Content Commerce

Associate Spotlight: Corinne Travis' Content Expertise is a Magical Power

Named one of the top 50 industry players in influencer marketing in 2019 by Talking Influence, Westborough, Massachusetts-based Sr. Influencer ...

Why Big Media is Thriving with Performance Marketing

There's a lot of buzz around big media sites entering the affiliate channel, a.k.a content commerce publishers. They offer massive audiences, ...

Lacoste Grows Key Content Relationships after Migration to CJ Affiliate

Lacoste selected CJ Affiliate to devise and execute a multi-pronged content strategy focused on building the high-end retail brand in order to drive ...

Affiliate Marketing was Alive and Well at Affiliate Summit West 2020

There was truly something for everyone at this year's Affiliate Summit West (ASW) conference.  Between private parties, a busy meet market, and our ...

Seek to Understand Content Commerce with Sarah Bundy at CJU19

In advance of moderating a highly anticipated CJU panel session on content commerce, we asked Sarah Bundy from global performance marketing agency, ...

Looking Beyond Traditional Affiliates: Is Content King?

The fastest growing affiliate programs actively recruit publishers to their programs. They invest in new publishers and test out new models.  This CJ ...

The Right Way to Engage with New Affiliate Partners

Here are some useful ways to grow your advertising portfolio, establish new affiliate partners and diversify your publisher mix. This CJ authored ...

Gizmodo: Generating Scalable Revenue through Powerful Audience Engagement

Affiliate marketing has grown in appeal for large scale Content Publishers and the brands with whom they work. The performance transparency, ...

Captivate & Capture Customers through Commerce Content

Commerce content is all the rage. And after meeting with three top Publishers in the game at CJU17 last year, we know why. These content specialists ...