this channel adaptable, ...
A run-down of some of the leading companies and experts in performance marketing on raising awareness of the global pandemic and supporting partners ...
CJ Affiliate has been shortlisted for 12 Performance Marketing Awards (PMAs) in 2020. The UK based awards celebrate excellence within performance ...
Global expansion remains one of the most popular strategies for driving growth within the affiliate channel. During my nine years in the industry, ...
Lacoste selected CJ to devise and execute a multi-pronged content strategy focused on building the high-end retail brand in order to drive adoption ...
Partner marketing is affiliate marketing. Playful semantics do not change what is true and what has been true for the last 20+ years - this industry ...
For brands to intelligently invest, it is important for them to truly understand the value each channel delivers. To find the answer, the CJ ...
For advertisers and publishers alike, data-enriched insights can lead to better business results and stronger, more creative partnerships. Last year, ...
Affiliate marketing is built on relationships. Relationships between publishers, advertisers, networks and consumers themselves. But what happens ...
CJ has been recognised as the #1 Affiliate Marketing Vendor by Internet Retailer with the highest number of IR Top 1000 clients choosing CJ as their ...
New research from CJ Affiliate has found that sales via browser tools like Honey and Piggy have increased by 349% year-on-year. As retail brands face ...
Watch this on-demand presentation to understand the consumer shopping trends that will shape the peak retail period leading up to 2020. Recorded live ...
CJ Affiliate helps drive successful expansion into the Asia Pacific region for world leader in design software. Results at a Glance: The Autodesk ...
Watch this on-demand video presentation, filmed live at PI: Live in London, for insight on understanding - and measuring - affiliate customer value. ...
To prove affiliate’s incrementality, CJ leveraged its powerful audience insights to compare affiliate customer behaviour, versus non-affiliate ...
CJ Affiliate has won two awards at the International Performance Marketing Awards (IPMAs) 2019. The affiliate network won Best Managed Affilitate ...
WHITEPAPER A Study of Affiliate Incrementality With more than 21 million retail consumers and 5.5 million transactions analysed, this is the largest ...
New report reveals Christmas sales could see double or triple revenue and orders growth, but marketers need to streamline the whole customer journey ...
As you may have already heard, as part of data company Epsilon, CJ Affiliate was recently acquired by Publicis Groupe and will now operate under the ...
Publishers and advertisers are constantly on the lookout for methods of increasing their sales or leads. From CJ Affiliate’s perspective - there are ...
With almost a decade working in the affiliate industry, CJ Affiliate caught up with Gabriel Akin, director of business development and marketing UK ...
"Hey Google, please tell me how my affiliate programme did last week." "Sure, let me look into that for you." "Last week, your affiliate programme ...
Alongside Debenhams, CJ Affiliate has won the Best Managed Affiliate Programme award at the Performance Marketing Awards (PMAs) 2019. The network ...
Fanatics, the leading e-commerce partner for the world’s top sports brands, leverages data through CJ Affiliate and publisher NMPi to dynamically ...
I love the affiliate industry and the people in it. Their drive and creativity are part of what has kept me working in this channel for the last ...
Over the last 20 years, affiliate marketing has evolved substantially in terms of the number of publishers and service providers available to brands. ...
Dan Sweeney, Group Vice President of Corporate Development, shares how retailers are looking at members in their affiliate marketing networks to ...
Jessica Woodbury, Director of Content Development, offers tips on how to take advantage of affiliate links on Pinterest.
Desiree Toto, Director of Product Development, explains how consumer behavior is changing and what marketers can do to adjust.
Chris Bass, Senior Content Strategist, shares how success is highly dependent on the development, maintenance, and growth of your network.
Sandrine Thompson, Strategic Insights Director, discusses how smartphones, a growing global middle class and improved online services are opening up ...
Sub-affiliate networks are a common feature in the affiliate marketing world. They offer services to publishers that can make it easier for them to ...
Today's consumer is device- and channel-agnostic, and switches seamlessly from device to device throughout a given day. Find out what you need to ...
Affiliate marketing enables web publishers to monetize content - and thousands of site owners are turning to CJ Affiliate to get these revenue ...
As consumers add more devices and their shopping experiences become more digitally-led, we will continue to see innovation in affiliate to keep pace ...
Influencer marketing is undoubtedly one of the biggest trends in affiliate marketing. In the last two years, the number of affiliate partnerships ...
Today, on International Women’s Day, we're celebrating women in affiliate marketing, I am excited to bring you a super compilation of interviews. ...
As the mega online shopping event grows in popularity every year, Amazon isn’t the only one reaping the rewards. Prime Day may help to pique consumer ...
Affiliate gives brands the transparency and robust tracking they need to measure and truly understand how their influencer efforts are working. The ...
With a total population of 3.1 billion people, the Asia Pacific (APAC) region represents the largest opportunity for digital expansion in the world. ...
A well-known financial services brand leveraged CJ Affiliate’s VIP Influencer Campaigns to connect with targeted influencers to grow lead quality and ...
A Fortune 500 retailer drives significant, incremental revenue by leveraging CJ’s Affiliate Customer Insights to understand offline consumer ...
With an increasing cost of sale due to consumer booking behaviour shifting to a reliance on third party vendors, InterContinental Hotels Group looked ...
Premium denim and apparel company, Lucky Brand, leverages the CJ Affiliate VIP Influencer Campaigns to connect with key influencers to drive ...
Lifestyle blogger Jo-Lynne Shane gained new advertisers, increased publisher commissions, and boosted ad sales revenue after a CJ Content-Certified ...
An online design marketplace increased brand engagement and sales by employing CJ's Content Solution and the VIP Influencer Campaign to drive ...
Finance content publishers Debt Roundup and Frugal Rules established new, relevant relationships leading to a year-over-year increase in revenue ...
An outerwear retail company increases YOY sales during the ever-important Thanksgiving sales week by leveraging CJ’s Affiliate Customer Insights to ...
A woman's specialty retailer increases new-to-file (NTF) customers—and revenue—while maintaining return on ad spend (ROAS), by tracking and analyzing ...
CJ Affiliate has won three awards at the International Performance Marketing Awards (IPMAs) 2018. The affiliate network won the Industry Choice of ...
New research reveals that when UK consumers receive promotional messages in September, they are three times more likely to buy products and services ...
Continuing a series of short articles on the positive aspects of GDPR, I’d like to explore the benefits I think marketers are going to see from the ...
Watch this on-demand webinar for actionable solutions to gaining GDPR compliant consent for digital advertising. With IAB Europe, IMRG, Conversant ...
In the run-up to the implementation of GDPR, most headlines have focussed on the negative aspects of the regulation - specifically for marketers, ...
CJ Affiliate has won three awards at the Performance Marketing Awards (PMAs) 2018: Best Account Management Team, as well as Best Paid Search Campaign ...
Join digital advertising experts for this podcast series, discussing the effects of the GDPR and ePD on the industry, with a special focus on ...
We've launched a free tool for advertisers and publishers to gather GDPR and ePD compliant consent from consumers for digital advertising - and it's ...
Understanding the GDPR The General Data Protection Regulation (GDPR) will become enforceable on 25th May, 2018, with a goal of harmonising data ...
Across Europe, early data from CJ Affiliate shows that the 2017 Black Friday period has been stronger than ever, with revenue increasing by over 50%, ...
With the majority (92%) of consumers’ shopping purchases expected to be influenced by offers and promotions this Christmas, it's essential for ...
Ambition is a trait shared by most senior marketers. In this infographic, we take a look at some of the results from Conversant's latest report into ...
...Yet 61% aspire to do exactly that. A new report reveals that while 61% of senior marketers’ top digital marketing strategy is to build customer ...
CJ Affiliate has won three awards at the International Performance Marketing Awards (IPMAs) 2017. The network won the Industry Network of Choice ...
Both Conversant and CJ Affiliate by Conversant support the principle of GDPR – to strengthen and unify data protection for all individuals in the EU ...
A new report reveals that 65% of consumers say companies, retailers, or brands send them too many irrelevant communications. Further, the research ...
Affiliate revenue in CJ’s global network of publishers and advertisers is up 16% year-on-year, with an average 4% increase in the number of orders, ...
CJ Affiliate has won two awards at the Performance Marketing Awards (PMAs) 2017: Best Managed Affiliate Programme alongside TUI, and Best Retail ...
New data reveals that customers referred via affiliate marketing spend more per order and per year, plus make a greater number of orders. Released ...
British multi-national retailer Debenhams has today joined CJ Affiliate's network. The network will now serve Debenhams’ affiliate marketing activity ...
Partnering with the right content publishers can ensure the success of an affiliate programme, so understanding these six affiliate publisher types ...
European adoption of the Black Friday and Cyber Monday shopping period is strong and expanding, according to new data gleaned from CJ Affiliate ...
CJ Affiliate Business Development Manager Jessica Woodbury shares tips on how advertisers can best leverage affiliate in 2017.
Yet only 12% of businesses are equipped for it. In terms of personalised communication to prospects and customers, there’s a wide gap between current ...
There are many ways to go about international expansion within the affiliate channel. Which route to take is dependent on a number of variables based ...
If you’re reading this, you’ve likely experienced the long and arduous process of either searching for paid placement opportunities or, as a ...
At CJ, we’re passionate about bringing influencers into your affiliate marketing strategy. It’s something we really believe in but we’re realistic ...
We’re pleased to announce the launch of our most advanced service offering yet: Affiliate Customer Insights. Originally unveiled in September of ...
We are delighted to announce that CJ, a leading global affiliate network and part of Conversant, won two awards at the Performance Marketing Awards ...