podcast

Podcast: What happens when an affiliate programme suddenly closes?

18 Dec, 2019
Written by Richard Burns

Affiliate marketing is built on relationships. Relationships between publishers, advertisers, networks and consumers themselves. But what happens when one part of that relationship - the advertiser - is suddenly removed?

What is the impact, and how can affiliate marketers protect themselves and their business from consequences that are beyond their control?

In this podcast, hear from our expert panel on the challenges, questions, and risks to them when an advertiser's affiliate programme suddenly closes.

On the panel are:

Heather Peebles, Senior Partnerships Manager, Reward Gateway
Colin Carter, Director, Weather2Travel.com
James Little, Group Commercial Director, TopCashback
David Hall, Head of Publisher Development, Europe, CJ Affiliate
Host: Andrew McClelland, Director, Mirador Digital

Topics: Industry Updates,

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