Oct 23, 2018
Written by Disha M.
CJ Affiliate’s latest regional networking event took on Seattle last week.
On October 17, we hosted our Seattle-based clients at The Sole Repair Shop in the vibrant neighborhood of Capitol Hill, just east of downtown. Built in the 1900's as a shoe repair facility, the space is now transformed into a unique and rustic event venue and was the perfect setting for an evening of drinks, hors-d'oeuvres, networking, and learning.
Our panel discussion, “The Art & Science of Program Transformation,” was the highlight of the event, focusing on how Expedia as well as other global retail brands, have used influencers and data to achieve program diversity and increase market share. Moderated by Ben Kopetti, CJ Affiliate, VP Corporate Development, our speakers Katie Cammilleri, Expedia, Partner Marketing and Lindsay Alesso, CJ Affiliate, who has led content efforts for brands such as Forever21 and Nike, shared their insights on how they’ve leveraged the affiliate channel to try something new and transform it completely.
At CJ Affiliate, we strive to facilitate strategic partnerships and offer innovative technologies that allow for better business decisions and smarter investment into the affiliate channel. We were thrilled to share such a great evening with our partners and look forward to continuing these events in a city near you!