Audience Agency

Powering Partnership Success: CJ Recognized at the 2025 USPAs

At CJ, we believe real progress doesn’t just happen — it’s built. Thoughtfully, intentionally, and together. At the 2025 US Partnership Awards, that ...

How to Shorten the Customer Journey with Browser Advertising

Imagine trying to plant a seed in the middle of a massive storm. The rain, wind, and debris make it nearly impossible for the seed to take hold, let ...

3 CJ Data Tools You Should Be Using to Analyze Your Q4 Results

‘Tis the season for insights and optimization! As Q4 shopping reaches its peak, it's crucial to have the right tools to track and optimize your ...

New Advertisers Launched in Q3 of 2024

Gourd-geous new brands are squashing their way into the CJ network! In Q3 of 2024, we welcomed a bounty of 141 new global advertisers. Click on the ...

CJ Named Global Affiliate Network of the Year at the 2024 GPMA

We're proud to share that CJ has been named Global Affiliate Network or SaaS of the Year at the 2024 Global Performance Marketing Awards (GPMA), and ...

CJ’s Loyalty Exemption Solution Addresses a Critical Industry Challenge

CJ is deeply committed to both consumer privacy and tracking integrity. For many years, we’ve promoted the idea of win-win-win for our industry; ...

Plug Into Partnerships through CJ’s Universal Tag

CJ’s Universal Tag offers more than just superior tracking—it’s the key that instantly unlocks a suite of cutting-edge solutions from our strategic ...

Level Up Your Affiliate Program with a Non-Branded Keyword Search Strategy

The paid search space is notably complex and fast-paced. Within affiliate marketing, it’s often seen as difficult to master, fairly competitive, and ...

Redefine Campaign Success with CJ’s Publisher Audience Commissioning

Gone are the days of rigid, one-size-fits-all commission rates! While flat fees have been a staple in the performance marketing industry, ...

CJ Announces the 2024 CJ Excellence Awards Winners at CJU24

SANTA BARBARA, CA – September 11, 2024 – CJ announces the winners of the 2024 CJ Excellence Awards. In their 25th year, the CJ Excellence Awards ...

CJ Shortlisted for 10 Global Performance Marketing Awards in 2024

CJ has been shortlisted for ten prestigious Global Performance Marketing Awards (GPMA) in 2024. The nominations include Global Affiliate Network, ...

Your Opportunity for [Expo]nential Growth at CJU24

Growth begins with the right partners. The best place to find new partners at CJU24? At Growth Expo, of course! Make sure to peruse the tables at ...

Network by the Sea at CJU24

We're mere days away from CJU24 and can't contain our excitement! For more than 20 years, CJ has united advertisers, agencies, and publishers at our ...

Say Hello to CJ’s 2024 Agency Ambassadors!

In the eight years since we first launched the CJ Ambassador Program for our agency partners, the affiliate industry has experienced continuous ...

2024 CJ Excellence Awards Finalists

We’re thrilled to unveil the finalists for the 2024 CJ Excellence Awards! The winners will be crowned at the CJ Excellence Awards Ceremony on ...

Stop Guessing & Start Growing with CJ’s Advanced Program Forecasting

Making informed decisions is crucial for strategic planning and maximizing ROI, which is why we’re thrilled to introduce our newest advanced analysis ...

Spot Your Next New Partner on the CJU24 Publisher Spotlight Stage

CJU’s Publisher Spotlight Stage gives a curated group of publishers a way to showcase what’s new and noteworthy about their offerings. This year, ...

Lost in Translation: The Challenges of Media Mix Modeling in Gauging Affiliate Success

A guide to empower affiliates and brands to make data-driven decisions and optimize marketing investments. Understanding the true business value of ...

How CJ Delivers the Industry’s Best Network Quality & Anti-Fraud Protections

Trying to start a conversation about partnership fraud is a lot like getting people to discuss life insurance—everyone knows it’s important, but ...

2024 Q4 Shopping Intelligence Report

The 2024 Q4 shopping season presents a landscape of cautious optimism. While consumer spending is projected to increase, shoppers continue to ...

Power Up Your GTM Server-Side Tracking with Stape

We’re excited to announce that server-side tracking solution, Stape, is now a CJ integration partner! As ad blockers, privacy tools, and third-party ...

Google Pivots Away from Third-Party Cookie Deprecation to User Choice

Google announced on July 22, 2024, that they no longer plan to deprecate third-party cookies in Chrome, instead focusing on enhancing user choice. ...

New Advertisers Launched in Q2 of 2024

New brands are tiptoeing through the tulips...straight to CJ! In Q2 of 2024, we added 121 new global advertisers of all shapes and sizes to our ...

Expand Your Tracking onto the Big Screen with tvScientific

Over 9M brands make up the digital marketplace. In sharp contrast, a mere 500 brands dominate 80% of the television advertising market. But what if ...

Identifying Cross-Channel Synergies in Affiliate

Successful marketing puts the customer journey at the center of strategy. In an omnichannel framework, each marketing channel serves as a lever to ...

Insights from CJ's 6th Fashion Afternoon Event on Gen Z, APAC, & Content

The 6th edition of the Fashion Afternoon, powered by CJU, brought together over 120 attendees in Paris's iconic and elegant Salons Hoche. The event ...

Streamline GTM Server-Side Tracking with Addingwell

We’re excited to announce that Google Tag Manager server-side tagging solution, Addingwell, is now a CJ integration partner! As ad blockers, privacy ...

How Marketers Can Make the Most of Prime Day 2024

Amazon’s birthday is just around the corner and savvy shoppers know what’s in store (or should we say…what’s online 😉) Prime Day will take place ...

Prep for CJU24 with this Essential Guide

We’re counting the days until our clients join us again in sunny Santa Barbara for CJU24! Whether you’re new to CJU, still considering attending, or ...

Take Your Affiliate Strategy on the Road this Summer

As the weather heats up and millions of people in the northern hemisphere head out of town for their summer plans, it’s more important than ever for ...

Concurrent Tracking Plays a Critical Part in Affiliate’s Future

As ad blockers, privacy tools, and third-party cookie deprecation become the norm, the traditional methods of affiliate tracking are proving to be ...

Get in on the Prime Day Halo Effect

In the spectrum of shopping holidays, Amazon Prime Day is a relatively young one. Created in 2015 to celebrate Amazon's 20th birthday, the shopping ...

Commonly Held Myths About Complementary Search Partners, Debunked!

The affiliate channel has long been a haven for highly accountable marketing, but even amidst all the tracking capabilities and mountains of data, ...

Expand Your Reach in Diverse Markets with ShopBack

Founded in Singapore in 2014, ShopBack is Asia-Pacific’s leading shopping, rewards, and payment platform. After ten years in the affiliate channel, ...

New Advertisers Launched in Q1 of 2024

Our clients are our rocks. In Q1 of 2024, we added 120 new global advertisers of all shapes and sizes to our collection. Click on the logo of each ...

CJ Wins Big at the 2024 US Partnership Awards

We're thrilled to share that CJ won seven awards at the 2024 US Partnership Awards (USPA)! Hosted by industry thought leader Hello Partner on the ...

2024 Travel Intelligence Report

A deep dive into the travel sector landscape within the affiliate channel. This report leverages CJ's comprehensive travel sector data to explore how ...

Shoptalk 2024: 7 Key Affiliate Marketing Learnings for the Industry

Shoptalk, the retail industry’s largest commerce conference, recently commenced in Las Vegas (March 17-20). This event focused on strategies for ...

More Advertisers Can Now Get Cross-Channel Insights Thanks to Channel Detection

Introducing Channel Detection! This revolutionary enhancement to our Cross Channel Journey solution makes cross-channel insights instantly accessible ...

CJ Shortlisted for 12 US Partnership Awards in 2024

CJ has been shortlisted for twelve prestigious US Partnership Awards (USPA) in 2024, including Best Platform for Partnership Success, Best ...

Button & CJ Increase Influencer Conversion Rates by over 400%

In today's rapidly evolving digital landscape, the significance of influencer partnerships and mobile commerce cannot be overstated. With 69% of ...

It Happened to Me: I Changed My Opinion about Shopping Browser Extensions

Many advertisers have doubts about the value of shopping browser extensions. When I was an advertiser myself, I had all of the preconceived notions ...

Plug into Growth with CJ's Ecommerce Plugins

Brands are always looking for easy ways to expand their global reach and tap into opportunities. This is why we’ve partnered with top platforms such ...

Make the Promotional Leap on Leap Day

Did you know that 2024 is a Leap Year? Thanks to a quirk in the solar calendar, we get an entire extra day in February and that’s worth celebrating! ...

Mark Your Calendars for CJ's 2024 Events

We're thrilled to announce CJ's event lineup for 2024! Whether you're located in the US or Europe, we've got something for everyone: retail trade ...

Santi Pierini Joins CJ as Chief Executive Officer

Today we welcome Santi Pierini as CJ's new Chief Executive Officer. Pierini's experience spans various cross-functional leadership roles, including ...

Shoplazza Merchants Can Now Easily Integrate with CJ via Plugin

As part of our commitment to continuously expand our service in the APAC market, we’re proud to announce our newest ecommerce plugin with the ...

CJ Is Wagering Big on the Sports Betting Vertical…Want In?

More than a third of Americans can now take part in online sports betting thanks to a 2018 US Supreme Court ruling that transformed what was ...

New Advertisers Launched in Q4 of 2023

In Q4 of 2023, 114 new global advertisers hit the slopes of the CJ network. Click on the logo of each advertiser below to visit their website. If ...

CJ Demystifies Shopping Browser Extensions with New Study

Shopping browser extensions now play a pivotal role in generating affiliate revenue, crafted by a variety of publishers to simplify the online ...

Google's Third-Party Cookie Deprecation is Finally Here

Google's first official move to phase out third-party cookies from their Chrome web browser started on January 4, 2024, when they began testing their ...

Expedia Group & FlipGive Shatter Revenue & Social Impact Goals with Unique Partnership Enabled by CJ

Expedia Group, the leading traveler technology platform, sees strong results through an innovative affiliate marketing partnership that powered ...

2023 Q4 Shopping Weekly Benchmarks

Understanding the pulse of consumer demand in the affiliate marketing channel is critical for both advertisers and publishers. So, without further ...

2024 Global Holiday and Retail Event Calendar: Must Know Dates

Huzzah! We made it to 2024. We’re feeling optimistic about the year ahead! To help you plan a successful promotional strategy, we compiled a list of ...

CJ’s 2023 Year in Review

It’s been another fantastic year! As we near the end of 2023, we’d like to take a moment and reflect on everything we’ve achieved together. 25 Years ...

Your Questions about Creating a CJ Advertiser Account, Answered

Creating and setting up a CJ advertiser account requires attention to detail, an understanding of your business goals, and technical expertise—which ...

Here’s How CJ Stacks Up in Martech Record’s 2023 Platform Buyer’s Guide

Selecting an affiliate marketing platform is a critical decision for marketers—the challenge lies in making the right choice. Luckily, Martech ...

Quantifying the Business Value of Shopping Browser Extensions

A data-driven approach to understanding their significant impact on the affiliate ecosystem. Shopping browser extensions are one of the most popular ...

2023 Cyber Week Results Across the CJ Affiliate Network

Cyber Week emerged as a success for the affiliate channel as consumer enthusiasm for retailers’ deals and publisher cash back offers translated into ...

Black Friday 2023 Shopping Network Pulse

As Thanksgiving leftovers found their way into the fridge, millions of Americans and global shoppers turned their focus to the annual shopping ...

New Report in the CJ Platform Delivers Daily Insight into Q4 Trends

'Tis the season for joy, festivities, and, of course, gift-giving! Knowledge is power, and in the world of digital marketing, it's also the key to ...

CJ Illuminates GPMA 2023 with Entries Showcasing the Power of Partnership

CJ took home three accolades at the 2023 Global Performance Marketing Awards (GPMAs) winning High Commendation for Global Affiliate Network or Saas ...

Assembly is Made of All the Right Stuff

Our relationship with Assembly runs deep. We're proud to say that CJ was one of the first affiliate networks the global agency worked with more than ...

New Advertisers Launched in Q3 of 2023

In sunny Q3 of 2023, 119 new global advertisers discovered the cool comfort of the CJ network umbrella. Click on the logo of each advertiser below to ...

8 Things to Watch, Read, & More to Celebrate Hispanic Heritage Month

In honor of Hispanic Heritage Month, CJ associates shared their recommendations for Hispanic stories, creators, organizations, and more! Make note of ...

CJ Shortlisted for 8 Global Performance Marketing Awards in 2023

CJ has been shortlisted for eight prestigious Global Performance Marketing Awards (GPMA) in 2023. The nominations include Global Affiliate Network, ...

CJ Announces the 2023 CJ Excellence Awards Winners at CJU23

SANTA BARBARA, CA – September 13, 2023 – CJ announces the winners of the 2023 CJ Excellence Awards. In their 24th year, and as part of the 25 years ...

Tyroo & CJ Announce Partnership to Launch Performance Marketing Platform for APAC

Leading ad tech platforms partner to offer international tech capabilities with localized solutions for advertisers and supply partners. Singapore, ...

Winning Over the Masses: How to Capture 240 Million US Digital Shoppers

In the digital era we live in, it’s crucial for brands and retailers to grasp changes in online consumer behavior. This understanding allows them to ...

CJ’s 2023 Ambassadors Are Here!

Our agency partners have once again proven that their commitment, skills, and expertise in all things CJ are out of this world! In the seven years ...

Rethinking Digital Advertising: The Potential of OEM & Browser Advertising

In the ever-evolving world of digital advertising, brands and businesses are facing an uphill battle. The costs of traditional advertising methods ...

Treat Yourself to Trainings at CJU23

If sessions are the content main course of CJU, then the Discovery Lab is the snack drawer overflowing with goodies and fun-size treats 🍓🍪🍿. Pop ...

Welcome to the New CJ Platform Experience!

You may have noticed that the CJ platform got a makeover! Designed to make your workflow as effortless as possible, the new platform experience is ...

2023 Q4 Shopping Intelligence Report

This year, we’re approaching Q4 with a blend of optimism and caution as the economy rebounds amidst persistent high inflation rates. Throughout this ...

New Advertisers Launched in Q2 of 2023

In Q2 of 2023, 151 new global advertisers made themselves at home in the CJ network. Click on the logo of each advertiser below to visit their ...

How to Share Affiliate Links on Social Media

As social media continues to evolve and new platforms rise and fall, policies and posting methods are constantly shifting. You may be wondering where ...

How Savings.com is Innovating ‘Lifestyle Giving’ With Ethical Ecommerce

Social responsibility is becoming a crucial part of a company's DNA and the ecommerce industry is no exception. One player leading the charge in this ...

Apple iOS 17, Safari 16.4, & the Tale of the Disappearing Link Tracking

Apple recently sent another round of shockwaves through the digital marketing industry when they announced that iOS 17 will have a new privacy ...

CJ Shortlisted for 2 Influencer Marketing Awards in 2023

CJ has been shortlisted for two Influencer Marketing Awards (IMAs) in 2023. The nominations include Best Food & Drink Campaign and Game Changer ...

Your Performance Marketing Primer for Prime Day 2023

Deals and discounts have always been strong incentives for consumers, but with this year’s rising inflation and interest rates, the deal-driven ...

Bestselling Author Elizabeth Gilbert is the CJU23 Guest Keynote

Marketing is everywhere. So much so that it’s expected background noise. We mute the TV during a commercial break. In .02 seconds, our thumb catches ...

Sabrina JiEon Hwang on Creating Space for the Pan-Asian Community

NYC-based Global Account Manager Sabrina JiEon Hwang has a passion for community—and her sparkly personality and confident voice make her a perfect ...

The CJ Performer Program Got a Global Glow Up and It’s Better Than Ever

Launched in 2005, the CJ Performer (CJP) program highlights and recognizes the top-performing, most engaged publishers in the CJ network. A lot has ...

CJ x Button Clients See Incremental Value from Improved Mobile Experiences

CJ and leading mobile technology company, Button, have a longstanding relationship. We’ve been leveraging their PostTap product to increase affiliate ...

Streamline Your Data Transfer Process with These New Enhancements

While we’re always working to develop new groundbreaking tech, we also recognize the importance of perfecting our existing tools by making ...

New Advertisers Launched in Q1 of 2023

Joining CJ is a piece of cake! In Q1 of 2023, we opened our doors to 148 new global advertisers, each bringing their unique flavor to the CJ network. ...

Introducing Campaigns: Placement Analysis, Evolved!

Media placements are an invaluable tool for both advertisers and publishers. With a multitude of publisher models and placements to choose from, ...

The Era of Authenticity for Brands

In today's consumer landscape, establishing trust is crucial for brands. This article was originally featured in the Publicis Commerce 2023 Shoptalk ...

A Look Back at 2022’s Peak Shopping Performance

During Q4 2022, consumers seemed to truly feel inflation's impact -- spending throughout the season reflected a number of ups and down across ...

CJ Named Best Platform for Partnership Success at the 2023 USPA

We're over the moon to share that CJ has been named the Best Platform for Partnership Success at the 2023 US Partnership Awards (USPA)! Hosted by ...

CJ Shortlisted for 4 US Partnership Awards in 2023

CJ has been shortlisted for four prestigious US Partnership Awards (USPA) in 2023. The nominations include Best Multi-Channel Campaign Strategy, Best ...

CJ's Female Leaders Share Their Journey to the Top

With a 67% female executive leadership team, EVERY day is International Women’s Day at CJ. This culture of women in leadership extends beyond our ...

Level Up Your Affiliate Program with These Data Solutions

Data and insights make the strategies go 'round! Luckily, CJ clients have access to a wealth of tools and metrics that can help them track ...

New Advertisers Launched in Q4 of 2022

You won't need a microscope to see all of our new advertisers! In Q4 of 2022, we welcomed 144 new global advertisers to the CJ network. Click on the ...

CJ Acquires Influencer Networking Platform, Perlu

Publicis Groupe’s global affiliate marketing platform, CJ, integrates Perlu’s influencer solution with its leading performance technology to drive ...

Build On Your Affiliate Foundation with the CJ Strategy Center

There are opportunities for all brands in the affiliate channel, big and small. But it can feel like there’s a lot to know—the affiliate industry is ...

CJ’s 2022 Year in Review

The time has come to bid farewell to another fantastic year! Thank you to our incredible associates and clients across the globe—our success this ...

Our Pro Guide to Affiliate Promotions

Ahhhh, there’s nothing better than the feeling of getting the best price! And a large number of consumers agree—according to the results of a recent ...

CJ Launches the Industry’s First On-Demand Competitive Benchmarking Suite

Data is powerful—the right data answers important questions, informs strategy, and inspires new ideas. But what if you had data and insights at your ...

Early Season Shopping Cuts into Cyber Week Sales Growth

The adoption of an extended Q4 promotional strategy this year had a real impact on the YOY growth brands experienced during the Cyber Week sales ...

The Synergy of Search and Affiliate Marketing is Key to Increasing Performance

Not all search behavior starts and ends with Google. Marketers who understand this can increase bottom-of-the-funnel sales by leveraging the ...

Channel of Channels: How Affiliate Amplifies All Marketing with eMarketer

What if affiliate wasn't just a channel? What if it was so much more? On this episode of Behind the Numbers: an eMarketer Podcast, CJ's SVP of Client ...

New Advertisers Launched in Q3 of 2022

Orange you glad these advertisers find CJ so appealing? In Q3 of 2022, we welcomed 193 new global advertisers to the CJ network. Click on the logo of ...

Publicis Groupe Acquires VIVnetworks to Create World’s Largest Performance-Driven Affiliate Marketing Solution

VIVnetworks, the leading Central and Eastern European affiliate marketing agency, will integrate with Publicis Groupe’s performance marketing ...

2022 Travel Intelligence Report

Having faced unprecedented market disruptions since 2020, the travel industry shows its resilience, strength, and agility to meet travelers' changing ...

Gen3 Marketing and the Next Generation of Blooming Success

With such a large footprint and an award-winning reputation, it’s hard not to be aware of Gen3 Marketing. The agency currently manages over 100 ...

Cross Channel Journey is Key to Proving How Affiliate Amplifies All Marketing

When quantitative data on customer behavior is missing, it’s all too easy to fill that information gap with perceptions that may be untrue. The ...

What if Affiliate Wasn't Just a Channel?

Affiliate is traditionally viewed as a standalone marketing channel, but it’s actually so much more—we touch consumers in ways that amplify brands’ ...

2022 Q4 Shopping Weekly Benchmarks

CJ knows that advertisers and publishers need comparative data to understand how their affiliate programs perform. For this reason, we created the ...

CJ's 2022 GPMA Wins Highlight the Importance of Partnerships & Platform

CJ took home two accolades at the 2022 Global Performance Marketing Awards (GPMAs) winning High Commendation for Best Innovation and the top prize ...

Reach Overseas Audiences this Q4 with These APAC Publishers

As we head into Q4, marketers around the globe are once again dusting off their crystal balls in an attempt to predict what lies ahead in this ...

Your Partner in Success: Meet CJ's Agency Solutions Team

In an industry that's all about relationships, teamwork truly makes the dream work. Agencies play a huge part in CJ's affiliate ecosystem and we ...

2022 Q4 Shopping Intelligence Report

Performance marketing has been a haven for marketers throughout the pandemic. As we gear up for this year's peak shopping period, we predict even ...

Publisher Models and How to Work Together

Different publishers excel at different promotional strategies, and new publishers gain popularity with changing industry trends. Looking to ...

Why Affiliate is the Power Player in the Customer Journey

Over the past two years, we've seen the emergence of new and “sticky” consumer behaviors brought on by the pandemic that are driving big growth in ...

Innovation Through Strategic Tech Partnerships

The past few years have forever altered the digital marketing landscape, raising the bar for what customers expect from online experiences while ...

eharmony Leans on CJ's Growth Consultancy Team to Run Successful Search Strategies

Online dating platform, eharmony, leverages the CJ platform and CJ’s Growth Consultancy team to maximize their opportunity with affiliate customers ...

Dell India Consumer Affiliate Program Sees Big Growth After Migrating to CJ

Dell, the global leader in PC and PC-related products, migrated their India-based affiliate program to CJ as part of a global affiliate platform ...

Career Conversations Series: Meet the Expert! Dana Shell Rolls with the Punches and the Partnerships

Junction Live host and Global SVP of Marketing and Business Systems at CJ, Nicole Ron, is joined by CJ Sr. Client Development Manager, Dana Shell for ...

Career Conversations Series: Meet the Expert! Lu Richie Grows from Shopper to Specialist

Junction Live host and CJ's Global SVP of Marketing, Nicole Ron, is joined by CJ Senior Product Manager, Lu Richie for the penultimate episode of ...

Career Conversations Series: Meet the Expert! In Life and Food, Sabrina Hwang Likes a Little Spice

Junction Live host and CJ's Global SVP of Marketing, Nicole Ron, is joined by CJ Publisher Development Manager, Sabrina Hwang, for part two of Meet ...

Consumer Electronics Giant Sees Post-Migration Revenue Growth in Global Markets

A consumer electronics brand worked with CJ to bring all global affiliate performance under one platform, leading to increased revenue growth in five ...

Thank You and Happy 2022 from CJ

And just like that, another year has gone by! We'd like to take a moment to say thank you to our incredible clients, partners, and fantastic CJ teams ...

Complete Mobile Tracking through Button PostTap App Partnership Yields Fantastic Results

When we announced our strategic partnership with Button, we knew that improving the customer shopping experience and enhancing tracking capabilities ...

The Billion Euro Customer Journey: Analyzing and Optimizing Affiliate’s Impact

Every customer journey is unique. So, how can advertisers and publishers optimize these journeys to maximize basket value, conversion rates, and ...

Career Conversations Series: Meet the Expert! Forging a New Path with Joon Park

Junction Live host and CJ's Global SVP of Marketing, Nicole Ron, is joined by CJ Client Development Manager, Joon Park to kick off the first part of ...

Make the Most of Your Affiliate Program with CJ

Growth happens when you reach the right customers at the right time, and running your affiliate program is easier with CJ by your side. Join our ...

Accelerate Your Partner Discovery

CJ is home to thousands of prospective partners, so we have a duty to make the important matchmaking piece of program management both efficient and ...

2021 Q4 Peak Shopping Benchmarks

CJ knows that both advertisers and publishers need comparative data to understand how their affiliate programs are performing. For this reason, we ...

From Discovery to Purchase: Unlocking the Affiliate Customer Journey

After an enlightening and informative session at CJU21 discussing how to leverage our on-demand Affiliate Customer Journey data, the enthusiasm for ...

Demystifying the App Ecosystem with Button

In the last 12 months, we've seen mobile engagement surpass desktop usage for the first time ever. With apps being such an intrinsic part of the ...

Your 3 Step Formula to Achieve & Measure High ROI Influencer Partnerships

There’s a simple equation for achieving more with your influencer partnerships and making them the high-ROI campaigns of your dreams. In this ...

How to Navigate (and Thrive!) in a Privacy-First World

New technologies and policies that set higher standards for user privacy and data protection have driven sweeping changes in the online advertising ...

Holiday 2020: Experts Weigh in on a Prolonged Pandemic Peak Season

Junction Live host and Global VP of Marketing at CJ Affiliate, Nicole Ron is joined by Jessica Spira from Ziff Media Group, Amar Shah from Affirm, ...

A Look Back at 2020’s Peak Shopping Performance

With online shopping playing a larger role in consumers' lives than ever before, expectations heading into this year’s peak shopping period were ...

CJ's Pay Per Call Enhances In-House Call Program & Delivers Record Success

An international hotel chain migrated their in-house call program to CJ's Pay Per Call solution and achieved greater quality control, streamlined ...

Maximizing Affiliate Within Your Organization

Want to know how to best position the affiliate channel and garner a greater share of your organization’s marketing spend and investment? This ...

RS Components Wins Competitive Market Share with Incentive Publishers

Through a strategy fronted by the tactical use of cashback rates and adjustments to their referral window, RS Components managed to break their ...

COVID-19 Content Creator Series: Embracing the Chaos with BroBible

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron, is joined by Brandon Wenerd, partner and publisher at men's lifestyle site, ...

COVID-19 Content Creator Series: The Value of Awareness with Mocha Man Style

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron, is joined by Frederick Goodall, creator and editor-in-chief of lifestyle site, ...

COVID-19 Content Creator Series: Going with the Flow With Travel Blogger Sher She Goes

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron, is joined by Sher, the NYC-based travel and lifestyle blogger behind Sher She ...

A Study of Affiliate Customer Journeys

Exploring the data behind single and multi-publisher customer journeys in affiliate. Executive Summary In CJ Affiliate’s whitepaper on Affiliate ...

CJ's Data Science Solution Suite Proves Honey's Ability to Drive Incremental Value

Honey, a subsidiary of PayPal, offers a popular consumer browser extension that automatically finds and applies coupon codes at checkout with a ...

2020 Holiday Intelligence Report

To overcome the economic impact of the coronavirus, affiliate programs this year have had to pivot to meet demand. The million-dollar question for ...

Major Service Provider Increases Return & Efficiency with CJ's Affiliate Customer Journey Solution

A global home and business services brand leveraged CJ’s Affiliate Customer Journey solution to diversify media partners which resulted in increased ...

Consumer Electronics Brand Sees Big Growth from Recruitment & Activation

A new-to-affiliate consumer electronics advertiser leverages CJ to recruit and activate publishers to grow revenue internationally, demonstrating the ...

Announcing the CJU20 Digital Series

We're taking the best of CJU out of the venue and into your home! The CJU20 Digital Series is a virtual event featuring three half-days of thought ...

Another Look at Affiliate Incrementality

A Study of Affiliate Incrementality is the largest affiliate incrementality study ever conducted with 21M retail consumers and 5.5M transactions. The ...

Olympia Sports Uses CJ to Super-Charge Ecommerce Growth

New to the ecommerce space, Olympia Sports leveraged the power of affiliate marketing and saw tremendous growth with CJ. Results at a Glance (YOY ...

COVID-19: Where Does Affiliate Marketing Fall in the New World Order?

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron, is joined by Kelly Merkel, CJ's VP of Publisher Development, and Paul Tibbitt, ...

Shoptagr Leverages CJ’s Publisher Onboarding Team for Rapid Growth

Cross-platform app publisher, Shoptagr, successfully launched in the CJ network with help from CJ’s Publisher Onboarding team. Shoptagr gained ...

Making the Case for Affiliate

Industry experts weigh in on how best to make the case for affiliate. What’s the best way to talk about the affiliate channel and your role as an ...

Retailer Grows Revenue as Direct Result of CJ's Network Quality

A well-known, global retailer grew their affiliate program by removing non-compliant publishers and investing savings in quality partners. Results at ...

Why Big Media is Thriving with Performance Marketing

There's a lot of buzz around big media sites entering the affiliate channel, a.k.a content commerce publishers. They offer massive audiences, ...

2019 Holiday Performance Benchmarks

With five fewer days between Black Friday and Christmas, this past holiday season’s prime shopping period was unusually short and this impacted the ...

Consumer Electronics Giant Scales Revenue with CJ

A consumer electronics giant scaled revenue while maximizing margins by leveraging data-driven strategies with CJ. Results at a Glance 85% increase ...

Holiday 2019: Experts Weigh in on What Worked, What Didn't

Junction Live host and VP of Marketing at CJ Affiliate, Nicole Ron is joined by Lissette Alvarez from Piggy, Dan Cohen from Savings United, and Jeff ...

Yes, It’s Possible: Accurately Measuring Incrementality in Affiliate

Not long ago, measuring the incrementality of digital sales was more theoretical than practical. Requiring complicated A/B testing, or the risky step ...

Affiliate Shoppers Drive 88% More Revenue

For brands to intelligently invest, it is important for them to truly understand the value each channel delivers. To find the answer, the CJ ...

The Consumer Megatrends Shaping Holiday 2019

Disruption in ecommerce is here to stay, so looking deep into what drives consumer buying now, and in the future, will help marketers develop ...

Measuring Affiliate Customer Value. The What. The Why. The ROI.

Watch the video of our highly attended session, filmed at PI Live 2019 in London, for insight into understanding and measuring affiliate customer ...

A Study of Affiliate Incrementality

With more than 21 million retail consumers and 5.5 million transactions analyzed, this is the largest affiliate incrementality study ever conducted. ...

Autodesk Leverages CJ Affiliate for Successful APAC Expansion

CJ helps drive successful expansion into the Asia Pacific region for world leader in design software. Results at a Glance: The Autodesk Asia Pacific ...

Affiliate Mar'kidding'

"What is affiliate marketing?" Fellow affiliate marketers are *all too familiar* with the eternal struggle of trying to explain what we do for work. ...

Health & Wellness Brand Drives Big Growth via Search in Affiliate

Health and wellness company, Life Extension, surpassed their goals of increased revenue, number of sales, and brand engagement after implementing a ...

Fanatics & NMPi Leverage Dynamic Data via Paid Search to Grow Revenue through Affiliate

Fanatics, the leading e-commerce partner for the world’s top sports brands, leverages data through CJ and publisher NMPi to dynamically change PPC ...

2018 Holiday Performance Benchmarks

The CJ Affiliate global network during Holiday 2018 experienced solid revenue and order growth driven by strong shopper interest in purchasing ...

IHG Leverages CJ to Shift Consumer Perception and Increase Direct Bookings

With an increasing cost of sale due to consumer booking behavior shifting to a reliance on third-party vendors, InterContinental Hotels Group looked ...

Financial Services Brand Grows Lead Quality & Incremental Sales with CJ

A well-known financial services brand leveraged CJ Influence Campaigns to connect with targeted influencers to grow lead quality and generate ...

The Power of Affiliate Marketing

Affiliate marketing is the only marketing channel that engages consumers both online and offline at every point of the customer journey, worldwide. ...

2018 Holiday Intelligence Report

Online shopping is the growth engine for US retail, in general, and especially during the holiday season. CJ Affiliate’s newly released 2018 Holiday ...

Privacy by Design: GDPR & Digital Advertising

The IAB Europe, IMRG, Conversant, and CJ Affiliate form an expert panel to help you gain clarity into the obligations for Advertisers and Publishers, ...

Cross-Device Offers a New View into Affiliate Performance

To date, over 1,000 of our Advertisers have enabled Cross-Device tracking, resulting in hundreds of thousands of orders tracked and millions of ...

Fortune 500 Retailer Drives Incremental Revenue using CJ Customer-Level Omni-Channel Insights

A Fortune 500 retailer drives significant, incremental revenue by leveraging CJ’s Affiliate Customer Insights to understand offline consumer ...

Access Your Most Valuable Customer through Affiliate

Recent data from 2016 and 2017 Affiliate Customer Insights proves that, in comparison to other channels, affiliate consumer behavior and overall ...

2017 Holiday Intelligence Report

CJ Affiliate’s Holiday Intelligence Report outlines global affiliate marketing trends and strategies for the holiday season. Planning for Holiday ...

Vote CJ Affiliate: Industry Choice of Network

Thank you for nominating CJ Affiliate as Industry Choice of Network for the first annual 2017 International Performance Marketing Awards. Together we ...

Discover the Value of the Affiliate Shopper

In this infographic we outline how the affiliate channel outperforms other marketing channels in several key performance metrics. Learn more about ...

CJU16 Keynote: "Get To" vs "Have To"

CJU16 Keynote Speaker, Life is Good Co-Founder John Jacobs, describes how the "Life is Good" message started to spread a positive, inspirational ...

CJU16 Keynote: Highlights

In this highlight reel of the CJU16 Keynote Speaker, John Jacobs, co-founder of Life is Good, speaks about what inspired him and his brother Bert to ...

CJU16: Fun with Tripp & Tyler

Follow comedic duo Tripp & Tyler as they spread laughs throughout CJ Affiliate's annual conference CJU16.

Timing, Trends & Tips for 2015 Holiday Season

In this webinar recording we offer top level insights from our 2015 Holiday Intelligence Report. Highlights include the most import trends from 2014 ...

CJU14 Highlights

Enjoy some highlights from CJU14. From the Welcome Party on the beach and other engaging networking events, to thought-provoking sessions and ...