Q4 Resources

Featured report

2021 Q4 Shopping Intelligence Report

With performance marketing getting more recognition due to its strong growth throughout the pandemic, we can't shake the feeling that all eyes will be on affiliate during this year's peak shopping period. CJ examines what marketers can do to get the most out of seasonal shopping.
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Get Serious about Singles' Day in 2021

What started as a fun tradition among college students in Nanjing, China in the 90s has grown into the largest ecommerce day of the year. Singles’ ...

Countdown to November and Beyond

Puffy vests, tall boots, pumpkin spice, and everything nice. All signs point to the start of Q4—we’re officially in spooky season and on our way to ...

Craft the Perfect Investment Proposal & Get Brands to Say “Yes!”

It's Q4 and advertisers are in the thick of planning for peak shopping season. Layer on a continuing global pandemic, shipping delays, and inventory ...

Q4 in India: Making the Most of Festivals and Holiday Shopping Events

It all started with a big boom, but not the cosmic kind. The boom we’re talking about is the one that digitized India back in 2015. The Digital India ...

Publishers: Get Discovered in CJ's Placement Marketplace

For most publishers, a true affiliate partnership goes further than just sharing links or banners on their sites—they offer a myriad of creative and ...

Holiday 2020: Experts Weigh in on a Prolonged Pandemic Peak Season

Junction Live host and Global VP of Marketing at CJ Affiliate, Nicole Ron is joined by Jessica Spira from Ziff Media Group, Amar Shah from Affirm, ...

A Look Back at 2020’s Peak Shopping Performance

With online shopping playing a larger role in consumers' lives than ever before, expectations heading into this year’s peak shopping period were ...

Tap into New Revenue Through Global Shopping Events in 2021

The new year brings new opportunities to expand your growth internationally and reach new customers. Whether you’re a publisher looking for ways to ...

2021 Global Holiday and Retail Event Calendar: Must Know Dates

Well, we made it to 2021. While the vibes may not seem so different from 2020 just yet, we’re feeling surprisingly optimistic! To focus on the year ...

How CJ'ers Celebrate the Holiday Season

There's a reason that so many holidays fall at the end of the year—it's a time to unwind, celebrate, and reflect on the joy and challenges the year ...

Dec 18, 2020
Network Pulse: 2020 Holiday Shopping

This year shoppers began their online gift buying far earlier and with more enthusiasm than ever before. CJ Affiliate takes a look at 2020’s holiday ...

How CJ’s Technical Architecture Strategy Ensures the Lights Stay On

On one of the most critical shopping days of the year, CJ’s disaster recovery plan kicked in due to Amazon Web Services (AWS) and Google Cloud ...

COVID-19 Content Creator Series: Going with the Flow With Travel Blogger Sher She Goes

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron, is joined by Sher, the NYC-based travel and lifestyle blogger behind Sher She ...

How COVID-19 Will Reshape Holiday 2020

There are many new factors for publishers to consider heading into the peak shopping season and this session recording from the CJU20 Digital Series ...

Here's How to Optimize Your Affiliate Program for Growth This Q4

In order for your affiliate program to reach its full potential during an important shopping season like Q4, it’s crucial that it’s attractive to ...

Oct 14, 2020
How COVID-19 Will Reshape Holiday 2020: A Primer for Publishers

It goes without saying that the pandemic has changed nearly every aspect of life in 2020. The affiliate industry is no exception, and with Q4 already ...

Unlock the Power of Singles' Day with These APAC Publishers

Few affiliate marketers these days can claim to not have at least a passing familiarity with Singles' Day. Originally popularized by Alibaba in 2009, ...

Ease Consumers' Holiday Season Sticker Shock with Sezzle

Alternative payment methods are here to stay. With all the economic uncertainty surrounding the pandemic, flexible payment methods like Buy Now Pay ...

Capitalize on This Year's Huge Online Momentum for Black Friday

As brick and mortar store openings remain a huge question mark in the face of COVID-19, Black Friday will be a very strong day for ecommerce this ...

CJ's Holiday Checklist: Get Started Now

The holiday shopping season is a “make or break” time for retailers, and this year it will be impacted by the offline-to-online shopping shift ...

2020 Holiday Intelligence Report

To overcome the economic impact of the coronavirus, affiliate programs this year have had to pivot to meet demand. The million-dollar question for ...

Aug 31, 2020
2019 Holiday Performance Benchmarks

With five fewer days between Black Friday and Christmas, this past holiday season’s prime shopping period was unusually short and this impacted the ...

Holiday 2019: Experts Weigh in on What Worked, What Didn't

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron is joined by Lissette Alvarez from Piggy, Dan Cohen from Savings United, and Jeff ...

2020 Global Holiday and Retail Event Calendar: Must Know Dates

It's the start of a new year, and optimism and ambition is at an all time high. We all want to be better, do more, and approach the plans for our ...

2019 Holiday Peak Week Benchmarks

With a strong start in early November, holiday sales in the CJ Network are on track to exceed ecommerce growth forecasts and demonstrate the power of ...

A Singles' Day Lookback with Dealmoon

Singles' Day (November 11th) officially kicked off the 2019 holiday season. To find out how the Chinese shopping event went this year, we sat down ...

Your Holiday 2019 Resource Guide

We may be in the thick of Q4, but it's not too late to glean more insights that could put the finishing touches on your holiday strategy. So we ...

2019 Holiday Calendar: Must-Know Dates & Strategies

As the holidays approach, professional and personal to-do lists get longer, and time seems to get shorter. To help keep you organized as we head into ...

Get Q4 Ready in 3 Simple Steps

Well, here we go again—we blinked and suddenly it’s November. Things are really heating up around here (maybe it’s all the layers?) and the holidays ...

Nov 4, 2019
Should You Invest in Singles’ Day?

With Singles' Day revenue climbing exponentially each year, brands are wondering how—if at all—they should invest in this growing seasonal shopping ...

2019 Holiday Intelligence Report

The 2018 holiday season was a strong one across CJ Affiliate’s network, with double-digit growth in retail revenue and orders. Buoyed by strong ...

Aug 5, 2019
CJ Releases 2019 Holiday Intelligence Report

As US shoppers gear up to spend $142 billion on holiday goods and gifts online this year, marketers of all sizes and in all industries are working ...

Aug 5, 2019
2018 Holiday Performance Benchmarks

The CJ Affiliate global network during Holiday 2018 experienced solid revenue and order growth driven by strong shopper interest in purchasing ...

Feb 13, 2019
CJ Releases 2019 Holiday Performance Benchmarks

The CJ Affiliate global network experienced 29% revenue growth for Holiday 2019. This immense growth was driven by strong shopper interest in ...

2018 Holiday Peak Week Benchmarks

Purchases of computers, clothing, home goods and shoes led to strong year over year performance in the CJ network on Black Friday and Cyber Monday ...

Dec 10, 2018
Holiday Pulse: Thanksgiving & Black Friday 2018 Benchmarks

Strong sales on Thanksgiving Day and Black Friday set the stage for strong holiday performance that could exceed e-commerce growth forecasts. Based ...

Nov 27, 2018
Key Tactics for a Holiday Season That Will Keep on Giving

A review of last year’s affiliate shopping trends and what they mean for holiday 2018. One of the best guides to anticipate what will work for this ...

Oct 10, 2018
How to Execute a Successful Q4 Strategy

You’ve determined your Q4 strategy through promotional planning, historical analysis, and account review by reading our article, How to Plan a ...

Oct 10, 2018
How to Plan a Successful Q4 Strategy

Q4 can be a busy time of year, as affiliate managers hustle to schedule and coordinate brand and site promotions as well as ensure they meet program ...

Oct 9, 2018
2018 Holiday Intelligence Report

Online shopping is the growth engine for US retail, in general, and especially during the holiday season. CJ Affiliate’s newly released 2018 Holiday ...

Jul 18, 2018
2017 Holiday Performance Benchmarks

Across CJ Affiliate’s global network, Holiday 2017 delivered strong revenue and order growth throughout the holiday season. Affiliate growth in the ...

Feb 2, 2018
2017 Holiday Peak Week Benchmarks: A High-Growth Story

Days of strong sales in the week leading up to Black Friday and through Cyber Monday show preparations and planning for Holiday 2017 paid off. Based ...

Dec 1, 2017
Holiday Pulse: Black Friday 2017 Benchmarks

Strong sales on the official start of the holiday shopping season signal online retail sales will meet growth expectations. Based on preliminary ...

Nov 26, 2017
3 Important Findings to Know for 2017 Holiday Shopping Season

This holiday season, shoppers will do even more of their gift shopping online—ecommerce sales are projected to increase 16% over last year and ...

Nov 10, 2017
Maximize Your Participation in Free Shipping Day

As one of Q4’s largest shopping events, Free Shipping Day is a cost-effective means of driving last-minute holiday sales and boosting brand presence. ...

Nov 3, 2017
How to Break into Single’s Day in a Big Way

The holiday shopping season seems to start earlier and earlier each year. For those brands that are looking to tap into China’s massive market, the ...

Nov 2, 2017
Bracing for Q4: 3 Strategies to Reach Cross-Device Shoppers

The Q4 shopping season is nearly upon us, and top of mind for many marketers is how to maximize opportunities to reach and convert shoppers. Given ...

2017 Holiday Intelligence Report

CJ Affiliate’s Holiday Intelligence Report outlines global affiliate marketing trends and strategies for the holiday season. Planning for Holiday ...

Jul 17, 2017
Sneak Peek into Holiday 2016 Benchmarks

Across the global CJ Affiliate network, Holiday 2016 followed many of same rules we’ve come to expect: Black Friday and Cyber Monday dominated and ...

Jan 27, 2017
The Holiday Retail Royal Flush

With Black Friday and Cyber Monday 2016 in the bag, which remaining days in December are the best bets for late-season sales? The five days of ...

Dec 9, 2016
Peak Week 2016: Thanksgiving to Cyber Monday Success

During this year’s Thanksgiving – Cyber Monday sales period, retailers in the CJ Affiliate network experienced quite a bit of success in terms of YOY ...

Dec 7, 2016
Boxing Day Packs a Punch

The end of the year is full of retail shopping days that we plan for in a big way, all the way up to Christmas Day. Yet generations of UK and ...

Nov 16, 2016
CJ Offers More Reasons to Celebrate—and Sell!

Now that we're well into Q4, are you ready to celebrate the holidays? If you're like me, you're ready to gobble down that turkey on November 24! But ...

Oct 26, 2016
Holiday 2016: The Year of Experiential Gifting

According to our 2016 Holiday Intelligence Report, shoppers this holiday season will likely dedicate more of their holiday spend to gifts of ...

Oct 23, 2016
2016 Holiday Intelligence Report

Q4 started this week, and you know what that means! The holiday shopping season is just around the corner. Do you have your affiliate programs in ...

Oct 4, 2016
Publishers: Are You Ready for Q4?

Here at CJ Affiliate, we are always preparing for Q4. One great way to do this is to run an activation campaign in Q3 to ensure that you are ...

Valentine’s Day Sales Spike Just Around the Corner

With Valentine's Day less than two weeks away, shoppers are just about ready to finalize their buying decisions. Last year's data suggests that sales ...

CJ Affiliate Holiday Season Highlights

All the lights are down, Christmas trees composted, and decorations put away. The holidays may be over, but I gathered some great insights from the ...

Publisher Success: Where to Focus New Year Efforts

While some find relief that the hustle and bustle of the holidays has passed, others recognize that the New Year marks the start of another important ...

What Holiday Fallout? It’s a New Year!

Feeling the holiday fallout yet? While the fourth quarter is a huge driver for many affiliates, the winter doldrums offer creative opportunities to ...

Outdoor Apparel Retailer Increases Revenue During Critical Holiday Sales Season

An outerwear retail company increases YOY sales during the ever-important Thanksgiving sales week by leveraging CJ’s Affiliate Customer Insights to ...

Dec 14, 2015
From Singles Day to Holiday Success

E-commerce giant Alibaba.com raked in a massive $14 billion in sales on Singles Day, November 11, 2015. Up 54% from last year’s already impressive ...

Nov 12, 2015
Everybody Benefits from Singles Day! [Interview]

Black Friday and Cyber Monday aren't the only shopping holidays coming up this month. The recently identified "Singles Day", taking place on 11/11 ...

Want to Be Featured in Holiday Gift Guides?

With the holiday season fast approaching, bloggers and content Publishers all over the web are planning their Holiday Gift Guides. These popular ...

Optimize for Q4: A Publisher’s Guide

Are you ready for the upcoming holiday season? With Q4 upon us and just 52 days until Black Friday, it's time to start thinking about how to best ...

Strategies for a Profitable Holiday Season

Summer vacations are over and kids are back to school, leaving retailers enough time to take a breath before the year's busiest shopping season hits. ...

Sep 29, 2015
Timing, Trends & Tips for 2015 Holiday Season

In this webinar recording we offer top level insights from our 2015 Holiday Intelligence Report. Highlights include the most import trends from 2014 ...

Aug 19, 2015
Combat the Short 2014 Holiday Sales Season

Forecasts expect a robust holiday sales season in which online sales growth will again outpace overall retail sales. Emarketer projects that ...

Nov 6, 2014
This Year's Back-to-School Shopping Trends

As shopping events go, the Back-to-School shopping season is a big deal for retailers—for a third straight year, forecasts show online spending for ...

Jul 16, 2014
Father's Day Key Strategies to Maximize Sales

Father's Day 2014 shopping begins in earnest as soon as the calendar page turns to June. In anticipation, CJ Insights has analyzed the 2013 sales ...

May 22, 2014
Mobile Insights: Smartphones drive big holiday sales

Across CJ's global network, the impact of mobile this holiday season is already evident. From Thanksgiving through Cyber Monday, over 15 percent of ...

Dec 15, 2013
Product Widgets are Here!

Just in time for the busy holiday season we have flipped the switch to our new “Widgets” tab in the publisher account manager to all English language ...

2013 Holiday Shopping – Breaking All the Rules!

A confluence of rare events will likely make this year's holiday shopping season a bit different than years past. The three events with the greatest ...

Oct 13, 2013
Christmas in October?!

If you feel like Christmas offers come earlier each year, this year you'll definitely feel like Christmas starts in October. That's because there are ...

Oct 9, 2013
2013 Quarterly Sales and Predictions

This week the CJ Blog welcomes a new contributor from our client development team, Mike Halloran. Mike's blog posts will bring interesting online ...

Aug 22, 2013
Back-to-School – Q3's Biggest Sales Driver

As shopping events go, the Back-to-School shopping season is a big deal for retailers. The National Retail Federation last year forecasted K-12 and ...

Jul 21, 2013
Father's Day - What Will Shoppers Be Buying?

Father's Day gift buying is about to take off, and most gifts this year—59 percent of purchases—will be bought online, according to a recent survey ...

3 Important Things to Know This Mother's Day

Since becoming a mother, I realize just how much parents sacrifice for their children and I feel compelled more than ever to find a really great ...

Communicate With Your Publishers (Your Sales Will Thank You)

Valentine's Day has always been a special holiday for me, not only because I get to spend it with my significant other, but also because it marks the ...

Feb 13, 2013
Boost Your Valentine's Sales With Better Timing

In affiliate marketing, it sometimes seems like we live and die by the calendar. Maybe it's just me, but I'm usually thinking about a major holiday ...

Jan 21, 2013
Hot New Advertisers

Fresh off the heels a record breaking Black Friday and Cyber Monday holiday shop-a-thon weekend, we decided to get away from the holiday madness a ...

Nov 27, 2012
Increase Holiday Sales Post Black Friday & Cyber Monday

Don’t think holiday shopping means serious affiliate business? Think again. Last week comScore reported that Black Friday sales topped $1 billion for ...

Nov 26, 2012