Our CJ content team put on their best designer duds to attend the Luckyfabb Fashion and Beauty Blog Conference, connecting with influencers in the fashion and beauty industry. With over 500 bloggers in attendance, it was a great opportunity to recruit new brand ambassadors to join our Content Certified program.
Bloggers were excited and eager to learn more tips and tricks on how to connect with brands they love and monetize their sites. We were truly inspired by the passion and creativity of these stylish entrepreneurs!
In the fashion vertical, social media is everywhere, and Instagram and Twitter are the micro-blogging platforms of choice.
Many brands consider digital content professionals to be a trusted extension of the brand; beyond sponsored posts and courtesy product samples, publishers are incorporated into larger collaboration projects, including product development, photo shoots, and guest posts.
Bloggers are creating their own editorials and traditional media is listening. Lucky Magazine now features bloggers in their print media.
You can learn more about CJ's Content Solution here. This is the first of many content related events CJ will attend the year to recruit new publishers and to communicate the benefits of affiliate marketing. Up next, we will be at SNAP a DIY blogger conference in Salt Lake City, Mom 2.0 and Techcrunch Disrupt in NY. We hope to see you there!