Most Recent

Explore the freshest content from Junction in chronological order.

Apple’s Move to Block Third-Party Cookies in Safari—What Does This Mean for Brands?

Earlier this week, Apple announced that their current version of Safari for iOS, macOS 13.1 and iPadOS 13.4 will block third-party cookies by ...

Mar 26, 2020
How Affiliate Marketing Responds to Customer Needs During the COVID-19 Crisis

In this historic time of disruption and uncertainty, it is more important than ever to help customers meet their rapidly changing needs.  The ...

Mar 25, 2020
Associate Spotlight: Corinne Travis' Content Expertise is a Magical Power

Named one of the top 50 industry players in influencer marketing in 2019 by Talking Influence, Westborough, Massachusetts-based Sr. Influencer ...

An Update from CJ Affiliate’s President Regarding COVID-19

I want to take a moment to recognize this unprecedented event that is affecting all aspects of lives all over the world.  Speaking on behalf of all ...

Mar 20, 2020
CJ Shortlisted for 12 Performance Marketing Awards in 2020

CJ Affiliate has been shortlisted for 12 Performance Marketing Awards (PMAs) in 2020. The UK-based awards celebrate excellence in the performance ...

Mar 12, 2020
CJ Throws an LA Soirée in a Lush Garden Locale

Who knew a smog shop would be the perfect setting for a soiree in LA?! Turns out SmogShoppe, located in the Culver City area of Los Angeles, was the ...

Mar 11, 2020
Making the Case for Affiliate

Industry experts weigh in on how best to make the case for affiliate.  What’s the best way to talk about the affiliate channel and your role as an ...

Mar 11, 2020
Publisher to Watch: Bing Rebates

Bing Rebates (owned by Microsoft) launched in CJ late 2019. Bing Rebates is a loyalty program currently in pilot for select logged-in and opted-in ...

New Advertisers Launched in Q4 of 2019

What do you get for the affiliate network that has everything? How about 146 new global advertisers! Q4 was good to us in 2019. Click on the logo of ...

Mar 2, 2020
Retailer Grows Revenue as Direct Result of CJ Affiliate's Network Quality

A well-known, global retailer grew their affiliate program by removing non-compliant publishers and investing savings in quality partners.   Results ...

Associate Spotlight: Krystie Beliveau is Happy and She Really Truly Shows It

Described as "the living definition of happy to help" by a teammate, Atlanta-based Agency Client Partnerships Manager, Krystie Beliveau, has been ...

Feb 25, 2020
Make the Promotional Leap on Leap Day

Did you know that 2020 is a Leap Year? Thanks to a quirk in the solar calendar, we get an entire extra day in February and that’s worth celebrating!  ...

Why Big Media is Thriving with Performance Marketing

There's a lot of buzz around big media sites entering the affiliate channel, a.k.a content commerce publishers. They offer massive audiences, ...

Lacoste Grows Key Content Relationships after Migration to CJ Affiliate

Lacoste selected CJ Affiliate to devise and execute a multi-pronged content strategy focused on building the high-end retail brand in order to drive ...

2019 Holiday Performance Benchmarks

The CJ Affiliate global network experienced 29% revenue growth for Holiday 2019. This immense growth was driven by strong shopper interest in ...

Affiliate Marketing was Alive and Well at Affiliate Summit West 2020

There was truly something for everyone at this year's Affiliate Summit West (ASW) conference.  Between private parties, a busy meet market, and our ...

Consumer Electronics Giant Scales Revenue with CJ Affiliate

A consumer electronics giant scaled revenue while maximizing margins by leveraging data-driven strategies with CJ Affiliate.   Results at a Glance: ...

Feb 4, 2020
Partner Marketing vs. Affiliate Marketing: Setting the Record Straight

Partner marketing is affiliate marketing. Playful semantics do not change what is true and what has been true for the last 20+ years—this industry is ...

Holiday 2019: Experts Weigh in on What Worked, What Didn't

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron is joined by Lissette Alvarez from Piggy, Dan Cohen from Savings United, and Jeff ...

New Advertisers Launched in Q3 of 2019

It's a bird! It's a plane! It's 125 new advertisers launched in Q3 of 2019 in the CJ Affiliate network!  Click on the logo of each Advertiser below ...

Jan 22, 2020
How to Share Affiliate Links on Social Media

As social media continues to surge in popularity, we’ve received lots of questions from publishers about how and where to post affiliate links. In ...

Dive Deeper into Program Performance with Insights

CJ's Insights reporting dashboard displays your program data in a way that makes it easy to recognize trends and identify the partners, time frames, ...

Jan 16, 2020
2020 H1 Events Preview

On your mark, get set...go! CJ is ready for 2020 with an exciting lineup of industry events and conferences to attend in the first half of the year. ...

Five Ways You Can Integrate Your Influencer Strategy into the Wider Marketing Plan

As influencer marketing continues to grow and mature, it no longer lives within a single marketing department across brand organizations. This CJ ...

Tap into New Revenue Through Global Shopping Events in 2020

The new year brings new opportunities to expand your growth internationally and reach new customers. Whether you’re a publisher looking for ways to ...

2020 Global Holiday and Retail Event Calendar: Must Know Dates

It's the start of a new year, and optimism and ambition is at an all time high. We all want to be better, do more, and approach the plans for our ...

Yes, It’s Possible: Accurately Measuring Incrementality in Affiliate

Not long ago, measuring the incrementality of digital sales was more theoretical than practical. Requiring complicated A/B testing, or the risky step ...

CJ Affiliate’s 2019 Year in Review

Growth. Data. Partnerships. People. Collaboration. These words encapsulate the drive, assets, talent, and skills from which CJ’s many accomplishments ...

Dec 20, 2019
Use Situational Commissioning to Create Data-Driven Affiliate Strategies

For advertisers and publishers alike, data-enriched insights can lead to better business results and stronger, more creative partnerships. Last year, ...

Affiliate Shoppers Drive 88% More Revenue

For brands to intelligently invest, it is important for them to truly understand the value each channel delivers. To find the answer, the CJ ...

Dec 12, 2019
2019 Holiday Peak Week Benchmarks

With a strong start in early November, holiday sales in the CJ Network are on track to exceed ecommerce growth forecasts and demonstrate the power of ...

CJ Affiliate is Ranked #1 by the IR Top 1000

CJ has been recognized as the #1 Affiliate Marketing Vendor by Internet Retailer with the highest number of IR Top 1000 clients choosing CJ as their ...

Dec 5, 2019
The Consumer Megatrends Shaping Holiday 2019

Disruption in ecommerce is here to stay, so looking deep into what drives consumer buying now, and in the future, will help marketers develop ...

A Single's Day Lookback with Dealmoon

Singles' Day (November 11th) officially kicked off the 2019 holiday season. To find out how the Chinese shopping event went this year, we sat down ...

Your Holiday 2019 Resource Guide

We may be in the thick of Q4, but it's not too late to glean more insights that could put the finishing touches on your holiday strategy. So we ...

2019 Holiday Calendar: Must-Know Dates & Strategies

As the holidays approach, professional and personal to-do lists get longer, and time seems to get shorter. To help keep you organized as we head into ...

Measuring Affiliate Customer Value. The What. The Why. The ROI.

Watch the video of our highly attended session, filmed at PI Live 2019 in London, for insight into understanding and measuring affiliate customer ...

Nov 7, 2019
Get Q4 Ready in 3 Simple Steps

Well, here we go again—we blinked and suddenly it’s November. Things are really heating up around here (maybe it’s all the layers?) and the holidays ...

Nov 4, 2019
2019 IPMA Wins Recognize CJ's World Class Achievements

CJ Affiliate won two awards and four high commendations at the 2019 International Performance Marketing Awards (IPMAs). The global affiliate network ...

Oct 23, 2019
Affiliate Marketing is Incremental—and We Proved It

CJ leveraged its powerful audience insights to create a highly accurate view of customer behavior when they engage with affiliate sites, versus when ...

Oct 21, 2019
Autodesk Leverages CJ Affiliate for Successful APAC Expansion

CJ helps drive successful expansion into the Asia Pacific region for world leader in design software.   Results at a Glance: The Autodesk Asia ...

Oct 16, 2019
Associate Spotlight: Client Development Director Steven Coyle Shares his Goal for the Year—Meet Beyoncé

As one of the youngest Directors at CJ, we were surprised to learn that high-achieving Chicago-based Client Development Director, Steven Coyle, was ...

Oct 11, 2019
2019 AffiliateBenchmarks: CJ is Network of Choice

AffiliateBenchmarks, the affiliate marketing research division of House of Kaizen, recently released the results of its eleventh annual survey.  With ...

Oct 10, 2019
Skimlinks Boosts Transparency for CJ Advertisers to Create Deeper Partnerships

Although CJ Affiliate and Skimlinks have been longstanding partners, we were thrilled when they wanted to take our relationship to new heights by ...

Affiliate Mar'kidding'

"What is affiliate marketing?" Fellow affiliate marketers are *all too familiar* with the eternal struggle of trying to explain what we do for work. ...

Sep 30, 2019
New Advertisers Launched in Q2 of 2019

CJ, CJ, how does your garden grow? In Q2, spring sprang and the CJ Affiliate network sprouted 84 new Advertisers! Click on the logo of each ...

Sep 23, 2019
Publishers: Get Discovered in CJ's Placement Marketplace

For most Publishers, a true affiliate partnership goes further than just sharing links or banners on their sites—they offer a myriad of creative and ...

Sep 19, 2019
Five Reasons Influencers Turn Down Campaign Work

This article highlights five reasons influencers turn down campaign work — with input directly from influencers about common mistakes and blockers ...

CJ Affiliate Nominated for 9 International Performance Marketing Awards in 2019

CJ Affiliate has been shortlisted for nine awards at 2019’s International Performance Marketing Awards (IPMAs). The IPMAs recognize the very best in ...

Sep 16, 2019
CJ Affiliate Announces the CJ Excellence Awards Winners at the 20th Annual CJU Conference

SANTA BARBARA, CA – September 11, 2019 – CJ Affiliate™ announced the winners of the 2019 CJ Excellence Awards. Now in their 20th year, the CJ ...

Sep 13, 2019
Announcing the 2019 CJ Ambassadors

It’s that time of year—our third annual CJ Ambassador Program has come and gone, bringing us a new class of CJ Ambassadors! This annual initiative ...

Sep 6, 2019
Seek to Understand Content Commerce with Sarah Bundy at CJU19

In advance of moderating a highly anticipated CJU panel session on content commerce, we asked Sarah Bundy from global performance marketing agency, ...

Taking Affiliate Worldwide: Top Tips for Global Program Success

This guide will deliver the framework of how to successfully go global with step-by-step advice that includes new opportunities and showcases highly ...

Sep 3, 2019
Should You Invest in Singles’ Day?

With Singles' Day revenue climbing exponentially each year, brands are wondering how—if at all—they should invest in this growing seasonal shopping ...

Aug 27, 2019
Savings United Connects Coupons with Content

Based in Germany, with employees all around the globe, Savings United is a white label coupon solution that works directly with large Content Media ...

Aug 26, 2019
Technologies Taking Flight with Simon Bird

On the heels of raising $2.8m in seed funding, RevLifter’s Simon Bird prepares to take the stage at CJU19 to showcase the newest technologies ...

Grow Your Global Reach at CJU19

At CJ Affiliate, we believe that growth begins with the right partners, thus this year's conference is focused on facilitating events to spark those ...

Aug 20, 2019
Mayur Kshetramade Named President of CJ Affiliate

As you may have already heard, as part of data company, Epsilon, CJ Affiliate was recently acquired by Publicis Groupe and will now operate under the ...

Aug 8, 2019
2019 Holiday Intelligence Report

As US shoppers gear up to spend $142 billion on holiday goods and gifts online this year, marketers of all sizes and in all industries are working ...

Aug 5, 2019
Industry Report Proves Value of Affiliate Channel

Non-profit trade association, the Performance Marketing Association (PMA), announced the release of the first-ever, highly anticipated industry-wide ...

Network by the Sea at CJU19

We're about 7 weeks out from CJU19, and we're already starting to feel a surge of excitement!   For over 20 years, CJ Affiliate has brought ...

Jul 16, 2019
All Primed for Prime Day

In the spectrum of shopping holidays, Amazon Prime Day is a relatively young one. Created in 2015 to celebrate Amazon's 20th birthday, the shopping ...

Learn Big at CJU19

This year at CJU19, we offer many ways to immerse yourself in learning. You’ll find big stage sessions where we dare to feature our biggest thoughts, ...

Jul 9, 2019
Announcing CJU19 Guest Keynote Speaker Soccer Icon Abby Wambach

In the digital marketing industry, we often hear our peers warning about the pitfalls of "working in a silo"—the term is almost an overused corporate ...

Jul 2, 2019
Associate Spotlight: Data Analyst John Madden Shares Why You Should Never Play Slot Machines

Chicago-based Data Analyst, John Madden, has only been with CJ Affiliate since October 2018, but he's proven to be a rising star. John was kind ...

Jun 17, 2019
Into the Great Beyond with BorderX Lab: Part 2

This is Part 2 of our interview with Jeff Unze, President of Strategic Partnerships at BorderX Lab. (If you haven't already, check out Part 1.) Jeff ...

What in the World Wide Web: Moving Forward in the Face of Privacy Changes

This is part one of a series discussing recent digital privacy trends. Here we begin by sharing our philosophy. Head over to part two to read all ...

Jun 6, 2019
Advertiser Integration Solutions for ITP 2.2 and Beyond

This is part two of a series discussing recent digital privacy trends. In part one, we discuss CJ's philosophy; here we share our technical approach. ...

Jun 6, 2019
4 Ways Advertisers Can Win the Back to School Season

To learn how affiliate marketers can best take advantage of the Back to School season, CJ Affiliate turned to Lisa Hein at performance marketing ...

May 28, 2019
Be a Content Ambassador at CJU19

Do you want more content created about your brand? Does the word “influencer” make your affiliate heart skip a beat? Are you VIP Campaign curious?   ...

A Data-Driven Look at the Impact of Continual Publisher Recruitment on Long-Term Growth

As technology has gotten smarter over the years, the consumer has naturally followed suit. They now expect their needs to be met in a more immediate, ...

CJ Takes a Bite Out of the Big Apple

Last week, CJ Affiliate hosted over 100 Advertisers and Publishers at the upscale rooftop bar, cloudM New York Bowery.    The vibrant and modern ...

Into the Great Beyond with BorderX Lab: Part 1

We recently sat down with Jeff Unze, President of Strategic Partnerships at BorderX Lab, to discuss the ins and outs of the Chinese market and how ...

2019 AffiliateBenchmarks Survey is Now Open

Join us as we continue to charge ahead in the affiliate industry, and see how you measure up.   AffiliateBenchmarks, the affiliate marketing research ...

May 7, 2019
KonMari Your CJ Account: Advertiser Edition

Did a spritely Japanese woman recently re-teach you how to fold all of your clothes? Well, the wisdom of Marie Kondo extends far beyond your ...

May 2, 2019
CJ Affiliate and Debenhams Crowned Best Managed Affiliate Program

Alongside Debenhams, CJ Affiliate has won the Best Managed Affiliate Program award at the Performance Marketing Awards (PMAs) 2019. This article ...

How CJ'ers are Going Green for Earth Day—and Every Day

With our New York office holding an Earth Day Challenge (25 points to anyone who can go 15 days without ordering from Amazon; 35 points if you ...

Apr 22, 2019
New Advertisers Launched in Q1 of 2019

New year, new Advertisers. We were on quite the health kick in Q1—spinning, smoothie bowls, network growth, you know. After weighing in, we're happy ...

Apr 18, 2019
Why Retailers Should Focus on China for Global Ecommerce Growth

Cross-border shopping is becoming a way of life for Chinese consumers who put high value on securing brand-name and luxury items directly from the ...

Apr 17, 2019
The Price is Right: Setting Rates for Sponsored Content in Affiliate

We know that every Content Publisher/Influencer’s dream is to get paid to craft creative and meaningful partnerships with brands. Fortunately, ...

Health & Wellness Company, Life Extension, Drives Big Growth with a Strategic Search Campaign via Affiliate

Health and wellness company, Life Extension, surpassed their goals of increased revenue, number of sales, and brand engagement after implementing a ...

Mar 26, 2019
KonMari Your CJ Account: Publisher Edition

You've spent the last few months "tidying up" your closet, bookshelves, garage, and who you follow on social media (yep, that's a thing) so...what's ...

Mar 25, 2019
Celebrating Women in Affiliate Marketing

In honor of International Women's Day, Geno Prussakov of AM Navigator shared a series of interviews with women in affiliate marketing including CJ's ...

Mar 22, 2019
Looking Beyond Traditional Affiliates: Is Content King?

The fastest growing affiliate programs actively recruit publishers to their programs. They invest in new publishers and test out new models.  This CJ ...

How to Use the Deep Link Generator

Streamline your workflow and generate content for your website faster than ever before. Get the bookmarklet below to generate affiliate links ...

Mar 20, 2019
CJ Gets Personal at Shoptalk 2019

Last week CJ Affiliate attended the biggest retail show of the year, Shoptalk 2019.   As a Level 5 sponsor, we welcomed all Shoptalk attendees in our ...

Mar 13, 2019
25 Women at CJ Affiliate on Who Inspires Them, Being a Mentor, & Speaking Up at Work

In honor of International Women's Day, we interviewed 25 women across CJ Affiliate's global offices about what they're most proud of at work, the ...

Mar 8, 2019
Using KPIs that Matter to Achieve Influencer Marketing Success

If you're an affiliate marketer stepping into the world of influencer marketing, here are some essential KPIs to help you achieve influencer ...

CJ Nominated for 17 Performance Marketing Awards in 2019

It's shaping up to be another big year for CJ Affliate at the Performance Marketing Awards (PMAs). The UK based awards celebrate excellence within ...

Feb 28, 2019
Fanatics and NMPi Leverage Dynamic Data via Paid Search to Grow Revenue through Affiliate

Fanatics, the leading e-commerce partner for the world’s top sports brands, leverages data through CJ Affiliate and Publisher NMPi to dynamically ...

Feb 21, 2019
The Right Way to Engage with New Affiliate Partners

Here are some useful ways to grow your advertising portfolio, establish new affiliate partners and diversify your publisher mix. This CJ authored ...

Hello China! Easily Tap into the World’s Largest eCommerce Market

CJ can help you leverage your current US affiliate marketing and ecommerce tools to facilitate Chinese cross-border shopping. According to eMarketer, ...

Feb 19, 2019
2018 Holiday Performance Benchmarks

The CJ Affiliate global network during Holiday 2018 experienced solid revenue and order growth driven by strong shopper interest in purchasing ...

Feb 13, 2019
CJ Goes BIG in Dallas

CJ Affiliate’s latest regional networking event took on Dallas last week.   On February 5th, our Dallas and Austin-area clients joined us for an ...

Feb 12, 2019
Most Popular Junction Posts of 2018

The year was 2018. Publishers and Advertisers lived in harmony in the CJ network. Agencies became CJ Ambassadors. GDPR had our collective heads and ...

Feb 7, 2019
New Advertisers Launched in Q4 of 2018

Gifts were flowing in Q4. What did we get for the holidays? Over 60 new Advertisers added to the CJ Affiliate network. Click on their logo below to ...

Feb 5, 2019
Get Ahead of Tax Season: A Top Category in Q1 & Q2

Tax services is one of the hottest advertiser categories in Q1 with its first sales peak hitting in late January/early February. Think this category ...

3 Tips for Maximizing Revenue with Travelers

To learn how affiliate marketers can best convert the increased interest in travel purchasing during Q1, CJ Affiliate turned to Sarah Bundy at the ...

Jan 21, 2019
New Advertisers Launched in Q3 of 2018

We closed out Q3 with more than 50 new advertisers added to the CJ Affiliate network. Click on their logo below to visit their website. If you're ...

Jan 18, 2019
New Chinese Ecommerce Regulations and Cross-Border Shopping

New regulations in China aimed at ecommerce took effect on January 1, 2019. The updated regulations should be welcome news for both advertisers ...

Jan 15, 2019
Singles’ Day 2018 with JD: A Personal Account

As we enter the new year and reflect on some of the big things that 2018 brought to ecommerce and digital marketing, it’s impossible to ignore the ...

Up Close and Personal with RevLifter

At CJU18, we caught up with Simon Bird, co-founder of RevLifter, to get his perspective on personalization within affiliate marketing and how ...

2018 Holiday Peak Week Benchmarks

Purchases of computers, clothing, home goods and shoes led to strong year over year performance in the CJ network on Black Friday and Cyber Monday ...

Dec 10, 2018
Announcing the 2018 CJ Ambassadors

The second annual CJ Ambassador Program has come and gone, and a new class of CJ Ambassadors has emerged! This annual initiative allows individual ...

Dec 6, 2018
2019 Q1 Events Preview

It’s almost the New Year, which means CJ is getting ready to hit the road for industry events and conferences in 2019! See below to find out where ...

Dec 6, 2018
Holiday Pulse: Thanksgiving & Black Friday 2018 Benchmarks

Strong sales on Thanksgiving Day and Black Friday set the stage for strong holiday performance that could exceed e-commerce growth forecasts. Based ...

Nov 27, 2018
IHG Leverages CJ to Shift Consumer Perception and Increase Direct Bookings

With an increasing cost of sale due to consumer booking behaviour shifting to a reliance on third party vendors, InterContinental Hotels Group looked ...

Nov 15, 2018
Financial Services Brand Grows Lead Quality & Incremental Sales with CJ

A well-known financial services brand leveraged CJ Affiliate’s VIP Influencer Campaigns to connect with targeted influencers to grow lead quality and ...

Introducing Insights by CJ Affiliate

As a data-driven company, we’re pleased to announce the launch of our Insights platform. Insights provides actionable data on demand in an intuitive, ...

Oct 25, 2018
CJ Shines in the Emerald City

CJ Affiliate’s latest regional networking event took on Seattle last week. On October 17, we hosted our Seattle-based clients at The Sole Repair Shop ...

Oct 23, 2018
CJ’s Approach to Google’s Parallel Tracking & Firefox Tracking Restrictions

In the last couple of years, we've seen significant changes in tracking technology and in governmental policies around consumers' privacy online, and ...

Oct 23, 2018
CJ Wins Big at 2018 International Performance Marketing Awards

CJ Affiliate took home three awards at the 2018 International Performance Marketing Awards (IPMAs). In addition to Best Use of Data award with NMPi ...

Oct 16, 2018
Key Tactics for a Holiday Season That Will Keep on Giving

A review of last year’s affiliate shopping trends and what they mean for holiday 2018. One of the best guides to anticipate what will work for this ...

Oct 10, 2018
How to Execute a Successful Q4 Strategy

You’ve determined your Q4 strategy through promotional planning, historical analysis, and account review by reading our article, How to Plan a ...

Oct 10, 2018
The Power of Affiliate Marketing

Affiliate marketing is the only marketing channel that engages consumers both online and offline at every point of the customer journey, worldwide. ...

Oct 10, 2018
How to Plan a Successful Q4 Strategy

Q4 can be a busy time of year, as affiliate managers hustle to schedule and coordinate brand and site promotions as well as ensure they meet program ...

Oct 9, 2018
Prevent Traffic Leaks & Grow Business with Siteplug

As an advertiser leveraging digital marketing and affiliate to extend your brands reach and grow your business, it is crucial to ensure those ...

New Advertisers Launched in Q2 of 2018

Business as usual: we launched more than 60 new advertisers in Q2 of 2018. Take a look at the advertisers that joined CJ last quarter. Click on their ...

Sep 27, 2018
CJ Affiliate Announces the "CJ You Awards" Winners at the 19th Annual CJU Conference

SANTA BARBARA, CA – September 14, 2018 – CJ Affiliate™, the affiliate marketing arm of Conversant®, announced today the winners of the 2018 CJU You ...

Sep 14, 2018
Affiliate Personalization: A Customer-Centric Approach to Intelligent Growth

The demand for personalized consumer experiences across all marketing channels is no longer a “nice to have”, but rather it is at the center of ...

Sep 10, 2018
CJU18 Session Lowdown

Each year the team that curates CJU’s education sessions asks, “What affiliate topics are most important to our clients?”  Through numerous ...

Sep 6, 2018
CJ Nominated for 11 International Performance Marketing Awards

CJ Affiliate has been nominated for 11 awards at the 2018 International Performance Marketing Awards (IPMAs). The IPMAs recognize the very best in ...

Sep 5, 2018
Surfmyads Talks Global Strategy & Expansion

Surfmyads.com, established in 2006, owns and operate several coupon sites and is primarily known for its leading coupon-code site, Promocodes.com. As ...

Summer of Service in Santa Barbara

Epsilon’s annual Summer of Service competition is something that we at CJ Affiliate look forward to every year. Summer of Service is an excellent ...

Aug 16, 2018
2018 Holiday Intelligence Report

Online shopping is the growth engine for US retail, in general, and especially during the holiday season. CJ Affiliate’s newly released 2018 Holiday ...

Jul 18, 2018
Announcing the CJU18 Guest Keynote Speaker

CJ Affiliate is proud to welcome Dan Heath as our CJU18 Guest Keynote Speaker. In today’s digital marketing climate, it is more important than ever ...

Jul 12, 2018
New Advertisers Launched in Q1 of 2018

We kicked off 2018 by launching more than 60 advertisers in Q1 2018. Take a look at the advertisers that joined CJ last quarter. Click on their logo ...

Jul 9, 2018
Nexus Tax Law in South Dakota Upheld by U.S. Supreme Court

Recent U.S. Supreme Court nexus tax law decision has no immediate impact on CJ or our clients.  On June 21, 2018, the U.S. Supreme Court upheld a ...

Jun 28, 2018
What You Need to Know about Apple Intelligent Tracking Prevention (ITP)

Are you prepared for Apple's newest Intelligent Tracking Prevention update?  What is Apple ITP 1.0? In September 2017, Apple released an update for ...

Jun 27, 2018
Cross-Device: A Year in Review

The era of Cross-Device has arrived. In just over a year since we launched our cutting-edge Cross-Device solution, more than 1,000 Advertisers have ...

Jun 25, 2018
Lucky Brand Increases Traffic & Engagement through CJ's VIP Influencer Campaigns

Premium denim and apparel company, Lucky Brand, leverages the CJ Affiliate VIP Influencer Campaigns to connect with key influencers to drive ...

Gizmodo: Generating Scalable Revenue through Powerful Audience Engagement

Affiliate marketing has grown in appeal for large scale Content Publishers and the brands with whom they work. The performance transparency, ...

CJ’s Approach to In-App, Cookieless, and Cross-Device Tracking

Tracking affiliate engagement, influence, and transactions across both mobile and web environments is essential for a holistic understanding of true ...

Strategies for Back-to-School Promotions from Gen3

School’s out. Back-to-School promos are in. Across the country kids are cheering as they leave classes for the last time this school year. While ...

Jun 6, 2018
Captivate & Capture Customers through Commerce Content

Commerce content is all the rage. And after meeting with three top Publishers in the game at CJU17 last year, we know why. These content specialists ...

CJ Expands Advertiser Development Team by 20%

Growth brings growth—come join our incredible team! As a result of aggressive growth in transaction volume across the 1,600 Advertisers in our ...

May 24, 2018
Privacy by Design: GDPR & Digital Advertising

The IAB Europe, IMRG, Conversant, and CJ Affiliate form an expert panel to help you gain clarity into the obligations for Advertisers and Publishers, ...

CJ's Suite of Solutions to Support GDPR Compliance

The GDPR comes into effect on May 25, 2018.  With over 96% of our global clients interacting with EU consumers each quarter, we have been hard at ...

CJ's Regional Event Series Takes on San Francisco

CJ Affiliate’s latest regional networking event descended upon San Francisco last week. On May 9, we welcomed 30+ clients to the South of Market ...

May 14, 2018
Finder: Growing Reach by Helping Consumers Make Better Decisions

Finder helps people make better decisions. We recently sat down with Fred Schebesta, Co-Founder and CEO of Finder, to talk about the trends he is ...

Network Publisher Recruitment Provides Sustainable Brand Growth

In affiliate marketing, the recruitment of new, quality Publishers, and nurturing those relationships, is critical to long-term growth. Network ...

2018 Cross-Device Intelligence Report

The era of cross-device is here. Time spent on mobile devices has increased to the point where, in many markets, the audience reach of mobile devices ...

Apr 26, 2018
CJ Wins 3 Performance Marketing Awards in 2018

We're happy to announce that CJ Affiliate won three awards at the 2018 Performance Marketing Awards (PMAs). The ceremony took place in London, ...

Apr 25, 2018
Making the Most of CJ's Shopping Feed Format

A comprehensive product feed, also known as a product catalog, can enable opportunities between advertisers and publishers across all levels and ...

2018 AffiliateBenchmarks: CJ is Network of Choice

AffiliateBenchmarks, the affiliate marketing research division of House of Kaizen, recently released the results of its tenth annual survey.  With ...

Apr 4, 2018
GDPR and CJ Affiliate: Our Preparation

Both CJ Affiliate and Conversant support the principle of GDPR—to strengthen and unify data protection for all individuals in the EU—and are already ...

Gain GDPR and ePD Compliance with New Consent Tool

Together with Conversant, we have launched a free tool for advertisers and publishers to gather GDPR and ePD compliant consent from consumers for ...

Mar 28, 2018
New Advertisers Launched in Q4 of 2017

We ended 2017 with a bang! Take a look at the advertisers who joined us in Q4. Click on their logo below to visit their website. If you're interested ...

Mar 27, 2018
Product Widgets for Publishers

Why display one product when you can showcase several? What is a Widget? A widget is a slideshow, collage or grid that allows a publisher to enhance ...

Mar 21, 2018
CJ Affiliate’s Approach to the General Data Protection Regulation (GDPR)

Data protection has always been a cornerstone of our business, and we have been working diligently to ensure our compliance with the General Data ...

CJ Nominated for 17 Performance Marketing Awards in 2018

We’re thrilled to announce that CJ Affiliate has been nominated for 17 Performance Marketing Awards (PMAs) this year. The UK based awards celebrate ...

Feb 28, 2018
Cross-Device Offers a New View into Affiliate Performance

To date, over 1,000 of our Advertisers have enabled Cross-Device tracking, resulting in hundreds of thousands of orders tracked and millions of ...

Feb 27, 2018
What Google’s Recent Ad Blocking Means for CJ

In an effort to provide an improved experience for website visitors, Google recently launched an ad blocker on its Chrome browser for ads that don’t ...

Feb 20, 2018
CJ Loves NY

Last week, CJ Affiliate hosted a private reception in the New York area at The Standard – East Village penthouse. The event began with vibrant ...

Feb 14, 2018
2017 Holiday Performance Benchmarks

Across CJ Affiliate’s global network, Holiday 2017 delivered strong revenue and order growth throughout the holiday season. Affiliate growth in the ...

Feb 2, 2018
A Conversation with New Global Partner Afilio: Part 2

Below, we continue from A Conversation with New Global Partner Afilio: Part 1, our interview with founder Julien Turri, to gain some insight into how ...

Jan 24, 2018
A Conversation with New Global Partner Afilio: Part 1

As CJ Affiliate continues to keep global perspective at the forefront of affiliate strategy, we joined forces with Latin American company Afilio. ...

Jan 23, 2018
Fortune 500 Retailer Drives Incremental Revenue using CJ Customer-Level Omni-Channel Insights

A Fortune 500 retailer drives significant, incremental revenue by leveraging CJ’s Affiliate Customer Insights to understand offline consumer ...

Jan 5, 2018
The Science of Influencer Marketing

Influencer Marketing remains a hot button topic. But what does it all mean for you and affiliate? I’m a gamer off hours; there’s nothing I love more ...

CJ Affiliate 2018 Events Preview

It’s the New Year, which means we are gearing up to hit the road for industry events and conferences in 2018! In addition to the below industry ...

Jan 2, 2018
Access Your Most Valuable Customer through Affiliate

Recent data from 2016 and 2017 Affiliate Customer Insights proves that, in comparison to other channels, affiliate consumer behavior and overall ...

Dec 20, 2017
Raise the Stakes on Affiliate Investment: Part 2

In the first part of our deep dive on why affiliate should command more investment, we examined the purchase and brand engagement behavior that makes ...

Dec 18, 2017
Ready Yourself for Affiliate

Before jumping into affiliate, it’s important to assess what you’ll need to bring to the table. Many publishers dive in and expect quick results, but ...

Dec 8, 2017
2017 Holiday Peak Week Benchmarks: A High-Growth Story

Days of strong sales in the week leading up to Black Friday and through Cyber Monday show preparations and planning for Holiday 2017 paid off. Based ...

Dec 1, 2017
Holiday Pulse: Black Friday 2017 Benchmarks

Strong sales on the official start of the holiday shopping season signal online retail sales will meet growth expectations. Based on preliminary ...

Nov 26, 2017
3 Important Findings to Know for 2017 Holiday Shopping Season

This holiday season, shoppers will do even more of their gift shopping online—ecommerce sales are projected to increase 16% over last year and ...

Nov 10, 2017
See Where You Stack Up with AffiliateBenchmarks

Join us as we continue to charge ahead in the affiliate industry, and see where you stack up with the 2017 AffiliateBenchmarks Survey. This ...

Nov 6, 2017
Maximize Your Participation in Free Shipping Day

As one of Q4’s largest shopping events, Free Shipping Day is a cost-effective means of driving last-minute holiday sales and boosting brand presence. ...

Nov 3, 2017
How to Break into Single’s Day in a Big Way

The holiday shopping season seems to start earlier and earlier each year. For those brands that are looking to tap into China’s massive market, the ...

Nov 2, 2017
A Conversation with New Global Partner Interspace

It is undeniable that we are living in an increasingly global landscape, and CJ Affiliate is keeping up with these international industry trends, ...

Oct 30, 2017
New Advertisers Launched in Q3 2017

With CJU17 in our rearview mirror, we're hard at work launching more advertisers into our network—the largest in the affiliate space. Take a look at ...

Oct 27, 2017
CJ Wins Big at 2017 International Performance Marketing Awards

London was buzzing with some of the best in the business last night, as it hosted the first annual 2017 International Performance Marketing Awards. ...

Oct 23, 2017
Raise the Stakes on Affiliate Investment: Part 1

As a channel, we’ve written about how affiliate has traditionally delivered strong revenue, a very strong ROI, and a healthy, high-value new customer ...

Oct 16, 2017
Bracing for Q4: 3 Strategies to Reach Cross-Device Shoppers

The Q4 shopping season is nearly upon us, and top of mind for many marketers is how to maximize opportunities to reach and convert shoppers. Given ...

Launch of CJ Ambassador Program

We are excited to announce the launch of our first CJ Ambassador Program, an annual certification for agency partners! This initiative allows ...

Sep 20, 2017
CJ Affiliate Announces CJU17 “CJ You Awards” Winners

SANTA BARBARA, CA, September 14, 2017— Last night at the annual CJ University (CJU) conference, CJ Affiliate™ announced winners of the 2017 CJ You ...

Sep 14, 2017
The Crowning Jewel of Luxury Loyalty

In today’s world, consumers are making a notable shift from the in-store shopping experience to online shopping for many of their purchases. While ...

Increasingly Talks Tech at CJU17

Marketing strategist and entrepreneur, Sri Sharma, will address retail’s changing technology landscape at CJU17 in the session, “Technologies that ...

Going Global at CJU17

As the world becomes increasingly interconnected, this year at CJU17 we’ve put extra emphasis on the global nature of the affiliate space. Global ...

CJ Nominated for 12 International Performance Marketing Awards

We are thrilled to announce that CJ Affiliate has been shortlisted for a total of 12 International Performance Marketing Awards (IPMAs) in 2017. The ...

Content is Bigger than Ever at CJU17

The emphasis on content and influencer marketing is larger than ever at CJ Affiliate, and CJU17 will be the perfect reflection of that! More than 30 ...

Sep 1, 2017
Vertical Management Services for Publishers

Publishers, does it frustrate you when you are declined from an advertiser application or don’t hear back after applying to an advertiser’s ...

Aug 23, 2017
Creating Connections at CJU17

There is less than a month to CJU17 and the weather isn't the only thing heating up here in sunny Santa Barbara!  For the last 18 years CJ Affiliate ...

Aug 22, 2017
New Advertisers Launched in Q2 2017

Last quarter was an exciting one for CJ Affiliate! Not only did we launch our new content hub Junction and the game-changing Cross-Device solution, ...

Aug 15, 2017
Best Practices for Communicating with Publishers

Recently, we shared the top reasons an advertiser would want to reach out to their publishers, like sharing program, company, and promotional ...

Jul 28, 2017
Finding the Hidden Shopper with Cross-Device

Shoppers come in all shapes and sizes, with varied motivations to pull out their wallets and finally make a purchase. These purchases can take place ...

Jul 19, 2017
2017 Holiday Intelligence Report

CJ Affiliate’s Holiday Intelligence Report outlines global affiliate marketing trends and strategies for the holiday season. Planning for Holiday ...

Jul 17, 2017
Potential Program Growth—Just a Call Away

Proper communication with your publishers is key to managing a successful affiliate program. But where do you start? This is a common question we ...

Jul 14, 2017
5 Reasons for Publisher Outreach

The affiliate space is an exceptionally relationship-oriented industry, and thus communication is key for any successful affiliate program.  A common ...

Jul 12, 2017
Craft Your Cross-Device Strategy

Since launch on May 24, we’ve shared a lot about what Cross-Device is, how it works, and why it’s valuable to you. But now that you’re informed on ...

Jun 28, 2017
Maximize Reach via Publisher Grouping

Publisher Groups allow you to organize publishers into categories or segments within your affiliate program. For example, you can build groups based ...

How to Best Survey Your Publisher Base

A key to growing your affiliate program is to understand how to communicate successfully with your publishers, and finding what works best to convert ...

Vote CJ Affiliate: Industry Choice of Network

Thank you for nominating CJ Affiliate as Industry Choice of Network for the first annual 2017 International Performance Marketing Awards. Together we ...

Capitalize on Amazon Prime Day—in Your Shopping Cart

Amazon Prime Day began as a promotional holiday in 2015 to commemorate the 20th anniversary of the ecommerce giant. Each year the holiday has grown ...

Jun 14, 2017
How to Create an Attractive Program Description

The CJ Affiliate network is an expansive eco-system of advertisers and publishers that is constantly growing, offering both parties countless ...

Jun 13, 2017
Exploring Cross-Device at AM Days

On May 17th, CJ Affiliate was excited to take part in the Affiliate Management Days (AM Days) affiliate conference in San Francisco. Organized by ...

CJ Affiliate Spotlight Interview on GroupHigh

Recently, our Senior Director of Publisher Development, Sarah Crosby, sat down with influencer marketing blog and software provider, GroupHigh. In ...

Jun 6, 2017
CJAM: Tell a Story with Your Data

Here at CJ, we have no shortage of data. Everything you need to know about your consumers is flowing through our system, the CJ Account Manager ...

Jun 2, 2017
CJ's Cross-Device Solution: An Affiliate Game Changer

For years affiliate marketers have struggled to see the complete picture of a customer’s path to purchase. It’s known that activity often occurs on ...

Learnings from CJ Affiliate's 2017 PMA Wins

Coming off two wins at the 2017 Performance Marketing Awards (Best Managed Affiliate Program with TUI and Best Retail Campaign with Argos and ...

May 23, 2017
CJ Training Success: Something Big is Coming!

Something is brewing here at CJ Affiliate, and staff members across the globe are about to boil over in excitement. Over the past month our Product ...

CJ Affiliate Wins Two 2017 Performance Marketing Awards

CJ Affiliate has won two awards at the Performance Marketing Awards (PMAs) 2017: Best Managed Affiliate Program alongside TUI, and Best Retail ...

CJ Affiliate's APIs: 5 Things You Should Know

Recently, one of our publishers said to me, “I didn’t know that your APIs at CJ did that!” After speaking with some other clients, it became clear ...

A Toast to CJ Toastmasters

If I had to pick one, most valuable skill in affiliate marketing, it would have to be communication. Good communication skills are what allow you to ...

Apr 5, 2017
CJ Gives Back with Habitat for Humanity

“From what we get, we can make a living; what we give, however, makes a life.” - Arthur Ashe One of the core philosophies at CJ Affiliate is to make ...

Apr 3, 2017
Affiliate Marketing 101: A Forrester Report

As marketers search for ways to exponentially grow their audience reach, and convert said audience into new and repeat customers, affiliate marketing ...

Mar 29, 2017
Affiliate Customer Insights Offers a Competitive Edge

Marketers' spend in the affiliate channel is expected grow to $5.4B in 2017 and $6B in 2018 (on pace for a 10% CAGR between 2016 and 2020)*. It's no ...

Discover the Value of the Affiliate Shopper

In this infographic we outline how the affiliate channel outperforms other marketing channels in several key performance metrics. Learn more about ...

CJ Nominated for 11 Performance Marketing Awards

Thanks to collaboration with our amazing clients and partners, we are thrilled to announce that CJ Affiliate has received 11 nominations for the 2017 ...

Mar 9, 2017
How to Get Buy-In for Big Affiliate Projects

Over the last quarter century, the affiliate marketing channel has experienced steady growth. In fact, Forrester Research predicted that affiliate ...

Mar 6, 2017
How to Identify & Work with Content Publishers

In this short video clip from the recent CJU16 session “Take It to the Next Level with Bloggers,” Publisher Development Manager Zoe Pedziwiatr ...

CJ Celebrates Innovation with MOXI

As our parent company Alliance Data puts it, "Investing in the community creates a stronger, more engaged workforce and a vibrant, more sustainable ...

Feb 15, 2017
CJ Affiliate’s User Experience (UX) Philosophy

At CJ Affiliate, we believe in user-centered design. Our core mission is to design products that are a natural extension to the workflows and daily ...

Feb 7, 2017
How to Leverage Affiliate’s Cross-Channel Nature

Geno Prussakov, Founder and CEO of AM Navigator, explains how to make the cross-channel nature of affiliate marketing, work for your business. Some ...

CJ Account Manager: Top-Notch Tactical Tips

Here at CJ Affiliate, we’re passionate about a number of critical things: how we can move the affiliate industry forward, enable client success, and ...

Feb 2, 2017
Sneak Peek into Holiday 2016 Benchmarks

Across the global CJ Affiliate network, Holiday 2016 followed many of same rules we’ve come to expect: Black Friday and Cyber Monday dominated and ...

Jan 27, 2017
Make the Most of Your Branded Sign Up Page

This month CJ rolled out a new and improved Branded Sign Up Page, and customizing this portion of your program is now easier than ever. As an ...

Join CJ at These Q1 Events

2017 is in full swing and we look forward to connecting with you throughout the year to continue to move the affiliate industry forward together.  In ...

Jan 13, 2017
New Year Success with Content Publishers

As the year comes to a close and we look back at what shaped affiliate marketing in 2016, it comes as no surprise that content remains a top trend. ...

'Tis the Season of Service

We’ve been busy this holiday season! Not only in the office, but we’ve been out giving back to our communities as well.  We have offices all over the ...

Dec 27, 2016
Troubleshoot CJ Tags with New Tool

Are sales starting to look a little off? Maybe you’re not seeing the amount of transactions you saw last week. Or maybe one action has completely ...

Dec 16, 2016
Lifestyle Blogger Sees Revenue Growth through Audience Expansion

Lifestyle blogger Jo-Lynne Shane gained new Advertisers, increased Publisher commissions, and boosted ad sales revenue after a CJ Content-Certified ...

Online Design Marketplace Connects with Influencers to Drive Targeted Traffic

An online design marketplace increased brand engagement and sales by employing CJ's Content Solution and the VIP Influencer Campaign to drive ...

The Holiday Retail Royal Flush

With Black Friday and Cyber Monday 2016 in the bag, which remaining days in December are the best bets for late-season sales? The five days of ...

Dec 9, 2016
Peak Week 2016: Thanksgiving to Cyber Monday Success

During this year’s Thanksgiving – Cyber Monday sales period, retailers in the CJ Affiliate network experienced quite a bit of success in terms of YOY ...

Dec 7, 2016
Finance Content Publishers Forge New Relationships, Increase Revenue

Finance content publishers Debt Roundup and Frugal Rules established new, relevant relationships leading to a year-over-year increase in revenue ...

Success of the Automated Offer Feed

Prior to the launch of the Automated Offer Feed, advertisers within regulated industries—or those with offer sensitivities—needed a better mechanism ...

Thank You CJ: 5 Reasons Why We Love Working Here

CJ Affiliate has a great product and provides great value, but the true strength of this company lies in its people. CJ Affiliate takes great pride ...

Nov 22, 2016
Boxing Day Packs a Punch

The end of the year is full of retail shopping days that we plan for in a big way, all the way up to Christmas Day. Yet generations of UK and ...

Nov 16, 2016
CJU16 Keynote: "Get To" vs "Have To"

CJU16 Keynote Speaker, Life is Good Co-Founder John Jacobs, describes how the "Life is Good" message started to spread a positive, inspirational ...

Nov 15, 2016
CJU16 Keynote: Highlights

In this highlight reel of the CJU16 Keynote Speaker, John Jacobs, co-founder of Life is Good, speaks about what inspired him and his brother Bert to ...

Nov 14, 2016
4 Steps to Take Your Affiliate Program Global

Developing an international publisher base and “Going Global” is always a topic of conversation within the affiliate channel. Although many ...

Global Innovation with Payoneer

With offices in seven different countries and a network of tens of thousands Publishers across the globe, here at CJ Affiliate we are committed to ...

CJU16: Fun with Tripp & Tyler

Follow comedic duo Tripp & Tyler as they spread laughs throughout CJ Affiliate's annual conference CJU16.

Oct 26, 2016
CJ Offers More Reasons to Celebrate—and Sell!

Now that we're well into Q4, are you ready to celebrate the holidays? If you're like me, you're ready to gobble down that turkey on November 24! But ...

Oct 26, 2016
Holiday 2016: The Year of Experiential Gifting

According to our 2016 Holiday Intelligence Report, shoppers this holiday season will likely dedicate more of their holiday spend to gifts of ...

Oct 24, 2016
Expand Your Reach: Diversify Publisher Base [Part 3]

*You must be logged into the CJ Account Manager Support Center for the links in this article to be active. To recap from Part 1 and Part 2, we ...

Oct 20, 2016
Expand Your Reach: Diversify Publisher Base [Part 2]

*You must be logged into the CJ Account Manager Support Center for the links in this article to be active. We're back again with two more affiliate ...

2016 Holiday Intelligence Report

Q4 started this week, and you know what that means! The holiday shopping season is just around the corner. Do you have your affiliate programs in ...

Oct 5, 2016
Affiliate Customer Insights

Affiliate Customer Insights allows advertisers to tie their affiliate transactions back to 160M+ unique consumer profiles, powered by our parent ...

May 11, 2016
2016 Mobile Intelligence Report

Today marks the release of our 2016 Mobile Intelligence Report, which leverages data from CJ Affiliate's global network of advertisers and ...

Apr 26, 2016
2016 Affiliate Marketing Trends

Drawing from findings by CJ's Strategic Insights Director Sandrine Thompson, see how trends in the areas of mobile, global, audience, and content ...

Outdoor Apparel Retailer Increases Revenue During Critical Holiday Sales Season

An outerwear retail company increases YOY sales during the ever-important Thanksgiving sales week by leveraging CJ’s Affiliate Customer Insights to ...

Specialty Retailer Increases NTF Customers & Revenue, Maintain ROAS

A woman's specialty retailer increases new-to-file (NTF) customers—and revenue—while maintaining return on ad spend (ROAS), by tracking and analyzing ...

From Singles Day to Holiday Success

E-commerce giant Alibaba.com raked in a massive $14 billion in sales on Singles Day, November 11, 2015. Up 54% from last year’s already impressive ...

Nov 13, 2015
Timing, Trends & Tips for 2015 Holiday Season

In this webinar recording we offer top level insights from our 2015 Holiday Intelligence Report. Highlights include the most import trends from 2014 ...

Aug 19, 2015
CJU14 Highlights

Enjoy some highlights from CJU14. From the Welcome Party on the beach and other engaging networking events, to thought-provoking sessions and ...

Sep 10, 2014
CJU14 is the Can't Miss Networking Event of the Year

The Power of Personal℠ is strong at this year’s CJU. How so? Glad you asked! Our new CJU infographic says it all: CJU is the can't miss networking ...

More Reasons to Attend CJU13

Our new CJU infographic has everything you need to justify your trip to Santa Barbara on September 10-12. From a break down of our attendees, to the ...

The Power of Affiliate Marketing

To help you better understand the new consumer journey and the important role of affiliate marketing, we've created the following infographic. It ...

Increase Holiday Sales Post Black Friday & Cyber Monday

Don’t think holiday shopping means serious affiliate business? Think again. Last week comScore reported that Black Friday sales topped $1 billion for ...

Nov 27, 2012