Strategy

Guide your marketing strategies with data-driven and thought-provoking content covering the industry’s most hot button topics.

Back to School Strategies that Cover All the Bases

Well, here we are: over halfway through 2020 and facing the most uncertain Back to School season yet. It’s like a never-ending “choose your own ...

Finance & COVID-19: Credit Card Trends & Recommendations from Q2 2020

As we continue through the second half of 2020 and the world adjusts to the ever-evolving situation surrounding COVID-19, the full economic impact is ...

COVID-19 Network & Consumer Trends Report

To help advertisers and publishers determine how to best respond to consumer needs in the current market, CJ created the weekly updated COVID-19 ...

Reignite Brick & Mortar with Site to Store Offers

Throughout the COVID-19 pandemic, there’s no denying that brands with a strong brick and mortar presence have been severely impacted by stay-at-home ...

Boost Your Site Conversion with Solutions from UpSellit

At just over halfway through the year, 2020 has been...different. We caught up with Rich Greenwell, Commercial Director at UpSellit, to learn how the ...

Abt Uses CJ Affiliate to Compete Nationally with Big Box Brands

Drawn to the data-driven, strategic expertise of CJ Affiliate, Abt migrated a mature affiliate program to the CJ network and saw double-digit revenue ...

Discover Your Brand's Affiliate Incrementality with this Interactive Calculator

For brands to intelligently invest, it's important for them to truly understand the value each channel delivers. To find the answer as it relates to ...

Another Look at Affiliate Incrementality

A Study of Affiliate Incrementality is the largest affiliate incrementality study ever conducted with 21M retail consumers and 5.5M transactions. The ...

Olympia Sports Uses CJ Affiliate to Super-Charge Ecommerce Growth

New to the ecommerce space, Olympia Sports leveraged the power of affiliate marketing and saw tremendous growth with CJ Affiliate.   Results at a ...

An Extended Tax Season: How Publishers Can Meet New Demands

Due to the COVID-19 pandemic, the 2020 tax filing deadline for US residents has moved from the normal April 15 deadline to July 15.

Brands Shift Search Budget to Affiliate and See Major Success with TM+ Publishers

As brands revisit marketing strategies to best meet consumer needs during the COVID-19 pandemic, budget has shifted from more expensive channels to ...

Power Up Partnerships with Promotional Property Commissioning & Program Terms API

Relationships are the heart of affiliate marketing, and we take them extra seriously at CJ. In October 2019, we introduced Promotional Properties to ...

Buy Now Pay Later Publishers Transform Online Payment Models

A new publisher model is increasing consumers’ likelihood to purchase and in turn is transforming payment options. Fintech companies that specialize ...

Why Brands Should Still Have a Content and Influencer Strategy Right Now

What’s going on with your content and influencer strategy these days? I'm here to tell you that you should still have one (we'll get into why below) ...

Consumer Research: Brands Should Continue Advertising During COVID-19

Right now, during this global pandemic, the majority of consumers do want to receive advertising from brands, but many—including just over half of US ...

How Amazon Commission Cuts Present a Prime Opportunity for Publishers

With the announcement last week of widespread changes to the Amazon Associates Program, including 66% cuts to affiliate commissions on average, there ...

Amazon Pull-Back from Affiliate Offers Prime Opportunity for Advertisers

Amazon’s widespread cuts to their affiliate program went into effect this Tuesday, April 21, creating waves across the ecommerce and affiliate ...

COVID-19: Where Does Affiliate Marketing Fall in the New World Order?

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron, is joined by Kelly Merkel, CJ's VP of Publisher Development, and Paul Tibbitt, ...

Measure and Meet Consumer Needs with Customer Analysis Insights

As marketers, our worlds revolve around customers—around people. We use data to understand them and design campaigns to reach them. The current ...

How Affiliate Marketing Responds to Customer Needs During the COVID-19 Crisis

In this historic time of disruption and uncertainty, it's more important than ever to help customers meet their rapidly changing needs.  The ...

Retailer Grows Revenue as Direct Result of CJ Affiliate's Network Quality

A well-known, global retailer grew their affiliate program by removing non-compliant publishers and investing savings in quality partners.   Results ...

Make the Promotional Leap on Leap Day

Did you know that 2020 is a Leap Year? Thanks to a quirk in the solar calendar, we get an entire extra day in February and that’s worth celebrating!  ...

Why Big Media is Thriving with Performance Marketing

There's a lot of buzz around big media sites entering the affiliate channel, a.k.a content commerce publishers. They offer massive audiences, ...

Lacoste Grows Key Content Relationships after Migration to CJ Affiliate

Lacoste selected CJ Affiliate to devise and execute a multi-pronged content strategy focused on building the high-end retail brand in order to drive ...

2019 Holiday Performance Benchmarks

With five fewer days between Black Friday and Christmas, this past holiday season’s prime shopping period was unusually short and this impacted the ...

Consumer Electronics Giant Scales Revenue with CJ Affiliate

A consumer electronics giant scaled revenue while maximizing margins by leveraging data-driven strategies with CJ Affiliate.   Results at a Glance: ...

Partner Marketing vs. Affiliate Marketing: Setting the Record Straight

Partner marketing is affiliate marketing. Playful semantics do not change what is true and what has been true for the last 20+ years—this industry is ...

Holiday 2019: Experts Weigh in on What Worked, What Didn't

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron is joined by Lissette Alvarez from Piggy, Dan Cohen from Savings United, and Jeff ...

Five Ways You Can Integrate Your Influencer Strategy into the Wider Marketing Plan

As influencer marketing continues to grow and mature, it no longer lives within a single marketing department across brand organizations. This CJ ...

Tap into New Revenue Through Global Shopping Events in 2020

The new year brings new opportunities to expand your growth internationally and reach new customers. Whether you’re a publisher looking for ways to ...

Yes, It’s Possible: Accurately Measuring Incrementality in Affiliate

Not long ago, measuring the incrementality of digital sales was more theoretical than practical. Requiring complicated A/B testing, or the risky step ...

Use Situational Commissioning to Create Data-Driven Affiliate Strategies

For advertisers and publishers alike, data-enriched insights can lead to better business results and stronger, more creative partnerships. Last year, ...

Affiliate Shoppers Drive 88% More Revenue

For brands to intelligently invest, it is important for them to truly understand the value each channel delivers. To find the answer, the CJ ...

2019 Holiday Peak Week Benchmarks

With a strong start in early November, holiday sales in the CJ Network are on track to exceed ecommerce growth forecasts and demonstrate the power of ...

The Consumer Megatrends Shaping Holiday 2019

Disruption in ecommerce is here to stay, so looking deep into what drives consumer buying now, and in the future, will help marketers develop ...

Your Holiday 2019 Resource Guide

We may be in the thick of Q4, but it's not too late to glean more insights that could put the finishing touches on your holiday strategy. So we ...

2019 Holiday Calendar: Must-Know Dates & Strategies

As the holidays approach, professional and personal to-do lists get longer, and time seems to get shorter. To help keep you organized as we head into ...

Measuring Affiliate Customer Value. The What. The Why. The ROI.

Watch the video of our highly attended session, filmed at PI Live 2019 in London, for insight into understanding and measuring affiliate customer ...

Get Q4 Ready in 3 Simple Steps

Well, here we go again—we blinked and suddenly it’s November. Things are really heating up around here (maybe it’s all the layers?) and the holidays ...

Affiliate Marketing is Incremental—and We Proved It

CJ leveraged its powerful audience insights to create a highly accurate view of customer behavior when they engage with affiliate sites, versus when ...

A Study of Affiliate Incrementality

With more than 21 million retail consumers and 5.5 million transactions analyzed, this is the largest affiliate incrementality study ever conducted. ...

Autodesk Leverages CJ Affiliate for Successful APAC Expansion

CJ helps drive successful expansion into the Asia Pacific region for world leader in design software.   Results at a Glance: The Autodesk Asia ...

Skimlinks Boosts Transparency for CJ Advertisers to Create Deeper Partnerships

Although CJ Affiliate and Skimlinks have been longstanding partners, we were thrilled when they wanted to take our relationship to new heights by ...

Taking Affiliate Worldwide: Top Tips for Global Program Success

This guide will deliver the framework of how to successfully go global with step-by-step advice that includes new opportunities and showcases highly ...

Should You Invest in Singles’ Day?

With Singles' Day revenue climbing exponentially each year, brands are wondering how—if at all—they should invest in this growing seasonal shopping ...

Savings United Connects Coupons with Content

Based in Germany, with employees all around the globe, Savings United is a white label coupon solution that works directly with large Content Media ...

2019 Holiday Intelligence Report

The 2018 holiday season was a strong one across CJ Affiliate’s network, with double-digit growth in retail revenue and orders. Buoyed by strong ...

CJ Releases 2019 Holiday Intelligence Report

As US shoppers gear up to spend $142 billion on holiday goods and gifts online this year, marketers of all sizes and in all industries are working ...

All Primed for Prime Day

In the spectrum of shopping holidays, Amazon Prime Day is a relatively young one. Created in 2015 to celebrate Amazon's 20th birthday, the shopping ...

Into the Great Beyond with BorderX Lab: Part 2

This is Part 2 of our interview with Jeff Unze, President of Strategic Partnerships at BorderX Lab. (If you haven't already, check out Part 1.) Jeff ...

What in the World Wide Web: Moving Forward in the Face of Privacy Changes

This is part one of a series discussing recent digital privacy trends. Here we begin by sharing our philosophy. Head over to part two to read all ...

Advertiser Integration Solutions for ITP 2.2 and Beyond

This is part two of a series discussing recent digital privacy trends. In part one, we discuss CJ's philosophy; here we share our technical approach. ...

4 Ways Advertisers Can Win the Back to School Season

To learn how affiliate marketers can best take advantage of the Back to School season, CJ Affiliate turned to Lisa Hein at performance marketing ...

A Data-Driven Look at the Impact of Continual Publisher Recruitment on Long-Term Growth

As technology has gotten smarter over the years, the consumer has naturally followed suit. They now expect their needs to be met in a more immediate, ...

Into the Great Beyond with BorderX Lab: Part 1

We recently sat down with Jeff Unze, President of Strategic Partnerships at BorderX Lab, to discuss the ins and outs of the Chinese market and how ...

Why Retailers Should Focus on China for Global Ecommerce Growth

Cross-border shopping is becoming a way of life for Chinese consumers who put high value on securing brand-name and luxury items directly from the ...

Health & Wellness Company, Life Extension, Drives Big Growth with a Strategic Search Campaign via Affiliate

Health and wellness company, Life Extension, surpassed their goals of increased revenue, number of sales, and brand engagement after implementing a ...

Looking Beyond Traditional Affiliates: Is Content King?

The fastest growing affiliate programs actively recruit publishers to their programs. They invest in new publishers and test out new models.  This CJ ...

Using KPIs that Matter to Achieve Influencer Marketing Success

If you're an affiliate marketer stepping into the world of influencer marketing, here are some essential KPIs to help you achieve influencer ...

Fanatics and NMPi Leverage Dynamic Data via Paid Search to Grow Revenue through Affiliate

Fanatics, the leading e-commerce partner for the world’s top sports brands, leverages data through CJ Affiliate and Publisher NMPi to dynamically ...

The Right Way to Engage with New Affiliate Partners

Here are some useful ways to grow your advertising portfolio, establish new affiliate partners and diversify your publisher mix. This CJ authored ...

2018 Holiday Performance Benchmarks

The CJ Affiliate global network during Holiday 2018 experienced solid revenue and order growth driven by strong shopper interest in purchasing ...

CJ Releases 2019 Holiday Performance Benchmarks

The CJ Affiliate global network experienced 29% revenue growth for Holiday 2019. This immense growth was driven by strong shopper interest in ...

Most Popular Junction Posts of 2018

The year was 2018. Publishers and Advertisers lived in harmony in the CJ network. Agencies became CJ Ambassadors. GDPR had our collective heads and ...

3 Tips for Maximizing Revenue with Travelers

To learn how affiliate marketers can best convert the increased interest in travel purchasing during Q1, CJ Affiliate turned to Sarah Bundy at the ...

New Chinese Ecommerce Regulations and Cross-Border Shopping

New regulations in China aimed at ecommerce took effect on January 1, 2019. The updated regulations should be welcome news for both advertisers ...

2018 Holiday Peak Week Benchmarks

Purchases of computers, clothing, home goods and shoes led to strong year over year performance in the CJ network on Black Friday and Cyber Monday ...

Holiday Pulse: Thanksgiving & Black Friday 2018 Benchmarks

Strong sales on Thanksgiving Day and Black Friday set the stage for strong holiday performance that could exceed e-commerce growth forecasts. Based ...

IHG Leverages CJ to Shift Consumer Perception and Increase Direct Bookings

With an increasing cost of sale due to consumer booking behaviour shifting to a reliance on third party vendors, InterContinental Hotels Group looked ...

Financial Services Brand Grows Lead Quality & Incremental Sales with CJ

A well-known financial services brand leveraged CJ Affiliate’s VIP Influencer Campaigns to connect with targeted influencers to grow lead quality and ...

Key Tactics for a Holiday Season That Will Keep on Giving

A review of last year’s affiliate shopping trends and what they mean for holiday 2018. One of the best guides to anticipate what will work for this ...

How to Execute a Successful Q4 Strategy

You’ve determined your Q4 strategy through promotional planning, historical analysis, and account review by reading our article, How to Plan a ...

How to Plan a Successful Q4 Strategy

Q4 can be a busy time of year, as affiliate managers hustle to schedule and coordinate brand and site promotions as well as ensure they meet program ...

2018 Holiday Intelligence Report

Online shopping is the growth engine for US retail, in general, and especially during the holiday season. CJ Affiliate’s newly released 2018 Holiday ...

What You Need to Know about Apple Intelligent Tracking Prevention (ITP)

Are you prepared for Apple's newest Intelligent Tracking Prevention update?  What is Apple ITP 1.0? In September 2017, Apple released an update for ...

Cross-Device: A Year in Review

The era of Cross-Device has arrived. In just over a year since we launched our cutting-edge Cross-Device solution, more than 1,000 Advertisers have ...

Gizmodo: Generating Scalable Revenue through Powerful Audience Engagement

Affiliate marketing has grown in appeal for large scale Content Publishers and the brands with whom they work. The performance transparency, ...

Strategies for Back-to-School Promotions from Gen3

School’s out. Back-to-School promos are in. Across the country kids are cheering as they leave classes for the last time this school year. While ...

Captivate & Capture Customers through Commerce Content

Commerce content is all the rage. And after meeting with three top Publishers in the game at CJU17 last year, we know why. These content specialists ...

Network Publisher Recruitment Provides Sustainable Brand Growth

In affiliate marketing, the recruitment of new, quality Publishers, and nurturing those relationships, is critical to long-term growth. Network ...

2018 Cross-Device Intelligence Report

The era of cross-device is here. Time spent on mobile devices has increased to the point where, in many markets, the audience reach of mobile devices ...

Making the Most of CJ's Shopping Feed Format

A comprehensive product feed, also known as a product catalog, can enable opportunities between advertisers and publishers across all levels and ...

GDPR and CJ Affiliate: Our Preparation

Both CJ Affiliate and Conversant support the principle of GDPR—to strengthen and unify data protection for all individuals in the EU—and are already ...

Gain GDPR and ePD Compliance with New Consent Tool

Together with Conversant, we have launched a free tool for advertisers and publishers to gather GDPR and ePD compliant consent from consumers for ...

CJ Affiliate’s Approach to the General Data Protection Regulation (GDPR)

Data protection has always been a cornerstone of our business, and we have been working diligently to ensure our compliance with the General Data ...

Cross-Device Offers a New View into Affiliate Performance

To date, over 1,000 of our Advertisers have enabled Cross-Device tracking, resulting in hundreds of thousands of orders tracked and millions of ...

What Google’s Recent Ad Blocking Means for CJ

In an effort to provide an improved experience for website visitors, Google recently launched an ad blocker on its Chrome browser for ads that don’t ...

2017 Holiday Performance Benchmarks

Across CJ Affiliate’s global network, Holiday 2017 delivered strong revenue and order growth throughout the holiday season. Affiliate growth in the ...

A Conversation with New Global Partner Afilio: Part 2

Below, we continue from A Conversation with New Global Partner Afilio: Part 1, our interview with founder Julien Turri, to gain some insight into how ...

A Conversation with New Global Partner Afilio: Part 1

As CJ Affiliate continues to keep global perspective at the forefront of affiliate strategy, we joined forces with Latin American company Afilio. ...

Fortune 500 Retailer Drives Incremental Revenue using CJ Customer-Level Omni-Channel Insights

A Fortune 500 retailer drives significant, incremental revenue by leveraging CJ’s Affiliate Customer Insights to understand offline consumer ...

Access Your Most Valuable Customer through Affiliate

Recent data from 2016 and 2017 Affiliate Customer Insights proves that, in comparison to other channels, affiliate consumer behavior and overall ...

Raise the Stakes on Affiliate Investment: Part 2

In the first part of our deep dive on why affiliate should command more investment, we examined the purchase and brand engagement behavior that makes ...

2017 Holiday Peak Week Benchmarks: A High-Growth Story

Days of strong sales in the week leading up to Black Friday and through Cyber Monday show preparations and planning for Holiday 2017 paid off. Based ...

Holiday Pulse: Black Friday 2017 Benchmarks

Strong sales on the official start of the holiday shopping season signal online retail sales will meet growth expectations. Based on preliminary ...

3 Important Findings to Know for 2017 Holiday Shopping Season

This holiday season, shoppers will do even more of their gift shopping online—ecommerce sales are projected to increase 16% over last year and ...

Maximize Your Participation in Free Shipping Day

As one of Q4’s largest shopping events, Free Shipping Day is a cost-effective means of driving last-minute holiday sales and boosting brand presence. ...

How to Break into Single’s Day in a Big Way

The holiday shopping season seems to start earlier and earlier each year. For those brands that are looking to tap into China’s massive market, the ...

A Conversation with New Global Partner Interspace

It is undeniable that we are living in an increasingly global landscape, and CJ Affiliate is keeping up with these international industry trends, ...

Raise the Stakes on Affiliate Investment: Part 1

As a channel, we’ve written about how affiliate has traditionally delivered strong revenue, a very strong ROI, and a healthy, high-value new customer ...

Bracing for Q4: 3 Strategies to Reach Cross-Device Shoppers

The Q4 shopping season is nearly upon us, and top of mind for many marketers is how to maximize opportunities to reach and convert shoppers. Given ...

Finding the Hidden Shopper with Cross-Device

Shoppers come in all shapes and sizes, with varied motivations to pull out their wallets and finally make a purchase. These purchases can take place ...

2017 Holiday Intelligence Report

CJ Affiliate’s Holiday Intelligence Report outlines global affiliate marketing trends and strategies for the holiday season. Planning for Holiday ...

Potential Program Growth—Just a Call Away

Proper communication with your publishers is key to managing a successful affiliate program. But where do you start? This is a common question we ...

Capitalize on Amazon Prime Day—in Your Shopping Cart

Amazon Prime Day began as a promotional holiday in 2015 to commemorate the 20th anniversary of the ecommerce giant. Each year the holiday has grown ...

CJ Affiliate Spotlight Interview on GroupHigh

Recently, our Senior Director of Publisher Development, Sarah Crosby, sat down with influencer marketing blog and software provider, GroupHigh. In ...

CJAM: Tell a Story with Your Data

Here at CJ, we have no shortage of data. Everything you need to know about your consumers is flowing through our system, the CJ Account Manager ...

CJ's Cross-Device Solution: An Affiliate Game Changer

For years affiliate marketers have struggled to see the complete picture of a customer’s path to purchase. It’s known that activity often occurs on ...

Learnings from CJ Affiliate's 2017 PMA Wins

Coming off two wins at the 2017 Performance Marketing Awards (Best Managed Affiliate Program with TUI and Best Retail Campaign with Argos and ...

Affiliate Marketing 101: A Forrester Report

As marketers search for ways to exponentially grow their audience reach, and convert said audience into new and repeat customers, affiliate marketing ...

Affiliate Customer Insights Offers a Competitive Edge

Marketers' spend in the affiliate channel is expected grow to $5.4B in 2017 and $6B in 2018 (on pace for a 10% CAGR between 2016 and 2020)*. It's no ...

Discover the Value of the Affiliate Shopper

In this infographic we outline how the affiliate channel outperforms other marketing channels in several key performance metrics. Learn more about ...

How to Get Buy-In for Big Affiliate Projects

Over the last quarter century, the affiliate marketing channel has experienced steady growth. In fact, Forrester Research predicted that affiliate ...

How to Identify & Work with Content Publishers

In this short video clip from the recent CJU16 session “Take It to the Next Level with Bloggers,” Publisher Development Manager Zoe Pedziwiatr ...

How to Leverage Affiliate’s Cross-Channel Nature

Geno Prussakov, Founder and CEO of AM Navigator, explains how to make the cross-channel nature of affiliate marketing, work for your business. Some ...

Sneak Peek into Holiday 2016 Benchmarks

Across the global CJ Affiliate network, Holiday 2016 followed many of same rules we’ve come to expect: Black Friday and Cyber Monday dominated and ...

New Year Success with Content Publishers

As the year comes to a close and we look back at what shaped affiliate marketing in 2016, it comes as no surprise that content remains a top trend. ...

Lifestyle Blogger Sees Revenue Growth through Audience Expansion

Lifestyle blogger Jo-Lynne Shane gained new Advertisers, increased Publisher commissions, and boosted ad sales revenue after a CJ Content-Certified ...

Online Design Marketplace Connects with Influencers to Drive Targeted Traffic

An online design marketplace increased brand engagement and sales by employing CJ's Content Solution and the VIP Influencer Campaign to drive ...

The Holiday Retail Royal Flush

With Black Friday and Cyber Monday 2016 in the bag, which remaining days in December are the best bets for late-season sales? The five days of ...

Peak Week 2016: Thanksgiving to Cyber Monday Success

During this year’s Thanksgiving – Cyber Monday sales period, retailers in the CJ Affiliate network experienced quite a bit of success in terms of YOY ...

Finance Content Publishers Forge New Relationships, Increase Revenue

Finance content publishers Debt Roundup and Frugal Rules established new, relevant relationships leading to a year-over-year increase in revenue ...

Boxing Day Packs a Punch

The end of the year is full of retail shopping days that we plan for in a big way, all the way up to Christmas Day. Yet generations of UK and ...

4 Steps to Take Your Affiliate Program Global

Developing an international publisher base and “Going Global” is always a topic of conversation within the affiliate channel. Although many ...

CJ Offers More Reasons to Celebrate—and Sell!

Now that we're well into Q4, are you ready to celebrate the holidays? If you're like me, you're ready to gobble down that turkey on November 24! But ...

Holiday 2016: The Year of Experiential Gifting

According to our 2016 Holiday Intelligence Report, shoppers this holiday season will likely dedicate more of their holiday spend to gifts of ...

Expand Your Reach: Diversify Publisher Base [Part 3]

*You must be logged into the CJ Account Manager Support Center for the links in this article to be active. To recap from Part 1 and Part 2, we ...

Expand Your Reach: Diversify Publisher Base [Part 1]

*You must be logged into the CJ Account Manager Support Center for the links in this article to be active. Publisher diversification strategies can ...

2016 Holiday Intelligence Report

Q4 started this week, and you know what that means! The holiday shopping season is just around the corner. Do you have your affiliate programs in ...

How to Develop a Successful Payout Structure

Note: You must be logged into the CJ Account Manager Support Center for the links in this article to be active. A great way to motivate publishers to ...

CJ Affiliate at Retail's Digital Summit by Shop.org

Next week from September 26-28, 5,000 of the digital retail industry's brightest will flock to Dallas, Texas for Shop.org's signature event, Retail's ...

Get Your Learn on at CJU16

As the CJU16 content director, I'm excited to share with you a whirlwind tour of the strategy and inspiration we're bringing to the stage with our ...

Publisher Tricks & Treats: Get Ready for Halloween

October is almost here and with it comes the beginning of the holiday season; fall leaves lead to pumpkin flavored everything, which spills over into ...

The #1 Reason to Attend CJU16

"See you in Santa Barbara!" That's how the best-of-the-best in affiliate are signing off with each other as September draws near. While this amazing ...

Help Us Help You: 2016 AffiliateBenchmarks Survey

In its 9th year of this largest independent study of the affiliate marketing industry, AffiliateBenchmarks is looking once again to provide our ...

VIP Influencer Campaigns: Affiliate and Beyond

In a survey fielded to 6,000 content creators, 1,200 consumers, and 150 top brand markets, 31 percent of respondents found blogs to be the online ...

2016 Mobile Intelligence Report

Today marks the release of our 2016 Mobile Intelligence Report, which leverages data from CJ Affiliate's global network of advertisers and ...

Outdoor Apparel Retailer Increases Revenue During Critical Holiday Sales Season

An outerwear retail company increases YOY sales during the ever-important Thanksgiving sales week by leveraging CJ’s Affiliate Customer Insights to ...

Specialty Retailer Increases NTF Customers & Revenue, Maintain ROAS

A woman's specialty retailer increases new-to-file (NTF) customers—and revenue—while maintaining return on ad spend (ROAS), by tracking and analyzing ...

From Singles Day to Holiday Success

E-commerce giant Alibaba.com raked in a massive $14 billion in sales on Singles Day, November 11, 2015. Up 54% from last year’s already impressive ...

Timing, Trends & Tips for 2015 Holiday Season

In this webinar recording we offer top level insights from our 2015 Holiday Intelligence Report. Highlights include the most import trends from 2014 ...

The Power of Affiliate Marketing

To help you better understand the new consumer journey and the important role of affiliate marketing, we've created the following infographic. It ...