CJ Shortlisted for 8 US Partnership Awards in 2022

Aug 9, 2022
Written by CJ

CJ has been shortlisted for eight US Partnership Awards (USPA) in 2022. The newly created USPAs, hosted by industry thought leader, PerformanceIN, recognizes the very best in partnership marketing in the US and reward exceptional partnerships that fuel customer value, creativity, and growth.

The industry decides on two of the awards that CJ has been shortlisted for—we ask that you please take two minutes to cast your vote for CJ via the links below:

CJ has also been shortlisted alongside key partners, Converse, Expedia Group, Madewell, Shutterfly, and UpWest:

  • Best Use of Creator Content by a Brand - UpWest, HowDoesShe, and CJ: Extraordinary Audience Alignment Make for a Perfect Pair
  • Best Content Partnership - Madewell and CJ: Finding a Comfortable Fit in Content
  • Best Social Commerce Campaign - Converse and CJ: Strutting Timeless Styles on TikTok
  • Together - We Solved That! - CJ, Expedia Group, and Button: Travel Recovery with the Tap of a Button
  • Best Brand Engagement Campaign - Shutterfly, RetailMeNot, and CJ: Mother's Day Shopping at Its Smartest
  • Shiny & New - Most Innovative Technology - CJ’s Affiliate Customer Journey: Data in the Hands of Both Publishers & Advertisers 


One to Watch

The US Partnerships One to Watch Award highlights the next generation of performance marketers who have already made a strong impact on their team and the industry. If you don’t already know and love Irene, read on to learn a bit more about this incredible marketer.

cj-affiliate-2022-irene-liIrene Li, Client Partnerships Manager, CJ

It is easy to forget that Irene Li began her CJ career only a little over a year ago as she's already making waves with innovative client strategies. Irene came to CJ with a background in sales and extensive experience with high-stakes negotiations, which have helped propel her to garner instant success in managing partners, building client trust, and influencing meaningful change. “Irene is a triple threat---she's intelligent, articulate, and personable---and from day one she has used these strengths to push the status quo and her clients and team are stronger for it,” says Kristi Romero, Sr. Client Development Director.

Her positive persistency pays off with her partners as “she never takes no for an answer and doesn’t shy away from getting creative to solve a problem.” Romero continues. “Irene is also a leader within the wider organization, sharing her knowledge and skills with newer colleagues and collectively elevating CJ Client Development to deliver the best possible results for our clients and publisher partners.”


We couldn’t be prouder of our teams, clients, and their accomplishments—it's been another extraordinary year! Winners of the 2022 US Partnership Awards will be announced on September 7, 2022, at Sony Hall, New York, NY.

Topics: Awards,
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