The finalists for the 2025 CJ Excellence Awards are here! Winners will be revealed live at the CJ Excellence Awards Ceremony on Wednesday, September 10, 2025, at CJU25 in Santa Barbara, CA.
The CJ Excellence Awards celebrate the best in performance partnerships—recognizing CJ clients who deliver real growth through innovative strategies and set the bar for industry peers.
This year's program continues evolving with the industry. With over 85 submissions reviewed by a cross-functional panel from 6 CJ departments worldwide, choosing finalists wasn't easy. Thank you to every client and partner who shared their stories—you're pushing boundaries and proving what's possible in connected commerce.
2025 CJ Excellence Award Finalists
Best Creator Strategy
- Creator.co and Groupon
- Nike
- Tork
- Macy’s and Anchor by Motom
Best Channel Expansion & Activation Strategy
- Google Cloud
- Gen3 Marketing and Leonisa
- Revolve
- Shutterfly and Couponology
Best use of CJ Technology or Solutions
- Dr. Martens
- TopCashback
- Slam Jam
- TaxAct
- Mytheresa
Best Global Growth Strategy
- Bravo Savings Network
- Google Workspace with Tyroo
- Slam Jam
- Autodesk
Most Innovative Collaboration
- Zoro and Capital One Ad Solutions
- Nike and Well+Good
- DIRECTV
- OpenSponsorship and Frontier
- Expedia Group and Klarna
Publisher of the Year
- CouponFollow
- Forbes Advisor
- Capital One Ad Solutions
- Valuedynamx Limited
- Klarna
- Rakuten Rewards
Agency of the Year
- Gen3 Marketing
- Advertise Purple
- Acceleration Partners
- Assembly
- PartnerCentric
Advertiser of the Year – SME
- eFax by Consensus Cloud Solutions
- REEDS Jewelers
- Stokke
- Hiscox
- Mercatalyst
Advertiser of the Year - Large Enterprise
- Trip.com
- LG Electronics
- USAA
- Autodesk
- Barclays US Online Savings
- IHG Hotels & Resorts
We can’t wait to celebrate with you at CJU25, our flagship event, bringing together 1,000+ leaders from across the global performance marketing ecosystem.
Congratulations to all our finalists – we'll see you on the stage!
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