How a channel facing challenges sparked 64% revenue growth in just five months ? Affiliate wasn’t centre stage anymore. Tracking had a few bumps, ...
Promotions look great in dashboards, but once the shopper heads into the store—or even walks away from the screen—the trail goes cold. The brand ...
How CJ’s clean tracking, clever reactivation, and commercial focus transformed an affiliate programme into a scalable success. 156% 100% +46% ROAS ...
Most lead generation efforts fail not because they lack ambition. They fail because marketers are seduced by vanity metrics and rely on flawed ...
Omnichannel may be the cornerstone of modern marketing, but it’s complex. So, how is the fashion sector rising to the challenge as brand and consumer ...
We're proud to announce that CJ and The North Face have won Gold for Best Use of Data and Insights at the 2025 UK Performance Marketing Awards (PMA)! ...
With events continuing to influence travel decisions and uncertainty often curtailing plans, how’s travel holding up? To answer this (and a raft of ...
The world of Affiliate Marketing has become increasingly complex in recent years. Brands face an uptick in privacy and data regulation, an ongoing ...
'Tis the season for insights and optimisation! As Q4 shopping reaches its peak, it's crucial to have the right tools to track and optimise your ...
Gourd-geous new brands are squashing their way into the CJ network! In Q3 of 2024, we welcomed a bounty of 141 new global advertisers. Click on the ...
CJ is deeply committed to both consumer privacy and tracking integrity. For many years, we’ve promoted the idea of win-win-win for our industry; ...
Gone are the days of rigid, one-size-fits-all commission rates! While flat fees have been a staple in the performance marketing industry, ...
As technology has gotten smarter over the years, the consumer has naturally followed suit. They now expect their needs to be met in a more immediate, ...
In the dynamic world of influencer marketing, marketers and advertisers are constantly faced with new challenges. In order to operate successfully in ...
Successful marketing puts the customer journey at the center of strategy. In an omnichannel framework, each marketing channel serves as a lever to ...
CJ has been shortlisted for ten prestigious Global Performance Marketing Awards (GPMA) in 2024. The nominations include Global Affiliate Network, ...
Trying to start a conversation about partnership fraud is a lot like getting people to discuss life insurance—everyone knows it’s important, but ...
In sunny Q3 of 2023, 119 new global advertisers discovered the cool comfort of the CJ network umbrella. Click on the logo of each advertiser below to ...
Google announced on July 22, 2024, that they no longer plan to deprecate third-party cookies in Chrome, instead focusing on enhancing user choice. ...
We're thrilled to share that CJ has received Highly Commended honours at the 2024 Performance Marketing Awards (PMA) in two categories! Hosted by ...
Our clients are our rocks. In Q1 of 2024, we added 120 new global advertisers of all shapes and sizes to our collection. Click on the logo of each ...
As the world gradually emerges from the shadows of the COVID-19 pandemic, the travel industry finds itself at a critical juncture. While there is ...
A deep dive into the travel sector landscape within the performance marketing channel. This report leverages CJ's comprehensive travel sector data to ...
CJ has been shortlisted for four prestigious Performance Marketing Awards (PMA) in 2024, including Affiliate Network of the Year, Best Influencer ...
We released our 2024 European Performance Marketing Toolkit, a guide to some of the most important changes and trends we will see in our industry and ...
Today we welcome Santi Pierini as CJ's new Chief Executive Officer. Pierini's experience spans various cross-functional leadership roles, including ...
When it comes to driving the best results, European Performance Marketing leaders face a unique set of challenges and opportunities. European ...
Huzzah! We made it to 2024. We’re feeling optimistic about the year ahead! To help you plan a successful promotional strategy, we compiled a list of ...
In Q4 of 2023, 114 new global advertisers hit the slopes of the CJ network. Click on the logo of each advertiser below to visit their website. If ...
Google's first official move to phase out third-party cookies from their Chrome web browser started on January 4, 2024, when they began testing their ...
In the ever-evolving landscape of consumer preferences, staying ahead of the curve is not just a goal but a necessity for brands striving to create ...
Understanding the pulse of consumer demand in the affiliate marketing channel is critical for both advertisers and publishers. So, without further ...
CJ took home three accolades at the 2023 Global Performance Marketing Awards (GPMAs) winning High Commendation for Global Affiliate Network or Saas ...
The only collective voice for the affiliate and partner marketing industry, The Affiliate & Partner Marketing Association (The APMA) will focus ...
Leading ad tech platforms partner to offer international tech capabilities with localised solutions for advertisers and supply partners. Singapore, ...
You may have noticed that the CJ platform got a makeover! Designed to make your workflow as effortless as possible, the new platform experience is ...
As Q4 nears ever closer, we approach it with a blend of optimism and caution concerning the economy's rebound amidst persistent high inflation rates. ...
Fantastic weather, fashion-focussed affiliate marketers from all over Europe, and an exclusive Parisian location. On the event’s fifth anniversary, ...
CJ has been highly commended in three categories at the UK Performance Marketing Awards, including Affiliate Network or SaaS of the Year. The two ...
CJ has been shortlisted for six Performance Marketing Awards. Alongside partners Argos, Auto Trader, Qatar Airways, and Watchfinder & Co., CJ has ...
Choosing an influencer to collaborate with goes far beyond the number of followers they have on social media. A certain level of time, research, and ...
After the retail rush of December, the fatigue of the affiliate marketer is real. Consequently, the high-potential opportunities of January are ...
VIVnetworks, the leading Central and Eastern European affiliate marketing agency, will integrate with Publicis Groupe’s performance marketing ...
CJ catches up with Offers365's Director of Business Development, Seun Olabisi. Here, Seun talks on the challenges and opportunities within ...
CJ knows that advertisers and publishers need comparative data to understand how their affiliate programs perform. For this reason, we created the ...
CJ took home two accolades at the 2022 Global Performance Marketing Awards (GPMAs) winning High Commendation for Best Innovation and the top prize ...
The fintech industry’s democratisation of financial services is providing a wave of growth that is shaking the economic foundation of the country’s ...
CJ's been shortlisted for 12 Global Performance Marketing Awards (GPMA) in 2022. The sixth annual GPMAs (formerly the International Performance ...
In the spectrum of shopping events, Amazon Prime Day is a relatively young one. Created in 2015 to celebrate Amazon's 20th birthday, the shopping ...
CJ catches up with Klarna's UK lead for affiliate and advertising solutions, Brian McGuigan. Here, Brian chats performance marketing, how the past ...
In Q1 of 2022, we welcomed 168 new global advertisers to the CJ network! Click on the logo of each advertiser below to visit their website. If you're ...
When we launched Affiliate Customer Journey reporting on-demand for all advertisers and publishers last year, we were ecstatic to provide the ...
CJ has been shortlisted for 10 Performance Marketing Awards (PMAs) in 2022. The UK-based awards celebrate excellence within performance marketing. ...
Online dating platform, eharmony, leverages the CJ platform and CJ’s Growth Consultant team to maximize their opportunity with affiliate customers ...
The CJ network is an expansive ecosystem that’s constantly growing and evolving, offering both advertisers and publishers countless opportunities for ...
With a 67% female executive leadership team, EVERY day is International Women’s Day at CJ. This culture of women in leadership extends beyond our ...
Online shopping plays a larger role in consumers' lives than ever before, accounting for nearly US$5 trillion in global sales. On the heels of 2020’s ...
Like most of us this January, we’re looking back on 2021 (specifically Q4) and organising the 167 newly joined global advertisers to CJ! Click on the ...
2021 Q4 Peak Shopping Benchmarks CJ knows that both advertisers and publishers need comparative data to understand how their affiliate programs are ...
Another year has gone by and my, oh, my, what a blur it’s been. Despite another year of pandemic life, we still found so much to celebrate - whether ...
Growth happens when you reach the right customers at the right time, and running your affiliate program is easier with CJ by your side. Join our ...
Every customer journey is unique. So, how can advertisers and publishers optimise these journeys to turbo-charge basket value, conversion rates, and ...
With stores reopened and shoppers able to buy in-store again this year, it’s been hard to know just how much Q4 shopping would stay online for Black ...
We love thinking about consumer trends. So we thought it would be fun to invite CJ'ers from across the globe (aka some of the savviest consumers we ...
Making a list and checking it twice? Make sure to add CJ’s in-platform Affiliate Customer Journey data to your list for a successful Q4 shopping ...
Recruit new partners and reach new customers using the metrics that matter. We’re thrilled to announce that social media Engagement Rate metrics ...
The best thing about autumn? Watching the leaves turn and new advertisers! In Q3 of 2021, 168 new global advertisers turned over a new leaf and ...
In August 2021, we introduced Affiliate Customer Journey reporting for advertisers on-demand, and now, we’re launching Affiliate Customer Journey for ...
CJ has been shortlisted for seven International Performance Marketing Awards (IPMAs) in 2021. The IPMAs, hosted by industry thought leader, ...
Hot advertisers have been keeping cool in the shade of the CJ network umbrella! In Q2 of 2021 we welcomed 212 new global advertisers. Click on the ...
With performance marketing getting more recognition due to its strong growth throughout the pandemic, we can't shake the feeling that all eyes will ...
CJ’s partnership with CreatorIQ is in full bloom - CJ clients can now harness CreatorIQ’s unparalleled social reach metrics through CJ’s Recruit ...
We’re on a mission to make sure that everyone in the CJ community has a fruitful and positive experience - and part of that is preventing and ...
Take a peek at the CJU21 Virtual Connect session lineup and get excited for a virtual experience featuring thought leadership from industry experts ...
Hello there! Advertisers have been growing like ivy over the CJ Affiliate network! In Q1 of 2021 we welcomed 186 new global advertisers. Click on the ...
Grabbing a 'prime' opportunity to kick off summer shopping, the affiliate channel competed with Amazon’s Prime Day, growing affiliate revenue 17% ...
We’ve all heard it: There’s an imperative need to understand customer shopping behaviour beyond just looking at transactions. (And for good reason!) ...
In honor of Pride Month, CJ associates shared their favourite films and TV series with LGBTQ+ stories, themes, and characters. Get your remote ready ...
Alongside AT&T and RevLifter, CJ Affiliate has won the Global Excellence award at the Performance Marketing Awards (PMAs) 2021. Further, CJ was ...
In the last 12 months, we've seen mobile engagement surpass desktop usage for the first time ever. With apps being such an intrinsic part of the ...
Curious to know how Prime Day 2021 will impact the affiliate channel? CJ’s got you covered! We’ll be sharing Prime Day 2021 network performance next ...
CJ Affiliate has been shortlisted for 12 Performance Marketing Awards (PMAs) in 2021. The UK-based awards celebrate excellence within performance ...
London-based Sr. Publisher Development Manager, Lizzy Mackay is a real go-getter. Voted CJ's 'Up & Comer of the Year' in 2020, her enthusiasm, ...
CJ catches up with Incubeta NMPi's Partnerships Manager, Callum Kennelly, to talk minimising risk via the performance channel, harnessing data and ...
There’s a simple equation for achieving more with your influencer partnerships and making them the high-ROI campaigns of your dreams. In this ...
Much like spring cleaning, you can declutter, organise, and optimise your CJ account to make it easier to run your program and set yourself up for ...
With an expert understanding of the Gen Z student demographic, CJ Affiliate caught up with global student loyalty and marketing platform Student ...
A lot goes into managing an affiliate program and the opportunities for growth can feel endless. To zoom in on the best ways to move the needle, we ...
With the recent surge in ecommerce, brands are looking for easy ways to expand their global reach and to tap into opportunities presented by the new ...
A respected thought leader on the future of retail and e-commerce, we catch-up with Increasingly's CEO and Co-Founder Sri Sharma. Here, Sri gives his ...
In a bold privacy-first move, Google recently announced plans to cease cross-site tracking. On March 3rd, citing privacy concerns and an interest in ...
Junction Live host and Global VP of Marketing at CJ Affiliate, Nicole Ron is joined by Jessica Spira from Ziff Media Group, Amar Shah from Affirm, ...
CJ continues to push the boundaries of tech and expertise to connect brands worldwide with the full spectrum of content and influencer personas as we ...
Global companies such as Albertsons and Overstock leverage reach of new CJ and Button partnership. We're thrilled to announce a new strategic ...
What do you get for the performance marketing platform that has everything? How about 185 new global advertisers! Q4 was shockingly good to us in ...
We made it! It’s finally 2021, and with a new year, comes new opportunities to grow and develop your affiliate program. Cultivate a winning approach ...
Valentine’s Day in these wild, modern times is a very important shopping event for retailers. Read on for CJ’s take on what shoppers will be looking ...
It’s hard to reach new heights if you don’t hold yourself accountable to an action plan. Luckily, we’ve done the work for you this time with our ...
The new year brings new opportunities to expand your growth internationally and reach new customers. Whether you’re a publisher looking for ways to ...
Well, we made it to 2021. While the vibes may not seem so different from 2020 just yet, we’re feeling surprisingly optimistic! To focus on the year ...
It’s hard to believe 2020 is now in the rear-view mirror - a year that challenged us all beyond what we thought conceivable. In March, alongside the ...
The COVID-19 pandemic brought the world to a screeching halt and the travel, tourism, and hospitality sector has been among the worst affected. Due ...
This year shoppers began their online gift buying far earlier and with more enthusiasm than ever before. CJ Affiliate takes a look at 2020’s Q4 peak ...
Partnership development is a labour of love - we believe smart, intuitive, and flexible product design goes the distance in making your job easier. ...
CJ Affiliate won two awards at the 2020 International Performance Marketing Awards (IPMAs). The IPMAs, hosted by industry thought leader, ...
In a year of disruption and change, it feels familiar to focus on and anticipate the collective experience that is the winter peak shopping season. ...
Executive Summary In CJ Affiliate’s whitepaper on Affiliate Incrementality we found that affiliate’s presence in the path-to-purchase produces 88% ...
Through a strategy fronted by the tactical use of cashback rates and adjustments to their referral window, RS Components managed to break their ...
To overcome the economic impact of the Coronavirus, affiliate programs this year have had to pivot to meet demand. The million-dollar question for ...
All aboard! In Q3 2020 we launched 202 new advertisers in the CJ Affiliate Network. Now that's a fleet! Click on the logo of each Advertiser below to ...
In order for your affiliate program to reach its full potential during an important shopping season like Q4, it’s crucial that it’s attractive to ...
As marketers, we're all too familiar with the 'funnel'. Originally introduced way back in 1898, it's evolved a few times over the last century, but ...
The thing that makes us most excited about hosting a digital CJU? The ability to spread the magic further and wider, including more of our global ...
No need to pack a bag or board a plane to Santa Barbara—our highly-anticipated annual client conference, CJU, is combined with the comforts of home ...
The peak trading period is a 'make or break' time for retailers, and this year it will be impacted by the offline-to-online shopping shift brought ...
It’s that time of year, pandemic or not: our fourth annual CJ Ambassador Program has come and gone, bringing us a new class of CJ Ambassadors! This ...
A global home and business services brand leveraged CJ’s Affiliate Customer Journey reporting to diversify media partners which resulted in increased ...
A new-to-affiliate consumer electronics advertiser leverages CJ Affiliate to recruit and activate publishers to grow revenue internationally, ...
For brands to intelligently invest, it is important for them to truly understand the value each channel delivers. To find the answer, the CJ ...
Affiliate marketing is built on relationships. Relationships between publishers, advertisers, networks and consumers themselves. But what happens ...
CJ Affiliate helps drive successful expansion into the Asia Pacific region for world leader in design software. Results at a Glance: The Autodesk ...
Watch this on-demand video presentation, filmed live at PI: Live in London, for insight on understanding - and measuring - affiliate customer value. ...
WHITEPAPER A Study of Affiliate Incrementality With more than 21 million retail consumers and 5.5 million transactions analysed, this is the largest ...
Fanatics, the leading e-commerce partner for the world’s top sports brands, leverages data through CJ Affiliate and publisher NMPi to dynamically ...
A well-known financial services brand leveraged CJ Affiliate’s VIP Influencer Campaigns to connect with targeted influencers to grow lead quality and ...
A Fortune 500 retailer drives significant, incremental revenue by leveraging CJ’s Affiliate Customer Insights to understand offline consumer ...
With an increasing cost of sale due to consumer booking behaviour shifting to a reliance on third party vendors, InterContinental Hotels Group looked ...
Premium denim and apparel company, Lucky Brand, leverages the CJ Affiliate VIP Influencer Campaigns to connect with key influencers to drive ...
An online design marketplace increased brand engagement and sales by employing CJ's Content Solution and the VIP Influencer Campaign to drive ...
An outerwear retail company increases YOY sales during the ever-important Thanksgiving sales week by leveraging CJ’s Affiliate Customer Insights to ...
A woman's specialty retailer increases new-to-file (NTF) customers—and revenue—while maintaining return on ad spend (ROAS), by tracking and analyzing ...
New research reveals that when UK consumers receive promotional messages in September, they are three times more likely to buy products and services ...
Join digital advertising experts for this podcast series, discussing the effects of the GDPR and ePD on the industry, with a special focus on ...
Across Europe, early data from CJ Affiliate shows that the 2017 Black Friday period has been stronger than ever, with revenue increasing by over 50%, ...
With the majority (92%) of consumers’ shopping purchases expected to be influenced by offers and promotions this Christmas, it's essential for ...
Ambition is a trait shared by most senior marketers. In this infographic, we take a look at some of the results from Conversant's latest report into ...
...Yet 61% aspire to do exactly that. A new report reveals that while 61% of senior marketers’ top digital marketing strategy is to build customer ...
A new report reveals that 65% of consumers say companies, retailers, or brands send them too many irrelevant communications. Further, the research ...
Affiliate revenue in CJ’s global network of publishers and advertisers is up 16% year-on-year, with an average 4% increase in the number of orders, ...
New data reveals that customers referred via affiliate marketing spend more per order and per year, plus make a greater number of orders. Released by ...
Yet only 12% of businesses are equipped for it. In terms of personalised communication to prospects and customers, there’s a wide gap between current ...
At CJ, we’re passionate about bringing influencers into your affiliate marketing strategy. It’s something we really believe in but we’re realistic ...