Three recent market studies, one each from the UK, Germany, and France, provide a powerful new look at what’s happening in affiliate and connected ...
Anlässlich der ECommerce-Expo in Berlin teilen Branchenkenner exklusiv mit iBusiness-Lesern ihre Insights: Acht Trends zu Commerce in Zeiten von KI, ...
For more than 20 years, Linda O’Connell has been one of the most influential figures in UK and Irish affiliate marketing. As Senior Vice President ...
Now, CJ is bringing world-class, fully managed AI visibility and optimization technology and services to the affiliate industry. Our unique approach ...
Seventeen agency leaders and seven networks and platforms gathered at Affiliate Summit West in Las Vegas on January 13 for the first Agency ...
Passcloud and CJ are excited to announce a partnership to expand the power of affiliate marketing beyond the click. We are introducing CJ Wallet, a ...
The affiliate network’s expanded partnership now allows affiliates to share links outside of the app and earn commissions, as well as monitor ...
Though TikTok Shop faces the dual challenges of economic instability and a tenuous presence on US app stores, marketers are still taking advantage of ...
With the constant evolution of the affiliate landscape—including new partners, emerging technologies, and shifting regulations—it can be overwhelming ...
Changes to cashback and reward cookie classification have focused the industry on tech solutions and rollout plans. In this article, the APMA ...
Last week, Moonpull gathered together seven of the main affiliate networks, along with many of the UK’s leading publishers and agencies into a room ...
Three affiliate networks have come together to discuss the industry's plague of tracking and consent difficulties and how they plan to solve these ...
intent.ly announces game-changing global integration with CJ’s Universal Tag, providing agile, performance-based conversion solutions for CJ clients.
CJ & PartnerBoost have integrated the initiative into the CJ platform so that brands and affiliates can benefit.
Last month, some of the AIM team attended the CJU event in Santa Barbara, California, and received incredible insights into the industry from leaders ...
A fascinating session from CJU24 and our subsequent conversation with Zack Kass about social media and AI futures.
Recorded at CJU24, Schaaf shares advice for affiliates impacted by Google updates and considers the viability of scaling Reddit coupon programs.
CJ CEO Santi Pierini sat down for a 25-minute interview with Hello Partner, offering his take on various facets of the industry.
Hello Partner's breakdown of the essential sessions and mixers at CJ's celebrated Santa Barbara event.
Hello Partner spoke with industry experts, including CJ's own Kelly Merkel, about what a post-Google affiliate landscape might look like and how to ...
In this article, the founder and CEO of All Inclusive Marketing shares insights on how affiliate marketing, including CJ, can benefit businesses ...
Highlights from the 2024 USPA ceremony in Miami, FL, where CJ took home four gold awards and three silver.
With an increased presence at this year's Shoptalk, Publicis Commerce released an event report showcasing insights from 13 thought leaders across the ...
All of February’s industry movers and shakers including CJ's new CEO, Santi Pierini.
The APMA interviewed Linda O’Connell, Sr. Vice President – UK & Ireland about CJ's recently released 2024 Performance Marketing Toolkit.
The APMA interviewed Angela Ballard, Director of Product Management at CJ, for their series Cracking Tracking: Network Q&A.
Publicis’s affiliate marketing shop, CJ, named Santi Pierini its new CEO. He has served on the board of influencer marketing company Influential.
Publicis Media's CJ named Santi Pierini as its new CEO. Pierini brings expertise spanning engineering, product and brand marketing, and more.
CJ has announced the appointment of Santi Pierini as its new Chief Executive Officer. The Publicis Groupe’s partnership-based performance marketing ...
CJ, a performance-marketing platform, has a new CEO: Santi Pierini.
Pierini brings a wealth of leadership and affiliate experience to the executive position.
Today, Publicis Groupe’s partnership-based performance marketing platform, CJ, welcomed new Chief Executive Officer Santi Pierini.
A new study from CJ and Namogoo provides compelling data on the business value that browser extensions deliver for both merchants and consumers.
Hello Partner is proud to announce this year’s Global Top 30 Performance Media Pioneers including CJ's Rachel Lines.
This podcast episode features Laura Holzwasser of Great Pet Care, her journey in the affiliate industry, and how she got her start at CJ.
Mayuresh Kshetramade, CEO of CJ, and Siddharth Puri, CEO of Tyroo Technologies speak to IMPACT Magazine about their latest partnership, business, and ...
Audrey Durand of Accenture re-opens CJ's conversation around the GA4 DDA model and its derived performance misrepresentation of non-Google channels.
PI LIVE Europe's headline sponsor, CJ, talks about the changing affiliate marketing industry, their plans for PI LIVE Europe, and the introduction of ...
In a move that promises to redefine performance marketing in the APAC region, Tyroo Technologies and CJ have announced a global expansion partnership.
The companies have announced a multi-year partnership to offer international tech capabilities with localized solutions in the APAC region.
The partnership will offer advertisers a number of insights including shopper event tracking, ecommerce platform integrations, program management ...
CJ Sr. Publisher Development Manager, Lizzy Mackay, was included in Hello Partner's 30 Under 30 Future Leaders in Partnership Marketing in 2023.
This episode of the Always Be Testing Podcast features an interview with CJ's Tomas Saulsbury-Hunter. Tom shares how to set up effective tests, ...
In a thought-provoking panel at CJU23, experts shed light on the value of the affiliate channel and how businesses can harness its full potential.
Industry experts explored the growing interest in connecting influencer outcomes to spend during a thought-provoking panel at CJU23.
The prominent ad tech platforms unite to deliver global technological expertise coupled with tailored solutions for advertisers and supply partners.
CJ announces a partnership with Singapore-based ad tech company, Tyroo Technologies, granting Tyroo exclusive rights to act as CJ’s representative in ...
CJ's President, Paul Tibbitt, discusses various aspects of affiliate marketing and what CMOs might misunderstand about it on the Gen3 Actionable ...
This podcast episode features George Yuhba of Paylode, his trajectory in the affiliate industry, and his 19-year journey at CJ.
As official media partners of CJU23, Hello Partner will be carrying out full coverage of the event from September 11 - 14 in Santa Barbara, CA.
This weekly update features a mention of CJ's findings that “no adverse effects are anticipated on CJ or client tracking with the initial release of ...
This episode features CJ client, Tu Clothing. Laura Bennetts discusses topics like tracking attribution and CJ's Affiliate Customer Journey reporting.
Sandrine Thompson, Strategic Insights Director, CJ, was recently appointed to the Performance Marketing Association's Board of Directors.
CJ's Victoria Pace is a PMW '30 Under 30' winner! In this interview feature, she says “filling her own cup first” is how she rose to success.
With the right strategy, data, and approach influencers can drive significant sales. CJ Influencer Marketing Manager Kristina Tabacco shares the ...
Hello Partner announced this year’s Top 30 Trailblazing Women in Influencer Marketing—including CJ's Director of Influencer Development, Gabrielle ...
Hello Partner announces this year’s Top 30 US Partnership Marketing Changemakers, including CJ CEO, Mayuresh Kshetramade.
CJ's acquisition of influencer marketing platform, Perlu, was mentioned in Digiday's list of "Takeoffs & Landings" in their Media Buying Briefing ...
Publicis Groupe-owned performance marketing agency CJ has acquired Perlu, a Syracuse, New York-based influencer networking and technology platform.
Executives from leading platforms in the affiliate space, including CJ, promise to focus on deterring brands that don't pay their affiliates.
Acquiring a deeper bench on the service side and access to a network of influencers indicates that CJ is tapping into a broader marketing budget than ...
CJ's acquisition of influencer marketing platform, Perlu, was mentioned in the January 25th AdExchanger.com news round-up.
Perlu will become part of CJ and be integrated into its 'CJ Influence' offering, which includes global content creators and full-service CJ account ...
CJ acquires the influencer marketing network Perlu, in an effort to optimize the potential of combining affiliate and influencer marketing.
Also, why influencers will be more important to the affiliate channel this year, the most vital trends to capitalize on, and CJ's plans for the year ...
Today, Publicis Groupe announced its acquisition of VIVnetworks, the leading affiliate marketing agency in Central and Eastern Europe, which will ...
In this eMarketer podcast episode, CJ's SVP of Client Development Sommer Urias chats with Analyst Paul Verna about why affiliate is the power player ...
Honey leveraged CJ’s Data Science Solution Suite to demonstrate how it drives incremental revenue for advertisers from high-value customers. CJ’s ...
You may be aware of the benefits affiliate marketing reaped from the 2007-2009 recession, but things have changed now. CJ's Kate Knight weighs in on ...
CJ Business Development Manager, Raman Gill, has been nominated for a Rising Star award at the 2022 Performance Marketing Awards (PMA). The coveted ...
CJ's Jessica Wong joins the Affiliate Marketing Podcast with Lee-Ann Johnstone to discuss why publishers should look at performance models.
Networks are at the forefront of accessibility to data and insight within performance marketing. After all, we’re the technology that connects all ...
With the continued rise of card-linked offers (CLO) and the development of apps providing more ways for consumers to manage their finances, what will ...
The affiliate industry today is growing rapidly, but it's not simply from the overall increase in consumers shifting their buying habits to ...
PerformanceIN recently managed to grab CEO of CJ, Mayuresh Kshetramade, for a chat. Mayuresh shed light on what he thinks will be the key trends ...
The Performance Marketing Association (PMA) selected seven new additions to their Board of Directors including CJ's Nicole Ron.
This list provides recognition for exceptional individuals in the performance marketing industry. CJ's SVP of Publisher Development, Kelly Merkel is ...
A PI Live chat with CJ's Ben Fisher, Sr. Client Development Director, following his session: ‘Magnifying Return Every Step of the Way: Unlocking the ...
At this stage in the pandemic, most brands are continuing to prioritize their marketing activities, however, the focus on marketing spend efficiency ...
Affiliate and partner marketing offers brands a vital opportunity to continue tracking diverse and valuable online publisher sales at a time when the ...
A collaboration between some of the largest affiliate businesses, this guide explains how affiliate marketing tracking works, why it is distinct from ...
The global CEO of CJ, Mayur Kshetramade, offers valuable—and inspiring!—insights with Affiliate Summit about the current and future state of the ...
In this episode of Affiliate Marketing Podcast, Lee-Ann is joined by Linda O’Connell, Senior Vice President of the UK and Ireland for CJ, to talk ...
CJ joins the Performance Marketing Association (PMA) as an Industry Champion Member and contributes to their Board of Directors and various councils.
For teams that have fallen behind during a season when holiday shopping is already underway, the following three strategies will give marketers a ...
Influencer Business Podcast sits down with CJ's Lindsay Alesso to discuss the intricacies and tactics of affiliate and influencer marketing.
In this report we took a closer look at publishers. How do they affect the buyer’s journey? How do single-publisher and multi-publisher journeys ...
Corinne Travis, CJ's Director of Influencer & Brand Partnerships joins Trove's Influencer Business Podcast to dive into affiliate marketing, its ...
It’s no secret that consumer shopping behavior (and expectations) have shifted in a massive way. Over the last 12 months, mobile engagement in ...
The 2021 Performance Marketing Awards celebrated the efforts and achievements of what has proven itself to be a highly adaptable and innovative ...
For shoppers and marketers looking to connect with moms in a special way this year, it’s more than a singular day – it’s about winning the day-to-day ...
This article highlights the reason influencers and “traditional” affiliates should co-exist in your affiliate program, why the affiliate channel is ...
Promo code sites have become big business, with digital coupons surpassing paper for the first time in 2020. Far from a scam, online deal sites like ...
Marissa Moorehead, director of product marketing at CJ Affiliate, says the trend currently is to ask clients to move away from storing cookies in ...
Email marketing can be tricky — an overcrowded space with overflowing spam folders and incoming emails that never seem to end. However, some brands ...
Before the pandemic, performance marketing was known for being cost-effective and risk-free, thanks to its pay-for-performance model. The past 12 ...
Through Button’s Reach product, which increases revenue per tap by 35%, the pair hope to optimize mobile traffic for CJ Affiliate’s partners.
When it comes to buying electronics or household appliances, if you’re anything like me, you do as much research as possible. You open a million tabs ...
Read on to learn more about how this global leader started, who they are, what they do, and how they can help you and your business thrive in the ...
CJ's Director of Global Publisher Development Nele Sharp shares the top five things to understand about the India market and supporting strategies to ...