It's the start of a new year, and optimism and ambition is at an all time high. We all want to be better, do more, and approach the plans for our year with a fresh set of eyes.
Of course, the best way to accomplish everything we're aspiring to in January is to plan ahead! To aid in your planning for a successful promotional strategy, we compiled a list of key dates by month for 2020 including global holidays and retail events.
Note: some dates haven't been announced yet and will be updated as necessary.
January
- 1: New Year's Day
- 16: Korea Grand Sale begins (South Korea)
- 25: Chinese New Year
February
- 14: Valentine's Day
- 18: President's Day (US)
- 29: Leap Day
- 29: Korea Grand Sale ends
March
April
- 1: April Fool's Day
- 5-12: Semana Santa (Easter Week, Latin America)
- 12: Easter Day
- 22: Earth Day
- 30: Children's Day (Mexico)
May
- 10: Mother's Day
- 25: Memorial Day (US)
- Variable: Graduation season
June
July
- 1: Canada Day
- 4: Independence Day (US)
- ~12: Back to School Season begins
- Variable: Amazon Prime Day
August
- 9: Father's Day (Brazil)
- Back to School Season continues
September
- 7: Labor Day (US)
- ~21: Back to School Season Ends
October
- 1-7: Chinese National Day (Golden Week, China)
- 12: Thanksgiving (Canada)
- 12: Children's Day (Brazil)
- 31: Halloween
November
- Variable: Korea Sale FESTA (South Korea)
- 11: Singles' Day (China)
- 11: Veteran's Day (US)
- 14: Diwali (India, US, Canada)
- 20: Children's Day (UK)
- 20-23: El Buen Fin (Mexico)
- 26: Thanksgiving (US)
- 27: Black Friday
- 28: Small Business Saturday
- 30: Cyber Monday
December
- 1: Giving Tuesday
- 10-18: Hanukkah
- 12: Double 12 Day (China)
- 14: Free Shipping Day
- 24: Christmas Eve
- 25: Christmas Day
- 26: Boxing Day
- 26- Jan 1: Kwanzaa (US)
- 31: New Year's Eve
- Variable: Flipkart Big Billion Days (India)
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