Audience Publisher

Learn What's Inside the 2024 Performance Marketing Toolkit

We released our 2024 European Performance Marketing Toolkit, a guide to some of the most important changes and trends we will see in our industry and ...

Santi Pierini Joins CJ as Chief Executive Officer

Today we welcome Santi Pierini as CJ's new Chief Executive Officer. Pierini's experience spans various cross-functional leadership roles, including ...

Now Available: CJ’s 2024 Performance Marketing Toolkit

When it comes to driving the best results, European Performance Marketing leaders face a unique set of challenges and opportunities. European ...

2024 Global Holiday and Retail Event Calendar: Must Know Dates

Huzzah! We made it to 2024. We’re feeling optimistic about the year ahead! To help you plan a successful promotional strategy, we compiled a list of ...

New Advertisers Launched in Q4 of 2023

In Q4 of 2023, 114 new global advertisers hit the slopes of the CJ network. Click on the logo of each advertiser below to visit their website. If ...

Google's Third-Party Cookie Deprecation is Finally Here

Google's first official move to phase out third-party cookies from their Chrome web browser started on January 4, 2024, when they began testing their ...

Savoo: Affiliate publishers in conversation

In the ever-evolving landscape of consumer preferences, staying ahead of the curve is not just a goal but a necessity for brands striving to create ...

2023 Q4 Shopping Weekly Benchmarks

Understanding the pulse of consumer demand in the affiliate marketing channel is critical for both advertisers and publishers. So, without further ...

CJ Illuminates GPMA 2023 with Entries Showcasing the Power of Partnership

CJ took home three accolades at the 2023 Global Performance Marketing Awards (GPMAs) winning High Commendation for Global Affiliate Network or Saas ...

Launch of The Affiliate & Partner Marketing Association aims to raise standards in the industry.

The only collective voice for the affiliate and partner marketing industry, The Affiliate & Partner Marketing Association (The APMA) will focus ...

Tyroo & CJ Announce Partnership to Launch Performance Marketing Platform for APAC

Leading ad tech platforms partner to offer international tech capabilities with localised solutions for advertisers and supply partners. Singapore, ...

Welcome to the New CJ Platform Experience!

You may have noticed that the CJ platform got a makeover! Designed to make your workflow as effortless as possible, the new platform experience is ...

2023 Q4 Shopping Intelligence Report

As Q4 nears ever closer, we approach it with a blend of optimism and caution concerning the economy's rebound amidst persistent high inflation rates. ...

The Fashion Afternoon, by CJ 2023: A Well-Rounded Affair

Fantastic weather, fashion-focussed affiliate marketers from all over Europe, and an exclusive Parisian location. On the event’s fifth anniversary, ...

CJ Highly Commended at UK’s Performance Marketing Awards

CJ has been highly commended in three categories at the UK Performance Marketing Awards, including Affiliate Network or SaaS of the Year. The two ...

CJ Shortlisted for 6 Performance Marketing Awards

CJ has been shortlisted for six Performance Marketing Awards. Alongside partners Argos, Auto Trader, Qatar Airways, and Watchfinder & Co., CJ has ...

How Marketers Can Make the Most of January

After the retail rush of December, the fatigue of the affiliate marketer is real. Consequently, the high-potential opportunities of January are ...

Publicis Groupe Acquires VIVnetworks to Create World’s Largest Performance-Driven Affiliate Marketing Solution

VIVnetworks, the leading Central and Eastern European affiliate marketing agency, will integrate with Publicis Groupe’s performance marketing ...

2022 Q4 Shopping Weekly Benchmarks

CJ knows that advertisers and publishers need comparative data to understand how their affiliate programs perform. For this reason, we created the ...

CJ's 2022 GPMA Wins Highlight the Importance of Partnerships & Platform

CJ took home two accolades at the 2022 Global Performance Marketing Awards (GPMAs) winning High Commendation for Best Innovation and the top prize ...

Fintech, Your Time to Drive Revenue and Build Margin is Now and Affiliate is Your Answer

The fintech industry’s democratisation of financial services is providing a wave of growth that is shaking the economic foundation of the country’s ...

CJ Shortlisted for 12 Global Performance Marketing Awards in 2022

CJ's been shortlisted for 12 Global Performance Marketing Awards (GPMA) in 2022. The sixth annual GPMAs (formerly the International Performance ...

New Advertisers Launched in Q1 of 2022

In Q1 of 2022, we welcomed 168 new global advertisers to the CJ network! Click on the logo of each advertiser below to visit their website. If you're ...

Affiliate Customer Journey Data Enhancements: Promotional Model & Property

When we launched Affiliate Customer Journey reporting on-demand for all advertisers and publishers last year, we were ecstatic to provide the ...

CJ Shortlisted for 10 Performance Marketing Awards in 2022

CJ has been shortlisted for 10 Performance Marketing Awards (PMAs) in 2022. The UK-based awards celebrate excellence within performance marketing. ...

CJ's Female Leaders Share Their Journey to the Top

With a 67% female executive leadership team, EVERY day is International Women’s Day at CJ. This culture of women in leadership extends beyond our ...

2021 Q4 Performance Lookback

Online shopping plays a larger role in consumers' lives than ever before, accounting for nearly US$5 trillion in global sales. On the heels of 2020’s ...

New Advertisers Launched in Q4 of 2021

Like most of us this January, we’re looking back on 2021 (specifically Q4) and organising the 167 newly joined global advertisers to CJ! Click on the ...

2021 Q4 Peak Shopping Benchmarks

2021 Q4 Peak Shopping Benchmarks CJ knows that both advertisers and publishers need comparative data to understand how their affiliate programs are ...

CJ’s 2021 Year in Review

Another year has gone by and my, oh, my, what a blur it’s been. Despite another year of pandemic life, we still found so much to celebrate - whether ...

A Pulse on Peak Week & Q4 2021’s Hottest Categories

With stores reopened and shoppers able to buy in-store again this year, it’s been hard to know just how much Q4 shopping would stay online for Black ...

How CJ'ers are Shopping for the Festive Season in 2021

We love thinking about consumer trends. So we thought it would be fun to invite CJ'ers from across the globe (aka some of the savviest consumers we ...

Social Media Engagement Rate Metrics are Now Available in Recruit Partners

Recruit new partners and reach new customers using the metrics that matter. We’re thrilled to announce that social media Engagement Rate metrics ...

New Advertisers Launched in Q3 of 2021

The best thing about autumn? Watching the leaves turn and new advertisers! In Q3 of 2021, 168 new global advertisers turned over a new leaf and ...

Publisher Insight into the Customer Journey Is a Partnership Game-Changer

In August 2021, we introduced Affiliate Customer Journey reporting for advertisers on-demand, and now, we’re launching Affiliate Customer Journey for ...

CJ Shortlisted for 7 International Performance Marketing Awards in 2021

CJ has been shortlisted for seven International Performance Marketing Awards (IPMAs) in 2021. The IPMAs, hosted by industry thought leader, ...

New Advertisers Launched in Q2 of 2021

Hot advertisers have been keeping cool in the shade of the CJ network umbrella! In Q2 of 2021 we welcomed 212 new global advertisers. Click on the ...

Q4 Shopping Intelligence Report

With performance marketing getting more recognition due to its strong growth throughout the pandemic, we can't shake the feeling that all eyes will ...

See & Showcase Social Media Metrics in Platform, Powered by CreatorIQ

CJ’s partnership with CreatorIQ is in full bloom - CJ clients can now harness CreatorIQ’s unparalleled social reach metrics through CJ’s Recruit ...

What to Expect at CJU21 Virtual Connect: Session Lineup

Take a peek at the CJU21 Virtual Connect session lineup and get excited for a virtual experience featuring thought leadership from industry experts ...

New Advertisers Launched in Q1 of 2021

Hello there! Advertisers have been growing like ivy over the CJ Affiliate network! In Q1 of 2021 we welcomed 186 new global advertisers. Click on the ...

Affiliate Prime Day Promotions See Success

Grabbing a 'prime' opportunity to kick off summer shopping, the affiliate channel competed with Amazon’s Prime Day, growing affiliate revenue 17% ...

CJ’ers Recommend: 6 Things to Watch to Celebrate Pride

In honor of Pride Month, CJ associates shared their favourite films and TV series with LGBTQ+ stories, themes, and characters. Get your remote ready ...

CJ wins Global Excellence at the Performance Marketing Awards 2021

Alongside AT&T and RevLifter, CJ Affiliate has won the Global Excellence award at the Performance Marketing Awards (PMAs) 2021. Further, CJ was ...

Demystifying the App Ecosystem with Button

In the last 12 months, we've seen mobile engagement surpass desktop usage for the first time ever. With apps being such an intrinsic part of the ...

Prime Day Kicks off Summer Shopping

Curious to know how Prime Day 2021 will impact the affiliate channel? CJ’s got you covered! We’ll be sharing Prime Day 2021 network performance next ...

CJ ❤ Publishers and This is How We Show It

If you’re a publisher, we hope you know just how dedicated we are to you and your success. If you appreciate our partnership, please consider giving ...

CJ Shortlisted for 12 Performance Marketing Awards

CJ Affiliate has been shortlisted for 12 Performance Marketing Awards (PMAs) in 2021. The UK-based awards celebrate excellence within performance ...

Associate Spotlight: London's Lizzy Mackay Shines Bright

London-based Sr. Publisher Development Manager, Lizzy Mackay is a real go-getter. Voted CJ's 'Up & Comer of the Year' in 2020, her enthusiasm, ...

Your 3 Step Formula to Achieve & Measure High ROI Influencer Partnerships

There’s a simple equation for achieving more with your influencer partnerships and making them the high-ROI campaigns of your dreams. In this ...

Google's Plan to Stop Cross-Site Tracking

In a bold privacy-first move, Google recently announced plans to cease cross-site tracking. On March 3rd, citing privacy concerns and an interest in ...

Peak Shopping 2020: Experts Weigh in on a Prolonged Pandemic Peak Season

Junction Live host and Global VP of Marketing at CJ Affiliate, Nicole Ron is joined by Jessica Spira from Ziff Media Group, Amar Shah from Affirm, ...

CJ & CreatorIQ Partner to Elevate Award-Winning Content & Influencer Marketing Solutions

CJ continues to push the boundaries of tech and expertise to connect brands worldwide with the full spectrum of content and influencer personas as we ...

CJ & Button Partner to Transform Affiliate into an App Acquisition Channel

Global companies such as Albertsons and Overstock leverage reach of new CJ and Button partnership. We're thrilled to announce a new strategic ...

New Advertisers Launched in Q4 of 2020

What do you get for the performance marketing platform that has everything? How about 185 new global advertisers! Q4 was shockingly good to us in ...

Valentine's Day in the Time of Covid

Valentine’s Day in these wild, modern times is a very important shopping event for retailers. Read on for CJ’s take on what shoppers will be looking ...

A Look Back at 2020’s Peak Shopping Performance

With online shopping playing a larger role in consumers' lives than ever before, expectations heading into this year’s peak shopping period were ...

How to Put Your Best Foot Forward & Gain New Finance Partners

Due to intense regulations in the financial industry, financial advertisers are known to be very selective when it comes to adding publishers to ...

Tap into New Revenue Through Global Shopping Events in 2021

The new year brings new opportunities to expand your growth internationally and reach new customers. Whether you’re a publisher looking for ways to ...

2021 Global Holiday and Retail Event Calendar: Must Know Dates

Well, we made it to 2021. While the vibes may not seem so different from 2020 just yet, we’re feeling surprisingly optimistic! To focus on the year ...

CJ Affiliate’s 2020 Year in Review

It’s hard to believe 2020 is now in the rear-view mirror - a year that challenged us all beyond what we thought conceivable. In March, alongside the ...

Network Pulse: 2020 Q4 Peak Shopping

This year shoppers began their online gift buying far earlier and with more enthusiasm than ever before. CJ Affiliate takes a look at 2020’s Q4 peak ...

New Partners Are Only a Step Away with CJ’s New Recruit Partners Tool

Partnership development is a labour of love - we believe smart, intuitive, and flexible product design goes the distance in making your job easier. ...

2020 IPMA Wins Highlight a Campaign That’s All About Connection

CJ Affiliate won two awards at the 2020 International Performance Marketing Awards (IPMAs). The IPMAs, hosted by industry thought leader, ...

2020 Q4 Peak Shopping Benchmarks

In a year of disruption and change, it feels familiar to focus on and anticipate the collective experience that is the winter peak shopping season. ...

A Study of Affiliate Customer Journeys

Executive Summary In CJ Affiliate’s whitepaper on Affiliate Incrementality we found that affiliate’s presence in the path-to-purchase produces 88% ...

RS Components Wins Competitive Market Share with Incentive Publishers

Through a strategy fronted by the tactical use of cashback rates and adjustments to their referral window, RS Components managed to break their ...

2020 Holiday Intelligence Report

To overcome the economic impact of the Coronavirus, affiliate programs this year have had to pivot to meet demand. The million-dollar question for ...

New Advertisers Launched in Q3 of 2020

All aboard! In Q3 2020 we launched 202 new advertisers in the CJ Affiliate Network. Now that's a fleet! Click on the logo of each Advertiser below to ...

CJU20 Digital Series: How COVID-19 Will Reshape Q4 Peak Shopping 2020

There are many new factors for publishers to consider heading into the peak shopping season and this session recording from the CJU20 Digital Series ...

How COVID-19 Will Reshape Peak Shopping 2020: A Primer for Publishers

It goes without saying that the pandemic has changed nearly every aspect of life in 2020. The affiliate industry is no exception, and with Q4 already ...

Making the Most of Affiliate in Google’s Messy Middle

As marketers, we're all too familiar with the 'funnel'. Originally introduced way back in 1898, it's evolved a few times over the last century, but ...

Craft the Perfect Investment Proposal & Get Brands to Say 'Yes!'

Now we're in Q4 and with a new year quickly approaching, advertisers are in the thick of planning for peak shopping seasons. Layer on a global ...

CJU20 Digital Series Encore for Europe Preview

The thing that makes us most excited about hosting a digital CJU? The ability to spread the magic further and wider, including more of our global ...

CJU20 Digital Series 2 Preview

No need to pack a bag or board a plane to Santa Barbara—our highly-anticipated annual client conference, CJU, is combined with the comforts of home ...

CJ's Peak Trading Checklist: Get Started Now

The peak trading period is a 'make or break' time for retailers, and this year it will be impacted by the offline-to-online shopping shift brought ...

The Results are In! Announcing the 2020 CJ Ambassadors

It’s that time of year, pandemic or not: our fourth annual CJ Ambassador Program has come and gone, bringing us a new class of CJ Ambassadors! This ...

CJU20 Series 1 Preview

For over 20 years, we’ve hosted our annual client conference, CJU, in sunny Santa Barbara, California, USA. This year, we’re excited to bring the ...

Associate Spotlight: Client Development Director Jason Codrington Wears All the Hats

London-based Client Development Director, Jason Codrington, has only been with CJ for a little over a year and a half, but he's about to go down in ...

Button Weighs In: What Apple’s IDFA Opt-In Overhaul Means for Affiliate

Apple has been at it again, this time announcing updated tracking prevention and privacy measures that impact mobile ad targeting and in-app ...

Announcing the CJU20 Digital Series

We're taking the best of CJU out of the venue and into your home! The CJU20 Digital Series is a virtual event featuring three half-days of thought ...

Upsellit: Affiliate publishers in conversation...

At just over halfway through the year, 2020 has been... different. CJ Affiliate caught-up with Rich Greenwell, Upsellit's Commercial Director to ...

Steps Towards a More Equitable and Inclusive CJ Affiliate

If you follow CJ Affiliate on social media, you may have seen the statement we shared in response to the social justice movement that’s currently ...

Brands Shift Search Budget to Affiliate and See Major Success with TM+ Publishers

As brands revisit marketing strategies to best meet consumer needs during the COVID-19 pandemic, budget has shifted from more expensive channels to ...

Match Your Amazon Links to New Retailers with FMTC

Data feed aggregator, FMTC, has been a staple in affiliate since 2007 when they set out to solve a big problem they saw in the industry. Publishers ...

Product Discovery, Improved! CJ's New Product Search API

It’s an ongoing mission at CJ to improve everyday operations for our advertisers and publishers and to provide richer data sets to optimize ...

Behind the Scenes with the Team that Keeps the CJ Network Fraud-Free

We tend to make a lot of analogies to describe CJ's Network Quality team: they're network watchdogs, the internet police, or affiliate detectives. ...

How Amazon Commission Cuts Present a Prime Opportunity for Publishers

With the announcement of widespread changes to the Amazon Associates Programme, including 66% cuts to affiliate commissions on average, there is an ...

IAB: UK affiliate spend grows by 8.4%

New research from IAB UK and PwC reveals affiliate spend in the UK by advertisers increased by 8.4% in 2019, compared with 2018. This reflects the ...

Consumer research: Brands should continue advertising during Covid-19

Right now, during this global pandemic, the majority of consumers do want to receive adverts from brands, but many – including just over half of US ...

CJ Shortlisted for 12 Performance Marketing Awards

CJ Affiliate has been shortlisted for 12 Performance Marketing Awards (PMAs) in 2020. The UK based awards celebrate excellence within performance ...

Partner Marketing vs Affiliate Marketing: Setting the Record Straight

Partner marketing is affiliate marketing. Playful semantics do not change what is true and what has been true for the last 20+ years - this industry ...

Affiliate Shoppers Drive 88% More Revenue

For brands to intelligently invest, it is important for them to truly understand the value each channel delivers. To find the answer, the CJ ...

Use Situational Commissioning to Create Data-Driven Affiliate Strategies

For advertisers and publishers alike, data-enriched insights can lead to better business results and stronger, more creative partnerships. Last year, ...

Podcast: What happens when an affiliate programme suddenly closes?

Affiliate marketing is built on relationships. Relationships between publishers, advertisers, networks and consumers themselves. But what happens ...

Convenience arms race as tools and content help brands win during 'Peak Week'

New research from CJ Affiliate has found that sales via browser tools like Honey and Piggy have increased by 349% year-on-year. As retail brands face ...

Autodesk Leverages CJ Affiliate for Successful APAC Expansion

CJ Affiliate helps drive successful expansion into the Asia Pacific region for world leader in design software. Results at a Glance: The Autodesk ...

Measuring Affiliate Customer Value. The What. The Why. The ROI.

Watch this on-demand video presentation, filmed live at PI: Live in London, for insight on understanding - and measuring - affiliate customer value. ...

Report: Affiliate Marketing is Incremental

To prove affiliate’s incrementality, CJ leveraged its powerful audience insights to compare affiliate customer behaviour, versus non-affiliate ...

CJ Affiliate wins 2 International Performance Marketing Awards in 2019

CJ Affiliate has won two awards at the International Performance Marketing Awards (IPMAs) 2019. The affiliate network won Best Managed Affilitate ...

A Study of Affiliate Incrementality

WHITEPAPER A Study of Affiliate Incrementality With more than 21 million retail consumers and 5.5 million transactions analysed, this is the largest ...

Mayur Kshetramade Named President of CJ Affiliate

As you may have already heard, as part of data company Epsilon, CJ Affiliate was recently acquired by Publicis Groupe and will now operate under the ...

Global Savings Group: Affiliate publishers in conversation...

With almost a decade working in the affiliate industry, CJ Affiliate caught up with Gabriel Akin, director of business development and marketing UK ...

How will voice technology reshape the affiliate ecosystem?

"Hey Google, please tell me how my affiliate programme did last week." "Sure, let me look into that for you." "Last week, your affiliate programme ...

CJ Affiliate and Debenhams crowned Best Managed Affiliate Programme

Alongside Debenhams, CJ Affiliate has won the Best Managed Affiliate Programme award at the Performance Marketing Awards (PMAs) 2019. The network was ...

Fanatics and NMPi Leverage Dynamic Data via Paid Search to Grow Revenue through Affiliate

Fanatics, the leading e-commerce partner for the world’s top sports brands, leverages data through CJ Affiliate and publisher NMPi to dynamically ...

Affiliate economics: Why supply and demand fails for affiliates

I love the affiliate industry and the people in it. Their drive and creativity are part of what has kept me working in this channel for the last ...

Financial Services Brand Grows Lead Quality & Incremental Sales with CJ

A well-known financial services brand leveraged CJ Affiliate’s VIP Influencer Campaigns to connect with targeted influencers to grow lead quality and ...

Lifestyle Blogger Sees Revenue Growth through Audience Expansion

Lifestyle blogger Jo-Lynne Shane gained new advertisers, increased publisher commissions, and boosted ad sales revenue after a CJ Content-Certified ...

Finance Content Publishers Forge New Relationships, Increase Revenue

Finance content publishers Debt Roundup and Frugal Rules established new, relevant relationships leading to a year-over-year increase in revenue ...