Recruitment

Introducing CJ Spotlight: A New Way to Share Our Expertise with You

At CJ, relationships grow where great people meet great products. We’re excited to announce a new platform feature that allows us to share our ...

Five Areas to Innovate Your Affiliate Program

A lot goes into managing an affiliate program and the opportunities for growth can feel endless.  To zoom in on the best ways to move the needle, we ...

7 Steps to Create a Plan for a Successful 2021

We made it! It’s finally 2021, and with a new year, comes new opportunities to grow and develop your affiliate program. Cultivate a winning approach ...

Valentine's Day in the Time of Covid

Valentine’s Day in these wild, modern times is a very important shopping event for retailers. Read on for CJ’s take on what shoppers will be looking ...

How to Put Your Best Foot Forward & Gain New Finance Partners

Due to intense regulations in the financial industry, financial advertisers are known to be very selective when it comes to adding publishers to ...

Advertiser Growth Checklist: Build, Optimise, & Maintain Your Program

It’s hard to reach new heights if you don’t hold yourself accountable to an action plan. Luckily, we’ve done the work for you this time with our ...

New Partners Are Only a Step Away with CJ’s New Recruit Partners Tool

Partnership development is a labour of love - we believe smart, intuitive, and flexible product design goes the distance in making your job easier. ...

A Study of Affiliate Customer Journeys

Executive Summary In CJ Affiliate’s whitepaper on Affiliate Incrementality we found that affiliate’s presence in the path-to-purchase produces 88% ...

Norton’s APAC Expansion with CJ Affiliate Results in Major Growth

Norton, global leader in cyber safety and security, worked with CJ Affiliate to expand into the APAC region and experienced growth in sales, new ...

Making the Most of Affiliate in Google’s Messy Middle

As marketers, we're all too familiar with the 'funnel'. Originally introduced way back in 1898, it's evolved a few times over the last century, but ...

CJ's Peak Trading Checklist: Get Started Now

The peak trading period is a 'make or break' time for retailers, and this year it will be impacted by the offline-to-online shopping shift brought ...

Your Questions About Recruitment, Answered

In a year when business growth is more important than ever before, recruiting new publishers into your affiliate program is a no-brainer. We truly ...

Consumer Electronics Brand Sees Big Growth from Recruitment & Activation

A new-to-affiliate consumer electronics advertiser leverages CJ Affiliate to recruit and activate publishers to grow revenue internationally, ...

Lacoste Grows Key Content Relationships after Migration to CJ Affiliate

Lacoste selected CJ Affiliate to devise and execute a multi-pronged content strategy focused on building the high-end retail brand in order to drive ...

Partner Marketing vs Affiliate Marketing: Setting the Record Straight

Partner marketing is affiliate marketing. Playful semantics do not change what is true and what has been true for the last 20+ years - this industry ...

Six affiliate publisher types: Selecting the right content partner

Partnering with the right content publishers can ensure the success of an affiliate programme, so understanding these six affiliate publisher types ...