Recruitment

A Study of Affiliate Customer Journeys

Executive Summary In CJ Affiliate’s whitepaper on Affiliate Incrementality we found that affiliate’s presence in the path-to-purchase produces 88% ...

Norton’s APAC Expansion with CJ Affiliate Results in Major Growth

Norton, global leader in cyber safety and security, worked with CJ Affiliate to expand into the APAC region and experienced growth in sales, new ...

Making the Most of Affiliate in Google’s Messy Middle

As marketers, we're all too familiar with the 'funnel'. Originally introduced way back in 1898, it's evolved a few times over the last century, but ...

CJ's Peak Trading Checklist: Get Started Now

The peak trading period is a 'make or break' time for retailers, and this year it will be impacted by the offline-to-online shopping shift brought ...

Your Questions About Recruitment, Answered

In a year when business growth is more important than ever before, recruiting new publishers into your affiliate program is a no-brainer. We truly ...

Consumer Electronics Brand Sees Big Growth from Recruitment & Activation

A new-to-affiliate consumer electronics advertiser leverages CJ Affiliate to recruit and activate publishers to grow revenue internationally, ...

Partner Marketing vs Affiliate Marketing: Setting the Record Straight

Partner marketing is affiliate marketing. Playful semantics do not change what is true and what has been true for the last 20+ years - this industry ...

Six affiliate publisher types: Selecting the right content partner

Partnering with the right content publishers can ensure the success of an affiliate programme, so understanding these six affiliate publisher types ...