Apr 25, 2018
Written by
CJ
We're happy to announce that CJ Affiliate won three awards at the 2018 Performance Marketing Awards (PMAs).
Best Account Management Team
Best Paid Search Campaign, with NMPi and East Midlands Trains
Best Travel & Leisure Campaign, with NMPi and East Midlands Trains
Further, we were Highly Commended in three categories:
“CJ winning three Performance Marketing Awards is a result of our focus on innovation and evolution within the performance marketing industry,” explains Jules Bazley, Regional Vice President at CJ Affiliate. “By launching true market differentiators such as Affiliate Customer Insights—which leverages the pseudonymous consumer profiles from Conversant’s single customer view—CJ has gained an incredible amount of unique, market-changing capabilities.
“Further, it’s about understanding the specific goals of our clients and possessing the knowledge and understanding to leverage our publisher-partners and in-house technology. We’ve got an incredible publisher network—one which we heavily invest in nurturing - and an envy inspiring suite of tools, so we make sure our team are enabled to harness them all in the most innovative ways.
“But let’s not forget the incredible collaboration and alliance between the CJ team and our partners—advertisers, publishers, agencies and other partners. The teams at NMPi and East Midlands Trains, and all the other great brands, publishers, and agencies we work with, collaborate in harmony with the CJ team. It's this that allows us to push the boundaries in terms of results—something these awards lay testament to."
CJ Affiliate's game-changing solution, Affiliate Customer Insights, integrates an advertiser's data with Conversant's industry-leading matching technology providing unprecedented insight into online and offline shopper behavior at the publisher level.
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