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Mar 16, 2021
Marissa Moorehead, director of product marketing at CJ Affiliate, says the trend currently is to ask clients to move away from storing cookies in browser and direct efforts to move towards server-side cookies. Networks like CJ Affiliate help their clients understand that by aligning their website functionalities with how they use and store cookies from their tracking and analytics providers, they should lean towards moving information that is populated in-browser to a server.
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