Industry Updates

Learn What's Inside the 2024 Performance Marketing Toolkit

We released our 2024 European Performance Marketing Toolkit, a guide to some of the most important changes and trends we will see in our industry and ...

Santi Pierini Joins CJ as Chief Executive Officer

Today we welcome Santi Pierini as CJ's new Chief Executive Officer. Pierini's experience spans various cross-functional leadership roles, including ...

Now Available: CJ’s 2024 Performance Marketing Toolkit

When it comes to driving the best results, European Performance Marketing leaders face a unique set of challenges and opportunities. European ...

Google's Third-Party Cookie Deprecation is Finally Here

Google's first official move to phase out third-party cookies from their Chrome web browser started on January 4, 2024, when they began testing their ...

Launch of The Affiliate & Partner Marketing Association aims to raise standards in the industry.

The only collective voice for the affiliate and partner marketing industry, The Affiliate & Partner Marketing Association (The APMA) will focus ...

Publicis Groupe Acquires VIVnetworks to Create World’s Largest Performance-Driven Affiliate Marketing Solution

VIVnetworks, the leading Central and Eastern European affiliate marketing agency, will integrate with Publicis Groupe’s performance marketing ...

2021 Q4 Performance Lookback

Online shopping plays a larger role in consumers' lives than ever before, accounting for nearly US$5 trillion in global sales. On the heels of 2020’s ...

CJ’s 2021 Year in Review

Another year has gone by and my, oh, my, what a blur it’s been. Despite another year of pandemic life, we still found so much to celebrate - whether ...

What to Expect at CJU21 Virtual Connect: Session Lineup

Take a peek at the CJU21 Virtual Connect session lineup and get excited for a virtual experience featuring thought leadership from industry experts ...

Affiliate Prime Day Promotions See Success

Grabbing a 'prime' opportunity to kick off summer shopping, the affiliate channel competed with Amazon’s Prime Day, growing affiliate revenue 17% ...

Demystifying the App Ecosystem with Button

In the last 12 months, we've seen mobile engagement surpass desktop usage for the first time ever. With apps being such an intrinsic part of the ...

Prime Day Kicks off Summer Shopping

Curious to know how Prime Day 2021 will impact the affiliate channel? CJ’s got you covered! We’ll be sharing Prime Day 2021 network performance next ...

Google's Plan to Stop Cross-Site Tracking

In a bold privacy-first move, Google recently announced plans to cease cross-site tracking. On March 3rd, citing privacy concerns and an interest in ...

CJ Affiliate’s 2020 Year in Review

It’s hard to believe 2020 is now in the rear-view mirror - a year that challenged us all beyond what we thought conceivable. In March, alongside the ...

Travel Sector Outlook: Road to Recovery in 2021

The COVID-19 pandemic brought the world to a screeching halt and the travel, tourism, and hospitality sector has been among the worst affected. Due ...

COVID-19: A Look at Affiliate Performance in Turbulent Times

Since the start of the pandemic, CJ has published the COVID-19 Network & Consumer Trends Report, an interactive view into consumer shopping ...

The Results are In! Announcing the 2020 CJ Ambassadors

It’s that time of year, pandemic or not: our fourth annual CJ Ambassador Program has come and gone, bringing us a new class of CJ Ambassadors! This ...

Button Weighs In: What Apple’s IDFA Opt-In Overhaul Means for Affiliate

Apple has been at it again, this time announcing updated tracking prevention and privacy measures that impact mobile ad targeting and in-app ...

Brands Shift Search Budget to Affiliate and See Major Success with TM+ Publishers

As brands revisit marketing strategies to best meet consumer needs during the COVID-19 pandemic, budget has shifted from more expensive channels to ...

How Amazon Commission Cuts Present a Prime Opportunity for Publishers

With the announcement of widespread changes to the Amazon Associates Programme, including 66% cuts to affiliate commissions on average, there is an ...

Podcast: What happens when an affiliate programme suddenly closes?

Affiliate marketing is built on relationships. Relationships between publishers, advertisers, networks and consumers themselves. But what happens ...

CJ Affiliate wins 2 International Performance Marketing Awards in 2019

CJ Affiliate has won two awards at the International Performance Marketing Awards (IPMAs) 2019. The affiliate network won Best Managed Affilitate ...

CJ Affiliate and Debenhams crowned Best Managed Affiliate Programme

Alongside Debenhams, CJ Affiliate has won the Best Managed Affiliate Programme award at the Performance Marketing Awards (PMAs) 2019. The network was ...

Affiliate economics: Why supply and demand fails for affiliates

I love the affiliate industry and the people in it. Their drive and creativity are part of what has kept me working in this channel for the last ...

CJ Affiliate wins three International Performance Marketing Awards in 2018

CJ Affiliate has won three awards at the International Performance Marketing Awards (IPMAs) 2018. The affiliate network won the Industry Choice of ...

CJ Wins 3 Performance Marketing Awards

CJ Affiliate has won three awards at the Performance Marketing Awards (PMAs) 2018: Best Account Management Team, as well as Best Paid Search Campaign ...

How do the GDPR and ePD affect digital advertising?

Join digital advertising experts for this podcast series, discussing the effects of the GDPR and ePD on the industry, with a special focus on ...

CJ wins three International Performance Marketing Awards in 2017

CJ Affiliate has won three awards at the International Performance Marketing Awards (IPMAs) 2017. The network won the Industry Network of Choice ...

65% of consumers fed up with irrelevant brand communications

A new report reveals that 65% of consumers say companies, retailers, or brands send them too many irrelevant communications. Further, the research ...

Global affiliate revenue growth up 16% during winter holiday period

Affiliate revenue in CJ’s global network of publishers and advertisers is up 16% year-on-year, with an average 4% increase in the number of orders, ...

CJ Affiliate wins two Performance Marketing Awards

CJ Affiliate has won two awards at the Performance Marketing Awards (PMAs) 2017: Best Managed Affiliate Programme alongside TUI, and Best Retail ...

Affiliate marketing ROI: Affiliate customers spend 58% more

New data reveals that customers referred via affiliate marketing spend more per order and per year, plus make a greater number of orders. Released by ...

Debenhams and CJ Affiliate launch exclusive affiliate programme

British multi-national retailer Debenhams has today joined CJ Affiliate's network. The network will now serve Debenhams’ affiliate marketing activity ...