May 3, 2016
Written by Lika W.
We are honored to announce that CJ Affiliate by Conversant won two 2016 Performance Marketing Awards at the April 26 ceremony in London.
After being shortlisted for 12 awards, CJ Affiliate took home two of the most coveted awards for their campaigns with TUI: Advertiser Innovation and Best Affiliate Managed Program. TUI was additionally honored for their work with CJ Affiliate, winning Industry Choice of Advertiser.
"CJ worked with the travel company TUI to reimagine the way to interact with its top-tier publishers [with an] innovative approach, which resulted in the best year the program has ever seen," noted Judge Ben Tice (Sales Consultant, Oracle). Other judges included industry experts like Richard Hartigan (Industry Technology Manager at Google) and Cedric Chambaz (Bing Ads Marketing Director, Microsoft).
In addition, CJ Affiliate was also highly commended for the following awards: Best Use of Data (TUI), twice for Best in Retail (Homebase and Argos), and Global Excellence (Avis Budget Group).
These achievements reinforce CJ Affiliate's reputation as the global leader in performance marketing and is a testament to our commitment to the advertisers and publishers in our network. The 2016 PMA wins follow previous success for CJ Affiliate, who took home the 2015 Advertiser Innovation Award for its affiliate program with Argos.
As we look ahead to this year and next, CJ Affiliate plans to use this momentum to continue to drive us forward. Here we go!