Huzzah! We made it to 2022. We’re feeling surprisingly optimistic about the year ahead. To help you plan a successful promotional strategy, we compiled a list of key dates by month for 2022 including global holidays and retail events.
Note: some dates haven't been announced yet may be flexible to change due to the pandemic.
January
- 1: New Year's Day
- 13: Korea Grand Sale begins (South Korea)
- 17: Martin Luther King, Jr. Day
February
- 1: Black History Month begins (US)
- 1: Lunar New Year begins
- 2: Groundhog Day
- 4: Winter Olympics begin
- 13: Super Bowl Sunday
- 14: Valentine's Day
- 15: Lunar New Year ends
- 20: Winter Olympics ends
- 21: President's Day (US)
- 28: Korea Grand Sale ends (South Korea)
- 28: Black History Month ends (US)
March
- 8: International Women's Day
- 14: White Day (Japan and East Asia)
- 14: National Pi Day
- 17: St. Patrick's Day
- 20: First Day of Spring (Northern Hemisphere) / First Day of Autumn (Southern Hemisphere)
- 22: Click Frenzy Travel (Australia)
- 28-29: Holi Festival (India, APAC)
April
- 1: April Fool's Day
- 10: Semana Santa begins (Easter Week, Latin America)
- 15-24: Coachella Festival
- 16: Semana Santa ends (Easter Week, Latin America)
- 17: Easter Day
- 22: Earth Day
- 30: Children's Day (Mexico)
May
- 4: Star Wars Day (May the 4th be with you!)
- 5: Cinco de Mayo
- 8: Mother's Day
- 9: Europe Day
- 30: Memorial Day (US)
- Variable: Graduation season
June
- 1: Gay Pride Month begins
- 1: Children's Day (China)
- 12: Dia Dos Namorados (Lover's Day, LATAM)
- 12: Children's Day (Brazil)
- 18: 618 Shopping Festival (China)
- 19: Juneteenth
- 19: Father's Day
- 21: First Day of Summer (Northern Hemisphere) / First Day of Winter (Southern Hemisphere)
- 22-26: Glastonbury Festival (UK)
- 27: Wimbledon
- 30: Gay Pride Month ends
- Variable: Graduation season
July
- 1: Canada Day
- 4: Independence Day (US)
- 14: Bastille Day (France)
- ~12: Back to School Season begins
- Variable: Amazon Prime Day
August
September
- 5: Labor Day (US)
- 5: Father’s Day (Australia)
- 15: Latinx Heritage Month begins
- 17: Oktoberfest begins
- 22: First day of Autumn (Northern Hemisphere) / First Day of Spring (Southern Hemisphere)
- ~27: Back to School Season ends
October
- 1: Black History Month begins (UK)
- 1-7: Chinese National Day (Golden Week, China)
- 3: Oktoberfest ends
- 3-10: Flipkart Big Billion Days (India)
- 10: Thanksgiving (Canada)
- 10: Indigenous People’s Day
- 15: Latinx Heritage Month ends
- 24: Diwali (India, US, Canada)
- 31: Black History Month ends (UK)
- 31: Halloween
November
- 11: Singles' Day (China)
- 11: Veteran's Day (US)
- 11: Remembrance Day (Australia, Canada, UK)
- 13-19: Transgender Awareness Week
- 19: International Men’s Day
- 18-21: El Buen Fin (Mexico)
- 20: Children's Day (UK)
- 24: Thanksgiving (US)
- 25: Black Friday
- 26: Small Business Saturday
- 28: Cyber Monday
- 29: Giving Tuesday
December
- 3: International Day of Persons with Disabilities
- 12: Double 12 Day (China)
- 12: Green Monday
- 14: Free Shipping Day
- 18: Hanukkah begins
- 21: First day of Winter (Northern Hemisphere) / First Day of Summer (Southern Hemisphere)
- 24: Christmas Eve
- 25: Christmas Day
- 26: Boxing Day
- 26: Hanukkah ends
- 26 - Jan 1: Kwanzaa (US)
- 31: New Year's Eve
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